Social Goals: Social media strategy that works for small town business
Hosted by Kat and Kat Teplyo-Murphy and Kat Tepylo Murphy · Social Kat Media
5.0from 5 ratings
- 45
- Episodes
- 44
- Transcribed
- 5
- Ratings
- 2025
- First episode
About Social Goals: Social media strategy that works for small town business
Chats with the small businesses killing it on social and tips to help you do the same. Social Goals is the go-to podcast for small business owners who want a clear, practical social media strategy— without burnout or hustle culture. Hosted by social media strategist Kat Tepylo Murphy, each episode breaks down what actually works on social for makers, mainstreeters, and hometown service providers. You’ll hear honest conversations with small business owners navigating real-life marketing, alongside strategic guidance you can apply immediately. Practical, repeatable social media strategy built on real experience and shared learning. Whether you’re trying to grow sustainably, stay consistent without overwhelm, or finally feel confident about what to post, Social Goals helps you build a social media plan that fits your business and your life.
- Publisher
- Social Kat Media
- Category
- business
- Language
- en
- Explicit
- Yes
- First episode
- 5 Feb 2025
- Latest episode
- 11 Jun 2026
Latest episodes
44 of 45 episodes have a transcript.
11 Jun 2026TRANSCRIPT
What to Post This Week: 3 Content Ideas Small Businesses Can Create Right Now
28 May 2026TRANSCRIPT
The Trial Reels Strategy That Actually Works for Local Businesses
14 May 2026TRANSCRIPT
My Weekly Content Creation Workflow (And How to Build Yours)
Inside a recent episode
What to Post This Week: 3 Content Ideas Small Businesses Can Create Right Now
Published 11 Jun 2026 · Transcript excerpt
[…] And this new popular form of content is a video carousel. And this is really like an evolution of the photo and text carousels that have been so popular for the last few months on Instagram, where we're sharing just simple photos with text on screen that allow us to connect with our audience because it's showing these like real behind the scenes photos, these little snapshots of our life with text on screen. Video carousels are like the next level of that. So what a video carousel is, simply put, is a carousel where each slide is a B-roll video. Each slide is a five-second video that's going to loop as people are reading the content on screen. […]
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See plansWho has been a guest on Social Goals: Social media strategy that works for small town business
Names identified in recent episode analyses. Showing up to five guests.
- Jaime Bell
- Mariah Scrivens
- Heather Litster
- Maddy Aucoin
- Ally
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 1 ratings
- Spotify
- 5.0 / 5
- 4 ratings
Podcast Authority Score: 38 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 44
- Social presence
- 94
- YouTube
- 0
- Engagement
- 32
Contact Social Goals: Social media strategy that works for small town business
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Social Goals: Social media strategy that works for small town business
Who hosts Social Goals: Social media strategy that works for small town business?
Kat and Kat Teplyo-Murphy and Kat Tepylo Murphy host the show. Published by Social Kat Media.
Does Social Goals: Social media strategy that works for small town business take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
44 of 45 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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