Jennifer Covington is a certified life coach, business strategist and an internationally recognized motivational speaker who helps ambitious, heart-centered soul sisters (and brothers) reach their highest potential by shining their light, turning their passion into profit and going after their dreams every day. She's been featured in several popular publications such as Wild Sister Magazine, Thrive Global and the Huffington Post. On this show you'll get your weekly dose of motivation, practical strategies and inspiring stories from people who are truly making their dreams come true. We'll tackle business, metaphysics, spirituality, productivity, profitability, creativity, happiness, travel, success, love, health and social impact. You'll laugh, you'll cry, you'll get fired up and will be ready to #ShineOnSista.
Shine On, Sista! Episode 094: From Dumpster Fire to Purpose Work - 5 Ways to Get Back in Flow
In this episode of Shine On, Sista, Jennifer Covington speaks to the soul-centered entrepreneurs, coaches, practitioners, creatives, and do-gooders who know they have important work to do — but lately, something just isn't landing.
Maybe your message feels off. Maybe your offer feels stale. Maybe your people aren't responding like they used to. Or maybe the heaviness of the world has made it harder to stay connected to your purpose, your voice, and your next move.
This episode is an invitation to pause, re-center, and look beneath the surface of that stuck feeling. Jennifer explores what may be shifting in your work, your audience, your capacity, and your calling — and why the answer may not be to do more, push harder, or chase another certification.
Instead, this is a conversation about translating your brilliance for this moment, reconnecting with the people you're here to serve, and remembering that your work still matters.
Your purpose still matters. And your light is still needed.
Let's shine on, shall we?
To take your goals to the next level go to: https://jennifercovington.com/bookcall
22 Sept 2025
Shine On, Sista! Episode 093: Unleash Your Power & Potential for Sustainable Profits & Aligned Purpose (with Ashley Burnett)
✨ Shine On, Sista! Episode 093
Unleash Your Power & Potential for Sustainable Profits & Aligned Purpose (with Ashley Burnett)
In this special episode, I sit down once again with Ashley Burnett, women’s leadership coach, retreat facilitator, and creator of the Unleash Mastermind. Ashley helps entrepreneurs, artists, healers, and creatives align their businesses with the rhythms of nature so they can grow sustainably, profitably, and joyfully.
We dive deep into:
🌱 How to build a business that honors seasonal cycles rather than burning you out.
🔥 The balance between hustle and rest — and why both are essential.
👑 What it means to step into your Legacy Leadership Era as a woman entrepreneur.
💡 Ashley’s frameworks for scaling through retreats, groups, and signature offerings.
🎤 Why visibility and storytelling are crucial for attracting dream clients.
🧘🏽♀️ How embodiment, ritual, and community create more sustainable success.
Ashley also shares details about her Magnetic Workshop and the upcoming Unleash Mastermind — her powerful container for women ready to expand their income, impact, and influence without sacrificing their wellbeing.
If you’ve been feeling disillusioned with hustle culture or craving a way to build profits with purpose, this conversation will leave you inspired to unleash your fullest potential.
👉 Resources & Links Mentioned:
Learn more about Ashley’s work: ashleyburnett.co
Join the free Magnetic workshop: https://jcovington--ashleyburnett.thrivecart.com/unleash-mastermind-2025-early-bird/
Explore the Unleash Mastermind: [Unleash Mastermind]
24 Mar 2022
Shine On, Sista! Episode 092: How To Show Up Authentically When Your Life Is Less Than Perfect
Today you're going to hear a blast from the past where Jennifer covers 5 ways you can show up *truly* authetnically even if an aspect of your life is on fire or feeling like a hot mess. No one is perfect, you are worthy, and we still need the service, product, or transformation that you provide. You'll want to tune into this episode any time you're feeling unworthy or inauthentic because your life isn't a perfect 10 across the board.
Inside a recent episode
Shine On, Sista! Episode 034: Unleash Your Inner Wealth Creator with Financial Freedom Expert Katherine Dean
Published 20 Aug 2018 · Transcript excerpt
[…] And that's what you get. Yeah. That's for me to figure out. I just kind of, but I really want to know where you want to be going. I want to know what you're doing this for. Is it a legacy? Is it children? Is it that you want to, you know, start a nonprofit at some point? What is it? What is that journey for you? Because again, wealth isn't just money. And you want, you know, once you have the goal in place, that's when we can start to build it. So it gets real exciting because people get invigorated by what they actually want. I was going to say, yeah, I can see that motivating people. So you're not just like, you need a budget. […]
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