Scale Sessions

About Scale Sessions

Welcome to Scale Sessions; straight-talking, unfiltered chats with growth leaders". This first season brings you real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-makers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcome growth roadblocks. Get ready for practical takeaways you can implement immediately for real impact. Let’s start scaling

Publisher

Tom Lavery, Nicola Anderson

Category

business

Language

en

Explicit

Yes

First episode

8 Nov 2024

Latest episode

14 Oct 2025

Latest episodes

24 episodes in the feed.

1. 

   14 Oct 2025

   Blending Creativity and Data: Carol Howley on Modern GTM

   What does it take to build and scale global brands in today’s hyper-competitive world? In this episode of Scale Sessions, Nicola Anderson sits down with Carol Howley, a CMO with a track record of scaling tech companies, driving transformation, and delivering commercial results in complex, high-growth environments. At Exclaimer, she doubled ARR to over £80M, and has also led marketing at Canonical, and Skyscanner. She has been consulting and working as an interim CMO the past year alongside PE investors to accelerate portfolio growth across marketing and sales in scaling B2B SaaS businesses for Magnus Consulting. From leading teams and navigating rapid expansion to using marketing as a force for positive change, Carol offers actionable lessons for leaders at every stage. Whether you’re building a marketing team, sharpening your brand strategy, or striving to integrate leadership and culture into growth, Carol’s insights will help you accelerate your success. Some of the topics we cover include: The lessons from scaling inside Skyscanner during hypergrowth How to balance creativity and data in modern marketing Building and leading high-performance teams in fast-growth environments Why brand experience is more than a logo — and how to make it resonate The role of culture and leadership in scaling marketing functions Emerging trends shaping the future of marketing and customer engagement Scale Sessions delivers straight-talking, unfiltered chats with growth leaders on the front lines. Whether you’re a CMO, VP of Marketing, or a sales leader, our guests share practical advice to help you boost revenue, build brands, and overcome growth challenges. Let’s start scaling.

2. 

   30 Sept 2025

   Growth, Retention, and Performance: Why It’s All One Strategy with Pamela Marsh

   What if the secret to scaling revenue teams wasn’t just about hiring or retention, but about treating performance, growth, and retention as one continuous cycle? In this episode of Scale Sessions, host Nicola Anderson sits down with Pamela Marsh, Director of Strategic Sales at Udemy to explore the habits, mindsets, and leadership strategies that create high-performing teams. Pamela reveals why nurturing, challenging, and motivating people in the right way fuels both performance and retention. She also shares her own weekly reflection routine - a simple practice of checking goals, learnings, and impact - that helps leaders and teams step off the “cogwheel” of constant grind and reset with clarity. This episode dives into: Why performance, growth, and retention fuel each other How leaders can motivate without micromanaging The importance of meaningful work for long-term retention Building sustainable, high-performing revenue teams Whether you’re a revenue leader looking to scale or an individual aiming to reset your own growth habits, this episode offers practical insights you can implement immediately. Scale Sessions brings you straight-talking conversations with female revenue leaders on the front lines of growth. No fluff - just actionable insights to help you scale with impact.

3. 

   17 Sept 2025

   GTM Engineering, AI and Human Resilience: The Future of Sales with Amelia Scott

   How can you leverage AI to revolutionize your sales strategy while maintaining the human touch with your leads? Join host Nicola Anderson on this episode of Scale Sessions (https://scalesessionspodcast.com/) as she welcomes Amelia Scott (https://www.linkedin.com/in/amelia-scott-2b532451/), CRO and Founder of Compound Revenue Lab. Amelia is a sales leader who transitioned from psychology research to sales innovation. Together, they explore how AI is reshaping sales leadership by empowering teams with custom coaching tools, enhancing resilience in high-pressure environments, and striking a balance between technology and human connection. Amelia shares strategies for building effective sales methodologies, leveraging AI for personalized coaching, and integrating wellness practices into leadership. Whether you’re navigating future-proofing your sales team or simply aiming to sell with greater creativity and empathy, this conversation provides actionable insights for the AI-driven sales era. What you will learn: How psychology principles can transform sales techniques to increase win rates Why AI is revolutionizing sales organizations, with a 90% RevOps to 10% AE ratio How to leverage AI for personalized sales coaching and development The framework for building effective sales methodologies during M&A integrations How to build resilient sales teams with structured support and wellness strategies How to create and utilize personalized AI coaching tools for professional development The importance of following your energy in sales careers and focusing on work you love How GTM Engineering is emerging as a critical role in modern sales organizations The value of incorporating wellness technologies and practices into sales leadership Amelia Scott is the CRO and Founder of Compound Revenue Lab, a sales and technology leader specialising in AI implementation and sales psychology. With a background in philosophy and experimental psychology, plus leadership roles at Xactly, Culture Amp, and Sendcloud, she has helped B2B SaaS companies scale from €15M to €170M+ ARR. Through fractional CRO engagements, AI-driven revenue transformation, and innovative coaching systems, Amelia has doubled enterprise performance, built global teams, and delivered keynotes on the future of AI in sales. Scale Sessions offers you straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-makers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcome growth roadblocks. Get ready for practical takeaways you can implement immediately for real impact. Let’s start scaling.

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.