SCORRCAST
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Podcast Overview
<p>Inside Life Science Marketing<br><br>SCORRCAST is a captivating podcast dedicated to exploring the dynamic world of life science marketing. Hosted by industry experts and thought leaders, each episode delves into the latest trends, strategies, and innovations shaping the life science marketing landscape. SCORRCAST offers valuable insights and actionable marketing advice for the life science industry. Tune in to stay ahead of the curve and unlock the secrets to successful marketing in this ever-evolving field.<br><br>Learn More About SCORR: <a href="https://www.scorrmarketing.com/">https://www.scorrmarketing.com/</a> <br>Check Out Our Work: <a href="https://www.scorrmarketing.com/work/">https://www.scorrmarketing.com/work/</a></p><p>Follow SCORR Marketing: <a href="https://www.linkedin.com/company/scorr-marketing/">https://www.linkedin.com/company/scorr-marketing/</a></p><p>Follow Our Host: <a href="https://www.linkedin.com/in/alec-mcchesney/">https://www.linkedin.com/in/alec-mcchesney/</a></p><p>Subscribe to Our Newsletter: <a href="https://www.linkedin.com/newsletters/onpoint-7051307906901671936/">https://www.linkedin.com/newsletters/onpoint-7051307906901671936/</a></p><p><br></p><p><br></p>
Language
🇺🇲
Publishing Since
6/5/2024
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Recent Episodes
August 22, 2025
Change | Why Great Marketing Endures Even as Technology Evolves
In this SCORRCAST episode, Alec talks with Roger Boutin, VP of Marketing at Caidya, about how great marketing endures even as technology evolves. Roger shares insights on what truly drives impact in life sciences marketing, why the fundamentals still matter, and how to adapt new tools without losing strategic focus.
August 14, 2025
Pipeline | Tactics to Build a Stronger Cell & Gene Sales Pipeline
In this SCORRCAST episode, Alec McChesney talks with Heather Sugrue of Chrysalys Bio about strengthening the cell and gene therapy sales pipeline. From engaging the right CDMO partners to aligning commercial strategy, Heather shares practical tactics to drive growth and long-term success in life sciences.
August 7, 2025
Creative Direction | A Behind-the-Scenes Look at Strategic Video Marketing Episode
In this SCORRCAST Director’s Cut, Alec McChesney and Braeden Tyma of SCORR Marketing take you behind the scenes of strategic video creation. From creative decisions to messaging alignment, this episode explores how thoughtful video production can elevate life sciences branding and engagement.
65 total episodes available
Recent guests on SCORRCAST
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Brooke Page-Thompson
Guest
Esther Howard
Guest
Braeden Tyma
Guest
Stevie Jelden
Guest
Phil Burridge
Guest
Deep-dive analytics for SCORRCAST
Frequently asked questions
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- What is SCORRCAST?
<p>Inside Life Science Marketing<br><br>SCORRCAST is a captivating podcast dedicated to exploring the dynamic world of life science marketing. Hosted by industry experts and thought leaders, each episode delves into the latest trends, strategies, and innovations shaping the life science marketing landscape. SCORRCAST offers valuable insights and actionable marketing advice for the life science industry. Tune in to stay ahead of the curve and unlock the secrets to successful marketing in this ever-evolving field.<br><br>Learn More About SCORR: <a href="https://www.scorrmarketing.com/">https://www.scorrmarketing.com/</a> <br>Check Out Our Work: <a href="https://www.scorrmarketing.com/work/">https://www.scorrmarketing.com/work/</a></p><p>Follow SCORR Marketing: <a href="https://www.linkedin.com/company/scorr-marketing/">https://www.linkedin.com/company/scorr-marketing/</a></p><p>Follow Our Host: <a href="https://www.linkedin.com/in/alec-mcchesney/">https://www.linkedin.com/in/alec-mcchesney/</a></p><p>Subscribe to Our Newsletter: <a href="https://www.linkedin.com/newsletters/onpoint-7051307906901671936/">https://www.linkedin.com/newsletters/onpoint-7051307906901671936/</a></p><p><br></p><p><br></p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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