Welcome to the Shifting Views podcast with Wayne Willis. A global innovation consultant, podcaster, musician, speaker, and content creator from the UK!
This is a podcast for curious professionals who want to learn, improve themselves, and have a curiosity for new ideas. This show is all about thinking differently and shifting views about business, community and society challenges.
We debate, we learn, we challenge the norms, we close the binaries.
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Building Community, Building Hull: Inside Jubilee Central.
Wayne Willis talks to Dan Fryer and Chris Zanetti, the two people leading Jubilee Central, a Hull city centre building bringing together a 600-seat auditorium, a food bank, a homeless drop-in, a training college and a cafe, funded through a mix of donations and a genuinely commercial offering.
The conversation covers how Jubilee Life College is helping people move from long-term unemployment into real jobs, the role faith plays in a mission built around welcoming everyone, why a former corporate executive chose to bring his skills into the charity world and still volunteers hands-on, how the building responded when riots hit Hull's streets in August 2024, and why Dan and Chris believe business and community working together is the key to raising opportunity and aspiration across the city.
This is Shifting Views with Willis: the podcast for entrepreneurs, business leaders and changemakers who want a new lens on business, innovation and society.
Find out more, donate or get involved: https://www.jubileecentral.org/
#Hull #CommunityImpact #BusinessLeadership #SocialImpact #Humber
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22 Jun 2026
Why Everyone Deserves a Defence with Solicitor, Shazia Ali.
Shazia Ali has practised criminal law since 2001 and built Scarsdale Solicitors from a business plan written at her daughter’s hospital bedside.
In this episode, she and Wayne explore what it really means to have a fair justice system, from the principle of innocent until proven guilty and the difference between defending rights versus behaviour, to the misunderstood world of motoring offences, the human reality of immigration cases, and how social media is shaping public opinion long before any case reaches court.
They also get into AI, digital evidence, and what it takes to build a values-led law firm.
A wide-ranging conversation about justice, society and giving back
.
Find Scarsdale Solicitors: https://scarsdalesolicitors.com/
Shifting views. For curious minds driving change.
#entrepreneurship #justice #criminallaw #legaladvice #publicopinion #shiftingviews
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9 Jun 2026
Why Live Streaming Is the Fastest Growing Career Nobody Takes Seriously
You probably know someone who's dismissed live streaming as a hobby. A bedroom project. Something kids do.
George Pavlovs, known online simply as Pavlovs would strongly disagree. At 23, this Hull-based TikTok live streamer has built a genuine community, secured brand deals, and hit his first £10,000 income month. But what makes his story fascinating isn't just the milestone; it's that when he hit it, he barely stopped to notice.
In this episode of Shifting Views with Willis, George shares the real story behind the creator economy: the late nights, the sacrifices, the failed businesses before this one, and the moment in a work canteen that changed everything.
We get into the economics of live streaming, the power of community, and why traditional businesses are making a serious mistake by not taking this industry seriously.
The creator economy is now worth a quarter of a trillion dollars globally, and it's growing at 23% a year. This is not a trend. This is a shift. And this episode will change how you see it.
Contact Pavlovs:
TikTok: @George_Pavlovs
Email: contactpavlovs@gmail.com
#CreatorEconomy #LiveStreaming #ContentCreation #Entrepreneurship
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
63,805
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
1 ratings
Spotify
5.0 / 5
4 ratings
Podcast Authority Score: 59 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
63
Social presence
0
YouTube
76
Engagement
60
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Guest appearances
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