Scale with Clarity is the podcast for solopreneurs who want to grow without burning out — and build a business that brings them joy and fulfillment. Whether you're just considering launching your practice or deep in the trenches, this show is for those intentionally choosing a path of purposeful growth — without the pressure to scale into a big team or agency model. Hosted by Brooke Koeninger, fractional CFO and strategist, you’ll hear honest conversations and founder stories about scaling with intention, aligning with your values, and redefining success on your own terms.
Scale With Clarity
Claim This Podcastby Brooke
5.0(1 reviews)
31 episodes
Updated Daily
Accepts GuestsHas Sponsors
9
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality18
Social0
YouTube0
Engagement0
Podcast Overview
Scale with Clarity is the podcast for solopreneurs who want to grow without burning out — and build a business that brings them joy and fulfillment. Whether you're just considering launching your practice or deep in the trenches, this show is for those intentionally choosing a path of purposeful growth — without the pressure to scale into a big team or agency model. Hosted by Brooke Koeninger, fractional CFO and strategist, you’ll hear honest conversations and founder stories about scaling with intention, aligning with your values, and redefining success on your own terms.
Language
🇺🇲
Publishing Since
6/11/2025
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9
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality18
Social0
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excellent
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31 minutes
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Recent Episodes
July 15, 2026
Ep. 30 Why ChatGPT Will Never Recommend Your Business with Jacki DeVries
<p><strong>How AI Is Changing the Way Clients Find Your Business with Jacki DeVries</strong></p><p>AI isn't coming—it's already changing how people search, make decisions, and choose who to hire.</p><p>But before you panic about keeping up with every new tool, this conversation is really about something much bigger: learning how to adapt as a business owner without getting overwhelmed.</p><p>In this episode, I sit down with AI Optimization (AIO) expert Jacki DeVries to unpack what business owners actually need to know about AI today, and what they can safely ignore.</p><p>We talk about why traditional SEO is no longer enough, how platforms like Google AI Overviews and ChatGPT are changing the buying journey, and the simple steps every business owner can take now to become more visible online.</p><p>But we also have a candid conversation about entrepreneurship itself...the pressure to keep up, the fear of falling behind, learning to trust yourself, and building a business in a world that's evolving faster than ever.</p><p>Whether AI excites you or completely overwhelms you, this episode will help you walk away with more clarity (and a lot less fear).</p><p><strong>In this episode we discuss:</strong></p><ul><li><p>What AI Optimization (AIO) actually is, and why it's different from SEO</p></li><li><p>How people are using ChatGPT and Google AI to find businesses today</p></li><li><p>Why testimonials, trust signals, and consistent messaging matter more than ever</p></li><li><p>The first thing every business owner should check to see if AI can even find their website</p></li><li><p>How AI builds a profile of your business across the internet</p></li><li><p>Why now is the best time to start thinking about AI visibility</p></li><li><p>Jacki's entrepreneurial journey, business pivot, and becoming an early leader in an emerging industry</p></li></ul><ul><li><ul><li>The importance of slowing down, meditation, and trusting yourself as a founder</li></ul><ul><li>Why building a successful business is just as much about mindset as it is about strategy</li><p><br></p></ul><p><strong>Jackie's Resources:</strong></p></li></ul><ul><li><p>FireUp AIO: <a href="https://fireup-aio.com/" target="_blank" rel="ugc noopener noreferrer">https://fireup-aio.com</a></p></li><li><p>Free <a href="https://fireup-aio.com/ai-visibility-scorecard/" target="_blank" rel="ugc noopener noreferrer">AI Visibility Scorecard</a></p></li><li><p>Connect with Jacki DeVries on <a href="https://www.linkedin.com/in/jackidevries/" target="_blank" rel="ugc noopener noreferrer">LinkedIn</a></p><p><strong>Connect with Brooke:</strong></p><li><p><a href="https://scale-with-clarity.kit.com/60bbc6bc4b"><u>Brooke's Newsletter</u></a></p></li><li><p>Ready to stop guessing if your business can afford the next move? Download my free <a href="http://www.scalewithclarity.com/cashflow"><u>Cash Flow Forecast Tool </u></a></p></li><li><p>Looking for clarity on your next steps? Download my free <a href="https://scale-with-clarity.kit.com/7013717888"><u>Clarity Compass</u></a>.</p></li><li><p>Looking to work with Brooke 1:1? More info <a href="https://scalewithclarity.com/mentoring"><u>here</u></a>.</p></li><li><p>Connect with me here:<a href="https://www.linkedin.com/in/brooke-koeninger-2368b35/%E2%81%A0"> <u>LinkedIn</u></a>, <a href="https://www.instagram.com/scalewithclarity/"><u>Instagram </u></a>,<a href="https://www.youtube.com/@ScaleWithClarity"> <u>YouTube</u></a></p></li><p><br></p></li></ul><p>If this episode was helpful, I'd love for you to subscribe, leave a review, or share it with another business owner who's trying to navigate all the changes happening in business right now. It helps more thoughtful entrepreneurs find the show—and hopefully reminds them they're not figuring it all out alone.</p><p><br></p>
July 1, 2026
Ep. 29 How a Fractional Lawyer Built a Thriving Business Without Taking Huge Risks with Stephanie Grey
<p>What happens when a successful attorney realizes the career she worked so hard to build no longer aligns with the life she wants?</p><p>In this episode, I talk with Stephanie Grey, founder of a fractional legal services practice, about transitioning out of private law practice, building a business intentionally, and creating flexibility without sacrificing impact.</p><p>Stephanie shares the realities of entrepreneurship, overcoming imposter syndrome, finding your first clients through relationships, and why small businesses often wait too long to address legal risks.</p><p>Whether you're considering leaving a traditional career, building a service-based business, or simply redefining success on your own terms, you'll find practical insights and honest reflections throughout this conversation.</p><p><strong>Connect with Stephanie:</strong></p><ul><li><p>Newsletter: <a href="https://counselandcapital.substack.com/?utm_campaign=profile_chips"><u>https://counselandcapital.substack.com/?utm_campaign=profile_chips</u></a></p></li><li><p>Need a straight answer on something legal before it becomes expensive?: <a href="https://counselandcapital.substack.com/subscribe"><u>https://counselandcapital.substack.com/subscribe</u></a></p></li><li><p>Substack: <a href="https://substack.com/@counselandcapital"><u>https://substack.com/@counselandcapital</u></a></p></li><li><p>Linkedin: <a href="https://www.linkedin.com/in/stephaniemgrey/"><u>https://www.linkedin.com/in/stephaniemgrey/</u></a></p></li></ul><p><strong>Connect with Brooke:</strong></p><ul><li><p><a href="https://scale-with-clarity.kit.com/60bbc6bc4b"><u>Brooke's Newsletter</u></a></p></li><li><p>Ready to stop guessing if your business can afford the next move? Download my free <a href="http://www.scalewithclarity.com/cashflow"><u>Cash Flow Forecast Tool </u></a></p></li><li><p>Looking for clarity on your next steps? Download my free <a href="https://scale-with-clarity.kit.com/7013717888"><u>Clarity Compass</u></a>.</p></li><li><p>Looking to work with Brooke 1:1? More info <a href="https://scalewithclarity.com/mentoring"><u>here</u></a>.</p></li><li><p>Connect with me here:<a href="https://www.linkedin.com/in/brooke-koeninger-2368b35/%E2%81%A0"> <u>LinkedIn</u></a>, <a href="https://www.instagram.com/scalewithclarity/"><u>Instagram </u></a>,<a href="https://www.youtube.com/@ScaleWithClarity"> <u>YouTube</u></a></p></li></ul><p>#ScaleWithClarity #Entrepreneurship #FractionalLawyer #SmallBusiness #WomenEntrepreneurs #BusinessGrowth #Leadership #WorkLifeIntegration #BusinessStrategy</p>
June 24, 2026
Ep. 28 What Actually Makes A Day Productive
<p><strong>What if the problem isn't that you're not productive enough… but that you're measuring productivity the wrong way?</strong></p><p>In this solo episode, Brooke shares a realization that emerged during an unexpectedly open day on her calendar. After years of dreaming about more freedom, fewer meetings, and space to think, she found herself facing a surprising feeling: guilt.</p><p>Despite spending hours brainstorming, reflecting, experimenting with AI, and thinking strategically about her business, she ended the day feeling like she had "wasted" it because she couldn't point to a long list of completed tasks. That experience sparked a deeper question: <strong>What actually makes a day feel productive?</strong></p><p>Drawing inspiration from Cal Newport's Slow Productivity, Brooke explores how many of us still carry hidden beliefs from hustle culture—even when we've intentionally built businesses and lives that are meant to create more freedom. She challenges the idea that productivity is measured by visible busyness and instead offers a different perspective: productivity is about moving what matters forward.</p><p><br></p><p><strong>In this episode, Brooke discusses:</strong></p><ul><li><p>Why open space on your calendar can sometimes trigger guilt instead of relief</p></li><li><p>The difference between "visible productivity" and meaningful progress</p></li><li><p>Lessons from Cal Newport's Slow Productivity</p></li><li><p>Why thinking, reflecting, and creating space are often some of the highest-value activities we do</p></li><li><p>The hidden cost of constantly postponing joy until "someday"</p></li></ul><li><ul><li>How proactively scheduling what matters most can transform how you feel at the end of the day</li></ul><ul><li>Why slowing down doesn't mean giving up ambition</li></ul></li><li><ul><li>A new definition of productivity rooted in alignment, intention, and values</li></ul></li><p><strong>Key Takeaways:</strong></p><p>✨ Productivity isn't about how much you do—it's about whether you're moving something meaningful forward.</p><p>✨ The most valuable work is often invisible: thinking, reflecting, making decisions, creating memories, and gaining clarity.</p><p>✨ If family, friendships, health, creativity, and presence matter to you, they deserve a place on your calendar—not just whatever time is left over.</p><p>✨ You don't have to earn joy, rest, or fulfillment. Those experiences can be part of the life you're building right now.</p><p><br></p><p>If this episode resonated with you, share it with another founder, solopreneur, or working parent who is trying to build a business that supports their life, not the other way around.</p><p><br></p><p><strong>Connect with Brooke:</strong></p><ul><li><a href="https://scale-with-clarity.kit.com/60bbc6bc4b">Brooke's Newsletter</a> -</li><li>Looking for clarity on your next steps? Download my free <a href="https://scale-with-clarity.kit.com/7013717888">Clarity Compass</a>.</li><li>Looking to work with Brooke 1:1? More info <a href="https://scalewithclarity.com/mentoring">here</a>.</li><li>Connect with me here: <a href="https://www.linkedin.com/in/brooke-koeninger-2368b35/%E2%81%A0">LinkedIn</a>, <a href="https://www.instagram.com/brookekfinance/">Instagram </a>, <a href="https://www.youtube.com/@ScaleWithClarity">YouTube</a></li></ul><p><br></p>
31 total episodes available
Deep-dive analytics for Scale With Clarity
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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