
Selling Signals - the Data Monetisation Podcast
Claim This Podcastby James Worthington and Eric Evans
Podcast Overview
<p>Selling Signals is the podcast for anyone building, selling, or buying data, with a focus on commercialising data in the investor ecosystem.<br><br>Each episode brings together industry insiders to share real, first-hand experience from the front lines of data sales. We unpack what actually works when turning raw data into revenue, whilst exploring other data buying silos to break down the walls between them.<br><br>Selling Signals delivers practical lessons to help data teams sell better and build stronger, more commercial data businesses.</p>
Language
🇺🇲
Publishing Since
1/8/2026
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Recent Episodes

August 6, 2026
Matt Ober: What the Buy Side Really Wants
Matt Ober was looking for unconventional datasets before alternative data became an established industry. He has led data strategy at WorldQuant, served as Chief Data Scientist at Third Point and now works with data providers through Social Leverage and Initial Data Offering. In this episode, he explains how the market operates from the fund's side. The buying process differs sharply between quant and fundamental investors. A quant team may begin by examining coverage, history, frequency, del...

July 23, 2026
Kai Searle: Hiring Elite Data Sellers
In this episode of Selling Signals, we’re joined by Kai Searle, Senior Consultant at Engage PSG. Kai helps data, research and AI businesses build go-to-market teams across the US, UK and EMEA. We discuss why hiring for data companies differs from hiring for SaaS. Kai explains what separates elite data sellers from average ones, and how candidates can assess whether an opportunity is as strong as the hiring team says it is. This episode is for founders building commercial teams and for candida...

July 9, 2026
Nick Derewlany: From Data Asset to Data Business
In this episode of Selling Signals, we’re joined by Nick Derewlany, a data monetisation leader who has worked across GlobalData and Trustpilot building new data products inside larger organisations. Nick brings a practical view on how corporates should think about commercialising existing data assets. We talk about why “we have lots of data” is not the same as “we have a data business”, and what companies should prove before hiring a team or putting large revenue targets in front of the boar...
16 total episodes available
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Frequently asked questions
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- What is Selling Signals - the Data Monetisation Podcast?
<p>Selling Signals is the podcast for anyone building, selling, or buying data, with a focus on commercialising data in the investor ecosystem.<br><br>Each episode brings together industry insiders to share real, first-hand experience from the front lines of data sales. We unpack what actually works when turning raw data into revenue, whilst exploring other data buying silos to break down the walls between them.<br><br>Selling Signals delivers practical lessons to help data teams sell better and build stronger, more commercial data businesses.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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