Small Business Quick WINS w/ Jay Schwedelson l Presented By Thryv

About Small Business Quick WINS w/ Jay Schwedelson l Presented By Thryv

Welcome to Small Business QUICK WINS - the how-to podcast on exactly how to grow your business. Join us as we dive deep into every aspect of growing a small business, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your business game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights. Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to small business mastery, empowering you to make the right decisions and drive remarkable results. Tune in to Small Business QUICK WINS to unlock the full potential of your business, stay ahead in the competitive landscape, and embark on this thrilling growth adventure with us! MASSIVE thank you to our Sponsor, Thryv!! Thryv's all-in-one business management software helps small businesses reach more customers, stay organized and get paid faster. With Thryv, small businesses can manage their workflows, teams and client interactions anytime, anywhere and on any device. Regardless of your size, check out Thryv today to get the solutions you need to grow your business!

Publisher

GURU Media Hub

Category

business · business · business

Language

en

Explicit

No

First episode

30 Jan 2024

Latest episode

13 Mar 2025

Latest episodes

26 of 75 episodes have a transcript.

1. 

   13 Mar 2025TRANSCRIPT

   EMAIL MYTH BUSTED! Gmail Tabs & How to Measure Real Email Performance

   In this episode of Small Business Quick Wins, host Jay Schwedelson (https://www.linkedin.com/in/schwedelson/) tackles a popular misconception about emails landing in the promotions tab. He explains why it's not the crisis many believe it to be, and shares practical advice for accurately assessing—and improving—your email performance. =================================== Best Moments: (01:00) Debunking the myth about promotions tab issues (01:37) Why less than 30% of Gmail users have tabs enabled (02:13) The daily check habits of 50% of users with enabled tabs (02:56) Apple’s new email categorization and its limited effect (04:28) Determining if you actually have an email performance problem (05:29) Segmenting engaged users for deeper insights (06:21) Email marketing success hinges on many small factors working together =================================== Kickstart Growth in 2025 with 25% Off Marketing Center plans (https://thryv.com/wins) 🚀 thryv.com/wins (https://thryv.com/wins)

2. 

   6 Mar 2025TRANSCRIPT

   FREE AI TRICKS FOR SMALL BUSINESSES! Must-Know Tips on Using ChatGPT & More

   In this episode of Small Business Quick Wins, host Jay Schwedelson (https://www.linkedin.com/in/schwedelson/) offers practical AI hacks that small businesses can use right away—without spending a dime. From enhancing your FAQ sections for better AI-driven search results to leveraging ChatGPT for marketing analyses, these easy-to-implement tricks will help you stay ahead of the curve. =================================== Best Moments: (01:00) Introduction to AI tricks for small businesses (01:25) The importance of FAQ sections on websites for AI search tools (03:30) Using ChatGPT to analyze marketing materials (06:01) Utilizing ChatGPT to create comparative tables for competitor analysis =================================== Kickstart Growth in 2025 with 25% Off Marketing Center plans (https://thryv.com/wins) 🚀 thryv.com/wins (https://thryv.com/wins)

3. 

   27 Feb 2025TRANSCRIPT

   MASTERING META ALGORITHMS FOR BUSINESS GROWTH! Navah Hopkins on Boosting Content Engagement

   In this episode of Small Business Quick Wins, host Jay Schwedelson (https://www.linkedin.com/in/schwedelson/) welcomes back Navah Hopkins (https://www.linkedin.com/in/navahhopkins/), an expert in digital marketing and PPC, to discuss the intricacies of social media algorithms, specifically on Meta platforms like Facebook and Instagram. They cover effective strategies for improving content visibility, increasing engagement, and growing followers. =================================== Best Moments: (02:31) Understanding Meta's algorithm and content circulation (03:13) Leveraging groups for better content reach (05:42) The importance of early engagement for content visibility (06:36) Building a network for content support (08:36) Guiding audience behavior through clear call-to-actions (09:42) Creating authentic and engaging content (12:43) Optimal timing for posting content (14:47) Strategies for increasing followers =================================== Guest Bio: Navah Hopkins (https://www.linkedin.com/in/navahhopkins/) is an evangelist for Optmyzr and an internationally recognized speaker and instructor. Known for her expertise in PPC advertising, Navah is also passionate about rescue dogs, metal music, and gaming. She contributes regularly to industry publications and participates in marketing-focused communities on Slack and Discord. =================================== Kickstart Growth in 2025 with 25% Off Marketing Center plans (https://thryv.com/wins) 🚀 thryv.com/wins (https://thryv.com/wins)

Inside a recent episode

EMAIL MYTH BUSTED! Gmail Tabs & How to Measure Real Email Performance

Published 13 Mar 2025 · Transcript excerpt

[…] And as a marketer, as a business owner, you think, oh, if my email winds up in the promotions area, it's going to do horrible. Well, a few things. People really don't turn it on. Less than 30% of Gmail users actually have their tabs enabled, and that number is even shrinking. Fewer and fewer people are utilizing the Gmail tabs. Now, here is the amazing stat. The amazing stat is for those people that do have the tabs activated, about 50% of them check it daily. What does that actually mean? First off, the Promotions tab is not your junk folder. It's part of your inbox. It's just a way for your inbox to be organized. […]

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

44 ratings

Spotify

5.0 / 5

10 ratings

Podcast Authority Score: 54 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

70

Social presence

0

YouTube

0

Engagement

95

Contact Small Business Quick WINS w/ Jay Schwedelson l Presented By Thryv

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.