Podcast thumbnail for Scaling Stateside

Scaling Stateside

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by USXP

5.0(1 reviews)
14 episodes
Updated Daily
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Podcast Overview

Scaling Stateside is a podcast dedicated to helping UK and European venture-backed tech founders successfully navigate US market expansion. Hosted by David Rose and Matt Oxley from USXP (US Expansion Partners), the show addresses the critical knowledge gaps that exist for founders entering the US market for the first time.

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Publishing Since

9/23/2025

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Recent Episodes

Episode thumbnail for Georgina Nelson: From Leveraged Finance Lawyer to a Billion-Rating Founder

May 30, 2026

Georgina Nelson: From Leveraged Finance Lawyer to a Billion-Rating Founder

<p><strong>From psychology to leveraged finance law to scaling a billion-rating startup across continents — Georgina Nelson holds nothing back.</strong></p><p>Georgina is the founder of TruRating, the real-time consumer transaction data company behind 1 billion+ verified ratings, built with ~$40M raised through a deliberately unconventional path.</p><p>In this episode, David Rose and Matt Oxley sit down with Georgina to unpack the unfiltered reality of taking a UK company into the US: why she chose Atlanta over New York and Silicon Valley, the "euphoria-then-ghosting" cycle that catches every founder off guard, the at-will employment shock, and how she keeps one culture alive across multiple continents.</p><p>Plus the origin story you won't forget — including buying the trurating.com domain hours after her C-section.</p><p><br><strong>In this episode:</strong></p><ul><li>Why she left "the safety" to build TruRating</li><li>Using Australia as a "Petri dish" before the US</li><li>Raising ~$40M through angels and family offices — not the traditional VC route</li><li>The neurochemistry of founders and "delusional optimism"</li><li>Why Atlanta: payments, talent, and cost</li><li>Loneliness, culture, and finding your "American character"</li><li>Being a British female founder in the US</li><li>The euphoria → ghosting go-to-market trap</li><li>At-will employment and the pace of US hiring</li><li>The hardest lesson no playbook teaches</li></ul><p>🔗 CONNECT WITH Georgina Nelson <br>LinkedIn ⮕ <a href="https://www.linkedin.com/in/georgina-nelson-11ab0631">https://www.linkedin.com/in/georgina-nelson-11ab0631</a></p><p>Fly Ventures ⮕ <a href="https://trurating.com">https://trurating.com</a></p><p><br>🔗 CONNECT WITH David Rose <br>LinkedIn ⮕ <a href="https://www.linkedin.com/in/davidbrose">https://www.linkedin.com/in/davidbrose</a></p><p>🔗 CONNECT WITH Matt Oxley <br>LinkedIn ⮕ <a href="https://www.linkedin.com/in/mdoxley">https://www.linkedin.com/in/mdoxley</a></p><p>🏢 POWERED BY WILSON SONSINI <br>This episode is powered by Wilson Sonsini, the leading law firm for technology and growth companies. Wilson Sonsini helps European founders navigate US expansion, from entity formation and regulatory compliance to VC fundraising and M&amp;A. Their deep cross-border expertise ensures you structure it right from day one.</p><p>US Expansion Partners ⮕ <a href="https://www.usxp.co">https://www.usxp.co</a></p><p>Scaling Stateside ⮕ <a href="https://www.scaling-stateside.com">https://www.scaling-stateside.com</a></p><p>🔔 Subscribe for more conversations on scaling to the US the right way.</p><p>#ScalingStateside #DeepTech #VentureCapital #EuropeanFounders #USExpansion #PreSeed #FlyVentures #StartupPodcast</p>

Episode thumbnail for Why European Founders Are Afraid to Sell the Future (And How to Fix It) | Deep Tech Investor Matt Wichrowski | Fly Ventures Partner

April 9, 2026

Why European Founders Are Afraid to Sell the Future (And How to Fix It) | Deep Tech Investor Matt Wichrowski | Fly Ventures Partner

<p>In this episode of the Scaling Stateside podcast, David Rose and Matt Oxley sit down with Matt Wichrowski, Partner at Fly Ventures — a first-check VC built for technical founders that other funds are afraid to back. Matt splits his time between California and London and has spent over a decade at the heart of European deep tech, from Entrepreneur First to co-leading the pre-seed round of WAVE, one of the UK's most ambitious autonomous vehicle companies.<br>This one is packed with insight for any technical founder thinking about raising or expanding to the US.</p><p>What we cover:<br>- The "animal founder" — what VCs are really looking for and why there are no metrics for it<br>- Why European founders go to the US too late — and why the staggered approach no longer works<br>- How Fly Ventures does technical due diligence when there's no product, no revenue and no comps<br>- Pre-seed valuation explained simply: why it's more like valuing art than running a DCF<br>- The cultural gap between US and European founders — and why Americans learn to sell in kindergarten<br>- Why the founder must be first on the ground in the US, every time<br>- What to prioritise if you're 12 months away from making the move<br>- Matt's advice for deep tech founders just getting started</p><p>👇 Don't forget to subscribe for more insights on scaling your startup in the US!</p><p>📍 KEY TOPICS &amp; TIMESTAMPS<br>00:00 Introduction<br>01:16 Meet Matt Wichrowski &amp; Fly Ventures<br>02:00 First paying job<br>03:21 From Chicago to London: the transatlantic journey<br>06:55 Why European capital holds founders back<br>09:24 The animal founder — what great looks like<br>14:00 Fly Ventures' investment thesis explained<br>17:15 Deep tech timelines and what you tell LPs<br>19:29 How to do technical due diligence at pre-seed<br>21:34 Best sources of deal flow<br>25:15 What to do 12 months before moving to the US<br>31:04 US vs European founders: the biggest differences<br>33:59 Coaching reserved technical founders to sell<br>36:40 How VCs think about pre-seed valuation<br>40:40 Advice for deep tech founders just starting out<br>44:05 Events, sourcing and how to get on Matt's radar</p><p>ABOUT OUR GUEST: MATT WICHROWSKI<br>Matt Wichrowski is a Partner at Fly Ventures, a first-check pre-seed VC built for technical founders that other funds are afraid to back. Originally from Chicago, Matt has been embedded in the European startup ecosystem since 2015 — starting at Entrepreneur First, and now splitting his time between California and London as part of Fly's transatlantic investment approach.<br>At Fly, Matt focuses primarily on deep tech and frontier technology — backing founders building at the cutting edge of what's possible, from autonomous vehicles to robotics to biotech. He co-led the pre-seed round of WAVE, one of the UK's most ambitious autonomous vehicle companies, and has spent years cultivating one of the strongest deep tech networks across the US and Europe.<br>Outside of investing, Matt writes the Reshare newsletter, where he shares what he's reading and thinking about across frontier technology.</p><p>🔗 CONNECT WITH Matt Wichrowski<br>LinkedIn ⮕ https://www.linkedin.com/in/mattwichrowski<br>Site ⮕ https://www.mattwichrowski.com <br>Fly Ventures ⮕ https://www.linkedin.com/company/fly-venture</p><p>🔗 CONNECT WITH David Rose<br>LinkedIn ⮕ https://www.linkedin.com/in/davidbrose/</p><p>🔗 CONNECT WITH Matt Oxley<br>LinkedIn ⮕ https://www.linkedin.com/in/mdoxley/</p><p>🏢 POWERED BY WILSON SONSINI<br>This episode is powered by Wilson Sonsini, the leading law firm for technology and growth companies. Wilson Sonsini helps European founders navigate US expansion — from entity formation and regulatory compliance to VC fundraising and M&amp;A. Their deep cross-border expertise ensures you structure it right from day one.</p><p>US Expansion Partners ⮕ https://www.usxp.co<br>Scaling Stateside ⮕ https://www.scaling-stateside.com </p><p>🔔 Subscribe for more conversations on scaling to the US the right way.</p><p>#ScalingStateside #DeepTech #VentureCapital #EuropeanFounders #USExpansion #PreSeed #FlyVentures #StartupPodcast</p>

Episode thumbnail for Scaling Stateside — 10 Episodes In: What We've Learned & Where We Go Next

March 31, 2026

Scaling Stateside — 10 Episodes In: What We've Learned & Where We Go Next

<p>David and Matt sit down to reflect on Season 1 of Scaling Stateside — 10 episodes of real conversations with founders who've expanded to the US and VCs who are funding that journey. <br>In this episode, they talk about what they've learned, what surprised them, and the patterns they keep seeing across every conversation. They also share some big news: Scaling Stateside is evolving from a podcast into a full platform — with live events, workshops, a US Readiness Assessment tool, and partners including Wilson Sonsini, HSBC Innovation Banking, and Frazier Deeter. <br>If you're a European founder thinking about US expansion or raising from US VCs, this is the episode that lays out where we've been and where we're going.</p><p>🗓 First live event: US VC Fundraising Workshop — April 21st, London <br>🔗 Register at scaling-stateside.com</p><p>🔗 CONNECT WITH David Rose <br>LinkedIn ⮕ https://www.linkedin.com/in/davidbrose/</p><p>🔗 CONNECT WITH Matt Oxley <br>LinkedIn ⮕ https://www.linkedin.com/in/mdoxley/</p><p>🏢 POWERED BY WILSON SONSINI <br>This episode is powered by Wilson Sonsini, the leading law firm for technology and growth companies. Wilson Sonsini helps European founders navigate US expansion—from entity formation and regulatory compliance to VC fundraising and M&amp;A. Their deep cross-border expertise ensures you structure it right from day one.</p><p>US Expansion Partners ⮕ https://www.usxp.co/</p><p>🔔 Subscribe for more conversations on scaling to the US the right way.</p><p>#VentureCapital #StartupFunding #SeriesA #SiliconValley #TechFounders #ScalingStateSide #DelawareFlip</p>

14 total episodes available

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Frequently asked questions

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What is Scaling Stateside?

Scaling Stateside is a podcast dedicated to helping UK and European venture-backed tech founders successfully navigate US market expansion. Hosted by David Rose and Matt Oxley from USXP (US Expansion Partners), the show addresses the critical knowledge gaps that exist for founders entering the US market for the first time.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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