Practical advice on go-to-market from leading investors, founders, and advisors. Host Alex Shartsis has been it all–founder, employee, investor, even the guy at the big company whose job is buying little companies. Learn what works and what mistakes to avoid. Hear unvarnished stories of the tough times, the pivots, and the big wins. But mostly what to avoid. Whether you’re hiring your first salesperson, or preparing for your next financing round, you’ll learn something useful you can use right away. [CLAIM:F4LV32EA]
Seed to Sequoia
Claim This Podcastby Silverwood
5.0(5 reviews)
22 episodes
Updated Weekly
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Podcast Overview
Practical advice on go-to-market from leading investors, founders, and advisors. Host Alex Shartsis has been it all–founder, employee, investor, even the guy at the big company whose job is buying little companies. Learn what works and what mistakes to avoid. Hear unvarnished stories of the tough times, the pivots, and the big wins. But mostly what to avoid. Whether you’re hiring your first salesperson, or preparing for your next financing round, you’ll learn something useful you can use right away. [CLAIM:F4LV32EA]
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Publishing Since
1/26/2024
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Recent Episodes
November 21, 2024
The Reason Why 90% of Startups Fail (and How to Be the 10%) | Dave Hersh, Author of 1 in 10000
Dave Hersh, author of 1 in 10,000, shares his expertise on why 90% of startups fail and how to overcome systemic flaws in the venture capital model for sustainable growth and success.
October 31, 2024
Why Medium Was Losing $2.6M/Month and How Its New CEO Turned It Around | Tony Stubblebine - CEO of Medium
<p>Tony Stubblebine is the CEO of Medium, a renowned platform for writers and readers, and a seasoned entrepreneur with a rich history in tech, having co-founded several successful startups. </p> <p>Join Alex Shartsis in this episode as Tony shares his personal anecdotes and hard-won insights from turning around Medium, highlighting the importance of situational leadership, and navigating the challenges of scaling a platform. He also reflects on his earlier experiences, including the rise and fall of Odeo, and the unexpected success of Twitter, providing a nuanced understanding of the entrepreneurial journey.</p> <p>This episodes will give you actionable advice on how to adapt your leadership style to drive growth, and develop a deeper understanding of the intricacies involved in scaling a successful platform.</p> <p><br /></p> <p>Show Notes:</p> <p>0:00 Introduction</p> <p>1:16 Tony Stubblebine's Background and Introduction</p> <p>2:07 Evan Williams' Impact on Online Publishing</p> <p>20:09 Pivotal Decisions in Medium's Growth</p> <p>36:41 Medium's Turnaround to Profitability</p> <p>48:38 Overcoming Financial Challenges at Medium</p> <p>49:12 Medium's Ambition and Growth Strategy</p> <p>50:53 Differentiating Medium in the Market</p> <p>1:06:46 Lessons on Patience and Perseverance in Entrepreneurship</p> <p><br /></p> <p>Guest: Tony Stubblebine (linkedin.com/in/tonystubblebine/) </p> <p>Host: Alex Shartsis (linkedin.com/in/shartsis)</p> <p>Audio Engineer & Video Editor - James Fixx (fixxmusic.com)</p> <p>Music by the Great White Shark (Shark Shartsis)</p> <p>The Seed to Sequoia podcast is created by Silverwood Advisors to help founders with practical advice on building successful startups.</p> <p>If you would like to get expert advice for your startup reach out to us on:</p> <p>Website: silverwood.ai</p> <p>Linkedin: linkedin.com/company/silverwood-advisors </p>
September 5, 2024
The Problem with Freemium & Rethinking Software Pricing | Luke Hohmann - Author of Profit Streams.
<p>Luke Hohman is a serial entrepreneur, author, and pricing expert. He recently wrote "Profit Streams," a book about effective software pricing strategies. With experience in multiple startups, successful exits, and even a significant failure, Luke brings valuable insights to the table.</p> <p>Join Host Alex Shartsis in this episode as Luke shares crucial knowledge about software pricing strategies, challenging common misconceptions and highlighting the risks of underpricing in the tech sector. They discuss the benefits of bootstrapping, the importance of understanding customer value, and how to avoid common pricing errors as companies grow. Luke also provides practical advice for founders on quantifying value, institutionalizing customer feedback, and making smart hiring decisions.</p> <p><br></p> <p>Show Notes: </p> <p>0:00 Introduction</p> <p>1:04 Luke's background</p> <p>2:58 The importance of pricing in software companies</p> <p>11:15 Benefits of bootstrapping and equity retention </p> <p>22:30 Case study: Underpricing in AI fraud detection </p> <p>36:51 Common pricing errors as companies grow </p> <p>49:10 Understanding reference pricing </p> <p>59:28 The importance of discount analysis </p> <p>1:17:06 Best practices for founders</p> <p><br></p> <p>Guest: Luke Hohman (<a href="http://linkedin.com/in/lukehohmann/">linkedin.com/in/lukehohmann/</a>) Host: Alex Shartsis (<a href="http://linkedin.com/in/shartsis">linkedin.com/in/shartsis</a>)Audio Engineer & Video Editor - James Fixx (<a href="http://fixxmusic.com">fixxmusic.com</a>)Music by the Great White Shark (Shark Shartsis)</p> <p><br></p> <p>The Seed to Sequoia podcast is created by Silverwood Advisors to help founders with practical advice on building successful startups.</p> <p>If you would like to get expert advice for your startup reach out to us on:</p> <p>Website: <a href="http://silverwood.ai">silverwood.ai</a></p> <p>Linkedin: <a href="http://linkedin.com/company/silverwood-advisors">linkedin.com/company/silverwood-advisors</a><br></p>
22 total episodes available
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