Smarter Podcasting: Making Podcasts Better
Hosted by Niall and Niall Mackay · Seven Million Bikes Podcasts
5.0from 6 ratings
- 177
- Episodes
- 113
- Transcribed
- 6
- Ratings
- Weekly
- Cadence
- 2023
- First episode
- 64K
- YouTube views
About Smarter Podcasting: Making Podcasts Better
Welcome to Smarter Podcasting with Niall Mackay, The Podcast Guy and founder of Seven Million Bikes Podcasts. If you're a business owner, founder, marketer or podcaster who wants their podcast to actually drive business growth, you're in the right place. Niall has been podcasting since 2019, runs multiple top-ranked shows and produces podcasts for clients around the world. He uses Smarter Podcasting to share what's genuinely working in his business and his clients' businesses, with real strategies, real numbers and an honest take on what doesn't work either. The goal is simple. Help you use your podcast to bring in leads, build authority in your industry and grow your business. Hit subscribe and let's get into it. Cheers!
- Publisher
- Seven Million Bikes Podcasts
- Category
- education · education · leisure
- Language
- en
- Explicit
- No
- First episode
- 3 Apr 2023
- Latest episode
- 26 Oct 2026
Latest episodes
113 of 177 episodes have a transcript.
26 Oct 2026TRANSCRIPT
What Does a Business Podcast Really Cost? Standard vs Premium Editing
23 Aug 2026TRANSCRIPT
What Are the Benefits of a Business Podcast?
17 Aug 2026TRANSCRIPT
Is It Normal to Have Low Podcast Downloads?
Inside a recent episode
What Does a Business Podcast Really Cost? Standard vs Premium Editing
Published 26 Oct 2026 · Transcript excerpt
[…] What do you need? And if you need all of this and it's going to take us more time, then even if it's as simple as writing the show notes in the titles, which is not that difficult, doesn't take that long. It still takes time. So we have to figure out how much all of that costs. Next question. Where does trying to save money become a false economy? When you want to try and do it yourself, you think you're saving money, but you're costing yourself more time. And what you always need to do is ask yourself, how much does your time cost? And we work with people who are high up in their fields and they would probably charge $500 an hour to be a consultant. […]
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See plansWho has been a guest on Smarter Podcasting: Making Podcasts Better
Names identified in recent episode analyses. Showing up to five guests.
- Amy Wenham
- Ian Paynton
- Brian Biedenbach
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 63,784
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 4 ratings
- Spotify
- 5.0 / 5
- 2 ratings
Podcast Authority Score: 70 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 83
- Social presence
- 0
- YouTube
- 76
- Engagement
- 68
Contact Smarter Podcasting: Making Podcasts Better
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Smarter Podcasting: Making Podcasts Better
Who hosts Smarter Podcasting: Making Podcasts Better?
Niall and Niall Mackay host the show. Published by Seven Million Bikes Podcasts.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Smarter Podcasting: Making Podcasts Better take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
113 of 177 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Smarter Podcasting: Making Podcasts Better?
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