
Second Nature
Hosted by Aaron · Dylan Bowman & Aaron Lutze
4.9from 221 ratings
- 179
- Episodes
- 36
- Transcribed
- 221
- Ratings
- Daily
- Cadence
- 2024
- First episode
- 64K
- YouTube views
About Second Nature
The business of outdoor hosted by Aaron Lutze & Dylan Bowman
- Publisher
- Dylan Bowman & Aaron Lutze
- Category
- business · sports
- Language
- en
- Explicit
- No
- First episode
- 22 Mar 2024
- Latest episode
- 9 Oct 2026
Latest episodes
36 of 179 episodes have a transcript.

9 Oct 2026TRANSCRIPT
Building A New Category: The Signal Was The Strategy

2 Oct 2026TRANSCRIPT
How A Brand From The Bottom Of The World Went Global

25 Sept 2026TRANSCRIPT
Wisdom From A Decade Of Affiliate Marketing
Inside a recent episode

Building A New Category: The Signal Was The Strategy
Published 9 Oct 2026 · Transcript excerpt
[…] And so you have to be really upfront with what you're doing so that they know, oh, if I buy this, I'm going to be eating it and getting this result or whatever else. It's kind of interesting how you have to be blunt or be obvious when it comes to this stuff. You can't be too clever at retail. And I feel like that's where a lot of people fall down is they try to be too clever when it comes to their branding or packaging or stuff like that. And they assume that people are going to care enough to like open it up and read everything on it. And no one ever does that. Yeah. And that's something that I feel lucky that we actually started with retail early on is to understand how how thousands of consumers are viewing and seeing our products whenever they see it on the shelf. […]
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See plansWho has been a guest on Second Nature
Names identified in recent episode analyses. Showing up to five guests.
- John Schade
- Hamish Acland
- Hannah Acland
- Angie Burnett
- YJ Tung
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 63,771
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.9 / 5
- 97 ratings
- Spotify
- 4.9 / 5
- 124 ratings
Podcast Authority Score: 89 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 99
- Social presence
- 94
- YouTube
- 85
- Engagement
- 67
Contact Second Nature
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Second Nature
Who hosts Second Nature?
Aaron host the show. Published by Dylan Bowman & Aaron Lutze.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Second Nature take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
36 of 179 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Second Nature?
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