Sparkle & Shine: Beads, Brands & Big Dreams

About Sparkle & Shine: Beads, Brands & Big Dreams

✨ Ready to build a business you love — even if it feels a little messy right now? You’re in the right place. I’m Cassandra, the colorful creative behind Pretty Pineapple Bead, and I’m on a mission to go from side hustle to full-time business. Sparkle & Shine is your go-to space for real talk about growing a handmade brand, taking bold steps, and navigating the ups and downs of entrepreneurship. In each episode, we’re getting honest about what it takes to build a business from the ground up — from marketing strategies and mindset shifts to handling the tough days and celebrating the wins. Whether you’re just starting out or feeling stuck, come along for the ride as we tackle it all, one episode at a time. Hit subscribe and let’s work toward those big, sparkly dreams — together.

Publisher

Cassandra King

Category

business

Language

en

Explicit

No

First episode

27 May 2025

Latest episode

29 Oct 2026

Latest episodes

64 episodes in the feed.

1. 

   29 Oct 2026

   You Have Products. Now How Do You Get People to Buy Them?

   Host Cassandra explores why making beautiful products doesn’t automatically lead to sales and shares lessons from years of in-person markets to improve online selling. She explains how to treat your website like a market booth, build trust without being pushy, and give shoppers the information they need to buy. The episode ends with three simple actions: view your site as a customer, showcase one product differently, and identify a single obstacle to purchasing — practical steps to help product-based businesses get discovered and make steady online sales. ✨ Let's Connect! The conversation doesn't have to end when the episode does! 💜 Instagram: @sparkleandshinepodcast ✨ Substack: Sparkle & Shine on Substack Follow along for behind-the-scenes moments, more small business conversations, and extra insights to help you build & grow your business!

2. 

   22 Oct 2026

   Building a Business When You Don't Have All Day

   Host Cassandra shares her plan for returning to a Monday–Friday full-time job while keeping her jewelry business, podcast, and creative projects alive. She's testing a schedule of 10 intentional hours per week—two hours each weekday—to prioritize meaningful progress over busywork.She outlines a tentative time split (60% Pretty Pineapple Bead, 20% podcast, 20% other projects), focuses on improving online sales with a small goal of one genuine online order per week, and emphasizes protecting weekends and personal life.The episode explores prioritizing work that moves the business forward, embracing consistency over perfection, and adapting a routine that fits a full life, not just work.

3. 

   15 Oct 2026

   If I Started My Business Today, Here's What I'd Do Differently

   Cassandra reflects on nine years building Pretty Pineapple Bead and what she’d do differently if she started today.She covers pricing correctly, buying supplies intentionally, testing ideas before investing, managing inventory, and the value of in-person markets for real customer feedback.The core message: learn the essentials, but don’t wait to start—experience is how you grow a real business.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

Spotify

5.0 / 5

6 ratings

Podcast Authority Score: 47 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

81

Social presence

0

YouTube

0

Engagement

32

Contact Sparkle & Shine: Beads, Brands & Big Dreams

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Sparkle & Shine: Beads, Brands & Big Dreams