Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn't working like it used to—because business itself is transforming.
Each episode explores Sacred Marketing, seasonal business alignment, and authentic practices that naturally attract ideal clients. As a Human Design Projector with over 15 years of experience, Donna offers unique insights for spiritually-minded entrepreneurs looking to create sustainable success without the hustle.
Discover how to fix what's broken in your business, master Sacred Marketing for authentic client attraction, and embrace the New Earth economy emerging around us. Whether your current strategies have stopped working or you're seeking a more aligned approach, this podcast offers practical guidance for transforming your business through natural cycles and authentic energy.
After transitioning from a purely online business to face-to-face interactions in her new venture, Donna shares what she's learning about the importance of authenticity, transparency, and genuine service in sales. Whether you're selling online or in person, this episode explores why being yourself matters more than following scripts or closing deals at any cost.
Donna discusses the temptation to make sales even when clients aren't the right fit, and why that approach never works out well for anyone. From her experience working with course creation clients who weren't ready, to her current face-to-face sales training, she's seeing how the old "do whatever it takes to close" mentality is giving way to something more honest and service-oriented.
This short episode offers a reminder that as we move toward the end of 2025's volatile year, the people who truly need you are out there waiting to discover you - and they'll find you when you show up as your real, authentic self rather than a polished persona.
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Attract Clients Authentically
FREE> Donna's Sacred Marketing Activation: for conscious entrepreneurs who want to grow their business with flow and ease. Discover your unique marketing energy through guided meditation and practical exercises, then create messaging that actually resonates. https://www.donnaashton.com/activation (https://www.donnaashton.com/activation)
Donna Ashton is a Human Design Projector and Business Priestess (she works a lot with Manifesting Generators.) As host of the podcast "4 Day Weekends," she helps established spiritually minded entrepreneurs leverage their businesses with their natural energy so they attract clients with less effort.
With over 15 years of experience running her own 3-day workweek business, Donna intuitively guides entrepreneurs to transform their energy into focused prosperity through ancient rhythms, sacred wisdom, and aligned business practices.
FREE Join the FULL MOON COLLABORATION (https://www.donnaashton.com/collaborations)- a monthly 45 min networking with real-time connections, bingo and that doesn't waste your time.
Donna's Sacred Circle & Ascension programs help established solopreneurs harmonize their businesses so they can make more money with less effort while embracing who they've become.
Learn more at https://www.donnaashton.com/sacredcirclesummer (https://www.donnaashton.com/sacredcirclesummer) or connect to her on LinkedIn www.linkedin.com/in/donnaashton (http://www.linkedin.com/in/donnaashton)
2 Oct 2025TRANSCRIPT
When Your Business Plan Falls Apart
In this raw and honest episode, Donna shares her journey from launching a "new business" in March 2025 to putting it on pause in October. After nearly a year of trying to help entrepreneurs raise the consciousness of their businesses and shift into sacred marketing practices, she's learned that sometimes the universe says "not yet" even when you're doing everything right.
Donna walks through what happened when plans didn't unfold as expected. She talks about the difference between failure and poor timing, why flexibility has become the new strategic advantage, and how to know when to pause versus pivot versus persist.
This episode offers permission to change direction without shame, especially as many coaches and entrepreneurs are facing similar challenges in this volatile business landscape. Whether you're considering closing your business, getting a side job, or just trying to figure out your next move, this conversation acknowledges what's actually happening out there while offering hope and practical wisdom.
Attract Clients Authentically
FREE> Donna's Sacred Marketing Activation: for conscious entrepreneurs who want to grow their business with flow and ease. Discover your unique marketing energy through guided meditation and practical exercises, then create messaging that actually resonates. https://www.donnaashton.com/activation (https://www.donnaashton.com/activation)
Donna Ashton is a Human Design Projector and Business Priestess (she works a lot with Manifesting Generators.) As host of the podcast "4 Day Weekends," she helps established spiritually minded entrepreneurs leverage their businesses with their natural energy so they attract clients with less effort.
With over 15 years of experience running her own 3-day workweek business, Donna intuitively guides entrepreneurs to transform their energy into focused prosperity through ancient rhythms, sacred wisdom, and aligned business practices.
FREE Join the FULL MOON COLLABORATION (https://www.donnaashton.com/collaborations)- a monthly 45 min networking with real-time connections, bingo and that doesn't waste your time.
Donna's Sacred Circle & Ascension programs help established solopreneurs harmonize their businesses so they can make more money with less effort while embracing who they've become.
Learn more at https://www.donnaashton.com/sacredcirclesummer (https://www.donnaashton.com/sacredcirclesummer) or connect to her on LinkedIn www.linkedin.com/in/donnaashton (http://www.linkedin.com/in/donnaashton)
25 Sept 2025TRANSCRIPT
Why I'm Hitting Pause on My Coaching Business
Recording right after the autumn equinox, new moon, and solar eclipse, Donna shares a deeply personal update about pausing her coaching business and what it means to truly listen when the universe keeps closing doors.
After months of hitting dead ends and having opportunities fall through despite her best efforts, Donna is stepping back to see what path wants to open instead. From her flower farm teaching her about seasonal timing to recognizing when it's time to stop beating your head against the wall, this episode is about trusting the natural rhythms of harvest season - both literally and metaphorically.
She explores the difference between permanent endings and strategic pauses, why 2025 has been a year of endings, and how a completely unexpected opportunity landed in her lap in August.
This vulnerable conversation offers permission to let go of plans that aren't working and trust that sometimes "not that way" leads to something better.
Attract Clients Authentically
FREE> Donna's Sacred Marketing Activation: for conscious entrepreneurs who want to grow their business with flow and ease. Discover your unique marketing energy through guided meditation and practical exercises, then create messaging that actually resonates. https://www.donnaashton.com/activation (https://www.donnaashton.com/activation)
Donna Ashton is a Human Design Projector and Business Priestess (she works a lot with Manifesting Generators.) As host of the podcast "4 Day Weekends," she helps established spiritually minded entrepreneurs leverage their businesses with their natural energy so they attract clients with less effort.
With over 15 years of experience running her own 3-day workweek business, Donna intuitively guides entrepreneurs to transform their energy into focused prosperity through ancient rhythms, sacred wisdom, and aligned business practices.
FREE Join the FULL MOON COLLABORATION (https://www.donnaashton.com/collaborations)- a monthly 45 min networking with real-time connections, bingo and that doesn't waste your time.
Donna's Sacred Circle & Ascension programs help established solopreneurs harmonize their businesses so they can make more money with less effort while embracing who they've become.
Learn more at https://www.donnaashton.com/sacredcirclesummer (https://www.donnaashton.com/sacredcirclesummer) or connect to her on LinkedIn www.linkedin.com/in/donnaashton (http://www.linkedin.com/in/donnaashton)
Inside a recent episode
When Your Business Plan Falls Apart
Published 2 Oct 2025 · Transcript excerpt
[…] So I'm giving you permission to change direction without shame. If nothing is working and you've tried everything, right? We don't want to continue going down that road of insanity, doing the same thing over and over and expecting different results. I feel like I've given my business several years to bounce back or do something and it hasn't done it. And I don't necessarily feel like it's anything I'm doing myself. I feel like it's the universe guiding me in a different direction, at least for right now. And maybe it'll come back around. Maybe it won't. Maybe it'll be something completely different. […]
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