SO NWA

About SO NWA

Discover the heart of Northwest Arkansas through original stories that inspire and connect. SO NWA is a podcast dedicated to showcasing the unique voices, experiences, and industries that make this region thrive. From local innovators to community leaders, we explore the stories that shape our vibrant community while fostering connections and serving others across all walks of life. Whether you're passionate about the outdoors, real estate, or the arts, SO NWA has something for everyone who loves and lives in NWA.

Publisher

Juan Arriola

Category

society & culture

Language

en

Explicit

No

First episode

20 Jan 2025

Latest episode

30 Oct 2026

Latest episodes

46 episodes in the feed.

1. 

   30 Oct 2026

   Building a Life Together: Marriage, Business & Growth | Jeff Clifton & Kristy Hurley

   Episode 44 - On this episode of the SO NWA Podcast, we're joined by Jeff Clifton, co-founder of True North Realty Group, and his wife, Kristy Hurley, a life coach and social media creator. Jeff shares his journey into real estate, how True North Realty Group found its niche in luxury homes and recreational land, and why taking care of clients goes beyond closing a deal. Kristy talks about finding her calling in life coaching, growing her online community, and using social media to encourage and make a difference in people's lives. Together, they open up about marriage, communication, gratitude, accountability, and being each other's biggest cheerleaders. They also share practical lessons on consistency, personal growth, and why people will always remember how you made them feel. Plus, we get their favorite Northwest Arkansas experiences, from Razorback games and Devil's Den to local restaurants, Beaver Lake, and Crystal Bridges. 🎙️ In this episode: Building a business and finding your niche Supporting each other through marriage and career growth Life coaching, mindset, and gratitude Growing a social media audience through consistency Putting family and relationships first Favorite restaurants and hidden gems around NWA At SO NWA, we're all about sharing the real stories of the people who make Northwest Arkansas special. Listen, share, and keep serving others. https://www.truenorthrg.com/ https://www.facebook.com/kristy.turner.hurley/

2. 

   15 Oct 2026

   Turning Hardship Into Purpose | Robert Lockhart

   Episode 43- On this episode of SO NWA, we reconnect with Robert Lockhart, a Navy veteran and founder of Lockhart Solutions 479, to hear his journey of service, personal growth, and entrepreneurship. Robert opens up about his military experience, the challenges he faced after leaving the Navy, and how overcoming addiction helped shape his desire to support others. We also discuss his business, which helps homeowners and roofing companies with solar panel removal, reinstallation, troubleshooting, and electrical services. Plus, we talk about second chances, family, the importance of asking for help, and some of Robert’s favorite places around Northwest Arkansas. This is a conversation about resilience, community, and turning difficult experiences into opportunities to serve others. 🎙️ Welcome to SO NWA — Serving Others Northwest Arkansas. https://www.lockhartsolutions479.com/

3. 

   1 Oct 2026

   Photography, Faith & Finding Your Own Path | Liz G

   Episode 42 - Liz G joins SO NWA to talk about photography, creativity, entrepreneurship, faith, and finding her way back home to Northwest Arkansas. From leaving Arkansas to pursue film in California, to working in social media and eventually building her own creative business, Liz shares what she’s learned during her first year of full-time entrepreneurship. We talk about photography, storytelling, social media, comparison, creativity, faith, and what it really takes to build something of your own. Plus, Liz shares some of her favorite NWA spots and leaves our next guest with a pretty unexpected question. 👽😂 https://www.lizagphotos.com/

Who has been a guest on SO NWA

Names identified in recent episode analyses. Showing up to five guests.

• Phil Shepard
• Nicole Shepard
• Francisco Diaz
• Maricruz Gonzalez
• Patrick Pulliam

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

67

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

8 ratings

Spotify

5.0 / 5

10 ratings

Podcast Authority Score: 47 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

48

Social presence

0

YouTube

63

Engagement

51