Seriously Don't Do That
Claim This Podcastby Dan Griffith
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Podcast Overview
<p>Learn what not to do with your business as you grow!</p>
Language
🇺🇲
Publishing Since
6/22/2021
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Recent Episodes
July 9, 2026
Seriously Don't Hire a Distributor and Call Latin America "Covered" with Franklin J. Perez
So, most founders think Latin America is one market with one playbook. It's not. And the part that surprises people most? The first move isn't picking a country — it's picking a channel strategy. In this episode, Dan sits down with Franklin J. Perez — 25+ years of commercial leadership across LATAM and the Caribbean at Medtronic, Edwards Lifesciences, and Abbott — to unpack what companies get catastrophically wrong when they enter the Latin American MedTech market. The short version: they hir...
July 3, 2026
Don't Map Just the Champion | Map the Whole Buying Committee
In this tactical episode of Seriously Don't Do That™ — Week 3 of the 12-week SDDT program and Episode 3 of the ICP Sprint month — Dan Griffith breaks down the single most common (and most expensive) mistake founders make in regulated B2B sales: single-threading a deal through one champion when 22 people decide. Using research from Forrester, Gartner, HBR, HIMSS, 6sense, and Prospeo, Dan reframes the ICP itself: it's not a persona, it's a committee blueprint. Then he walks the full 8–10 seat r...
July 2, 2026
Your ICP Is Probably Aspirational, Not Real | Build It From Evidence
Dan just got back from training for a sprint triathlon and realized something uncomfortable - he's not the athlete he thinks he is anymore. The video doesn't lie. The times don't lie. And that gap between who you think you are and who you actually are right now? That's the entire episode. Last week was about founders with no ICP, just a fuzzy guess. This week is harder. These are founders who have a written ICP. It's in the deck. It's on the website. It's everywhere. And it's wrong - not slo...
63 total episodes available
Recent guests on Seriously Don't Do That
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Will Trible
Guest
Robert Plush
Guest
Drew Epperson
Guest
Craig Johnson
Guest
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Frequently asked questions
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- What is Seriously Don't Do That?
<p>Learn what not to do with your business as you grow!</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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