Secrets of a Self-Starter
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Podcast Overview
<p>Secrets of a Self-Starter takes you behind the scenes of real, one-on-one business mentoring sessions with emerging female founders and some of Australia’s top entrepreneurial minds.This season features unfiltered conversations between celebrated mentor Lorraine Murphy and finalists from the Accelerator for Enterprising Women’s Kickstarter Challenge, a national program supporting women to turn bold ideas into thriving businesses. From redefining women’s health to tackling calendar chaos, every episode is packed with practical advice, honest insights, and moments of clarity you won’t hear anywhere else.<br><br>Be a fly on the wall. Get inspired. And back yourself.<br>Brought to you by the Accelerator for Enterprising Women.<br></p>
Language
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Publishing Since
9/29/2022
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Recent Episodes
August 26, 2025
Barbara Armstrong on Building Sweet Peanuts and Supporting Women Through Loss
<p dir="ltr">In this episode, Lorraine Murphy mentors Barbara Armstrong, the founder of Sweet Peanut, a social enterprise supporting women and families who have experienced miscarriage or early pregnancy loss.</p> <p dir="ltr">Barbara shares her powerful journey, the motivation behind launching Sweet Peanuts, and her ambitious vision to scale the initiative from 100 to 500 care packages annually by 2027. She also outlines her goals to register as a charity, build a social enterprise arm, and expand her support services to other gestational stages and medical conditions.</p> <p dir="ltr">Together, Barbara and Lorraine explore the intersection of purpose and strategy, from building strategic partnerships and re-engaging with local networks, to refining her communications and marketing. They also touch on the importance of self-care, energy management, and sustaining momentum as a founder working full-time while raising a young family.</p> <p dir="ltr">This episode is a heartfelt and practical listen for purpose-driven founders balancing mission with capacity.</p> <p dir="ltr">Connect with Barbara<br>@sweetpeanutsorg<br><a href="https://www.sweetpeanuts.org">www.sweetpeanuts.org</a> <br><a href="https://www.instagram.com/sweetpeanutsorg/">https://www.instagram.com/sweetpeanutsorg/</a> <br><a href="https://www.facebook.com/sweetpeanutsorg/">https://www.facebook.com/sweetpeanutsorg/</a> <br><a href="https://www.linkedin.com/company/sweet-peanuts/">https://www.linkedin.com/company/sweet-peanuts/</a> <br><a href="https://www.tiktok.com/@sweetpeanutsorg">https://www.tiktok.com/@sweetpeanutsorg</a> </p> <p dir="ltr">Connect with Lorraine:<br>@lorrainemurphymentor<br><a href="http://www.lorrainemurphy.com.au">www.lorrainemurphy.com.au</a></p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
August 12, 2025
Building InPsync with Ebony: The Mental Health App Changing the Way We Match with Therapists
<p>In this mentoring session, Lorraine Murphy sits down with Ebony Kriedemann, the co-founders of InPsync, a mental health platform reshaping how people connect with therapists. Launched in 2022, InPsyn is currently in beta and has already onboarded over 100 therapists without a dollar spent on marketing. The platform uses a research-backed algorithm that matches users with therapists based on attachment and personality styles, reducing therapy dropout rates and improving satisfaction on both sides.</p> <p>Ebony (a school counselor) shares how they balance business growth with their personal wellbeing, how they use tools like JIRA and daily stand-ups, and what they’ve learned about energy management, communication, and pricing. Lorraine offers powerful advice on founder mindset, subscription models, and building a business that scales with intention.</p> <p>This episode is packed with actionable insights for purpose-driven founders building products with real impact.</p> <p><strong>Connect with Ebony<br></strong><strong>@goldreytherapy<br></strong><strong>@inpsync.app</strong></p> <p><strong><a href="https://www.inpsync.app">www.inpsync.app</a></strong><strong> <br></strong><strong><a href="https://www.instagram.com/inpsync.app/">https://www.instagram.com/inpsync.app/</a></strong><strong> <br></strong><strong><a href="https://www.tiktok.com/@inpsync.app">https://www.tiktok.com/@inpsync.app</a></strong><strong> <br></strong><a href="https://www.linkedin.com/company/inpsync/"><strong>https://www.linkedin.com/company/inpsync/</strong></a><strong> </strong></p> <p><strong>Connect with Lorraine:<br></strong><strong>@lorrainemurphymentor<br></strong><a href="http://www.lorrainemurphy.com.au"><strong>www.lorrainemurphy.com.au</strong></a></p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
July 28, 2025
Designing a Good Day: Catherine Mary's 90-Day Sprint to Scale and Secure Investment
<p>In this episode, business mentor Lorraine Murphy teams up with Catherine Mary, the visionary founder of Good Day, an AI-powered calendar syncing platform set to change how we manage our time. Catherine is on an ambitious mission: secure pre-seed investment, onboard 500 businesses and hit 500,000 users by the end of 2025. With big goals in her sights, this session is all about mapping out a clear, focused 90-day plan to help her get there. <a href="https://enterprisingme.com.au/wp-content/uploads/2025/07/Bold-Darling-90-Day-Plan-Editable-1.pdf">[LINKED HERE]</a> </p> <p>This episode is packed with real-world strategy and mindset shifts for founders scaling early-stage startups, especially those balancing vision with execution in the fast-paced world of tech.</p> <p><strong>Connect with Catherine:<br></strong><a href="http://www.gooday.com.au"><strong>www.gooday.com.au</strong></a><br><strong>@gooday_app_</strong></p> <p> </p> <p><strong>Connect with Lorraine:<br></strong><strong>@lorrainemurphymentor<br></strong><a href="http://www.lorrainemurphy.com.au"><strong>www.lorrainemurphy.com.au</strong></a></p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
16 total episodes available
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Frequently asked questions
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- What is Secrets of a Self-Starter?
<p>Secrets of a Self-Starter takes you behind the scenes of real, one-on-one business mentoring sessions with emerging female founders and some of Australia’s top entrepreneurial minds.This season features unfiltered conversations between celebrated mentor Lorraine Murphy and finalists from the Accelerator for Enterprising Women’s Kickstarter Challenge, a national program supporting women to turn bold ideas into thriving businesses. From redefining women’s health to tackling calendar chaos, every episode is packed with practical advice, honest insights, and moments of clarity you won’t hear anywhere else.<br><br>Be a fly on the wall. Get inspired. And back yourself.<br>Brought to you by the Accelerator for Enterprising Women.<br></p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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