
Smarter Building Materials Marketing
Hosted by Beth and Zach Williams · Venveo
4.9from 48 ratings
- 297
- Episodes
- 10
- Transcribed
- 48
- Ratings
- Monthly
- Cadence
- 2018
- First episode
- 85K
- YouTube views
About Smarter Building Materials Marketing
The building materials marketing landscape is changing faster than ever. Creating an engaging online presence is crucial to the success of any building materials manufacturer. But can your Instagram profile actually grow sales? Will you earn more market share if you change your website? How can you outperform your competition online? Zach and Beth tackle your most burning questions about digital marketing for building material manufacturers, share proven strategies to grow leads and sales, and bring in other industry experts to share what’s working in the building product space.
- Publisher
- Venveo
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 13 Aug 2018
- Latest episode
- 19 Oct 2026
Latest episodes
10 of 297 episodes have a transcript.

19 Oct 2026TRANSCRIPT
One Revenue Motion: How Alpen Unites Sales, Marketing, and Service

1 Jun 2026TRANSCRIPT
How a Seventh-Generation Lumber Dealer Markets for the Long Game

26 May 2026TRANSCRIPT
How UFP Site-Built Is Bridging the Generational Gap in Building Materials
Inside a recent episode

One Revenue Motion: How Alpen Unites Sales, Marketing, and Service
Published 19 Oct 2026 · Transcript excerpt
[…] Performance becomes part of the premium packaging or part of the premium positioning, but it's often premium and intentionally it seems, or it's in stark contrast to Alpen where that's not part of your messaging. What led you all to say that does not become part of who we are? I think fundamentally with the belief that you can't solve such a big problem by positioning yourself at the absolute premium, right? So if we take a look at the problem statement itself, right? 40% of US energy, 75% of electricity, and 35% of carbon comes from buildings alone. A third of that comes from windows. So 10 to 20% or 10 to 20 times of your energy is leaked out of windows than it does relative to the walls. if we position ourselves purely as a luxury premium product, you can't solve that bigger, broader problem that exists in the marketplace. […]
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See plansWho has been a guest on Smarter Building Materials Marketing
Names identified in recent episode analyses. Showing up to five guests.
- Avi Bar
- Erin Plummer
- Mike Ellerbrook
- Kurt Stauffacher
- Audree Grubesic
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 84,693
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.9 / 5
- 43 ratings
- Spotify
- 4.8 / 5
- 5 ratings
Podcast Authority Score: 52 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 38
- Social presence
- 0
- YouTube
- 76
- Engagement
- 90
Contact Smarter Building Materials Marketing
- Guest appearances
- Does not typically book guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Smarter Building Materials Marketing
Who hosts Smarter Building Materials Marketing?
Beth and Zach Williams host the show. Published by Venveo.
How often do new episodes come out?
The show publishes monthly, based on its RSS feed.
Does Smarter Building Materials Marketing take guests?
The show does not typically feature guests, based on episode analyses.
Where can I read transcripts?
10 of 297 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Smarter Building Materials Marketing?
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