Meet Jess & Hermione—your new business besties. Join them for unfiltered conversations about the highs, lows, and chaos of business and life. Scaling isn’t easy, but you don’t have to do it alone. Hosted by Jess Whatman, Founder of AgentSync, and Hermione Gardiner, Founder of Sidekick.
Inbox to Income: Using Email to Build Trust and Get Leads
Your socials look great, your website is live… but when was the last time you actually emailed your database? In this episode, we’re diving into all things email marketing for real estate and property management businesses — from fixing database chaos to crafting emails people actually want to open (and act on). We break down what’s working in our own email marketing, why your CRM might be letting you down, and how to make email part of your content and conversion strategy without sounding sp...
19 Oct 2025
Show Up Daily (Even If You’re in Trackies): Content Habits That Actually Work
If you’ve ever put off posting because your hair’s a mess, or skipped stories because you “don’t have anything to say” — this episode is for you. We’re breaking down what it really takes to show up daily on social media, build trust, grow your brand and stay consistent (without spending all day online or needing perfect lighting). We also talk about creating better habits, overcoming mindset blocks, and why daily content is more powerful than you think — even if it’s not polished or planned. ...
12 Oct 2025
Using AI to Scale Your Content (Without Sounding Like a Robot)
If you’re still doing all your marketing from scratch, this episode might just change your life (or at least your calendar). This week, we’re breaking down how to actually use AI in your marketing — from custom ChatGPT bots to video editing tools and competitor research. We also talk through why generic prompts give you generic content, and how to get way better results (even if you're not techy). Plus, we share the exact AI tools we’re using right now, how we’re training our teams and VAs, a...
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