
Special Ops
Hosted by Emma Rainville and Mitch Barham · Emma Rainville & Mitch Barham
4.8from 8 ratings
- 115
- Episodes
- 104
- Transcribed
- 8
- Ratings
- Weekly
- Cadence
- 2024
- First episode
- 100K
- YouTube views
About Special Ops
Follow The Yellow Brick Road is the podcast for founders who want a clear path to turning clicks into customers. Hosted by Emma Rainville (Founder of Shockwave Solutions, Wizard of Ops) and Mitch Barham (Founder of Barham Marketing, Wizard of Ads), this show breaks down what actually drives growth — from acquisition to conversion to operations. Emma brings the systems and execution behind businesses that run without the founder in the day-to-day. Mitch brings the ads and acquisition that turn attention into revenue. Together, they connect both sides — so your business doesn’t just get clicks, it converts. If you're serious about scaling your business — subscribe and follow the path.
- Publisher
- Emma Rainville & Mitch Barham
- Category
- business · business · business
- Language
- en
- Explicit
- Yes
- First episode
- 17 Oct 2024
- Latest episode
- 27 Oct 2026
Latest episodes
104 of 115 episodes have a transcript.

27 Oct 2026TRANSCRIPT
The $100M Mistake: Scaling Ads Before Your Operations Can Take It

22 Oct 2026TRANSCRIPT
The Profit Formula: Scale Your Profit, Not Your Ads

15 Oct 2026TRANSCRIPT
How to Decide 10x Faster (Your AI Should Tell You No)
Inside a recent episode

The $100M Mistake: Scaling Ads Before Your Operations Can Take It
Published 27 Oct 2026 · Transcript excerpt
[…] Sure. So a merchant account is the thing that gives you money. So you don't swipe a card and get money magically. There's a thing called a merchant account that you put the credit card through. They keep a little bit of it and then they give you the rest. and so generally speaking if you're talking about 10x in your business and hiring a media buying agency if that's what we're talking about here you don't want to be running off of stripe and paypal you want to have proper midge you want to have a merchant account broker where you have relationships directly with the bank where you're keeping the majority of your money and you're not at the mercy of stripe or paypal because they can just keep your money anytime they want you want to have proper business merchant accounts. […]
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See plansReach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 99,722
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.6 / 5
- 5 ratings
- Spotify
- 5.0 / 5
- 3 ratings
Podcast Authority Score: 85 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 83
- Social presence
- 100
- YouTube
- 85
- Engagement
- 81
Contact Special Ops
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Special Ops
Who hosts Special Ops?
Emma Rainville and Mitch Barham host the show. Published by Emma Rainville & Mitch Barham.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Special Ops take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
104 of 115 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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