This is To Create Is Human, a show for creatives and storytellers who want to get better at the one skill that actually connects: how to tell a story well. Each episode, host Jacob Christensen explores the craft behind the work; sometimes through conversations with filmmakers, designers, and creators, sometimes solo; digging into the ideas, constraints, and lessons behind good storytelling. If you make videos, brands, podcasts, or anything meant to connect with people, this is your home for the process behind the work.
How a Graphic Designer Tells Stories Without Words
Bryson King is the graphic designer behind To Create Is Human's entire visual identity, from the original Success Is a Myth cover to the full rebrand.
In this episode:
➤ How Bryson finds "the one detail" that represents someone's whole story
➤ Behind the scenes of designing To Create Is Human's rebrand
➤ Why we landed on the colors we did for the rebrand
➤ How constraints (client-imposed or self-imposed) push better creative work
➤ Why unpaid work still opens doors
Quote:"Everyone has unique lived experiences. That's all you have when it comes to being different than those around you."
Follow Bryson:
➤ brysonking.com
➤ https://www.instagram.com/bryzzking
Follow Jacob:
➤ https://www.linkedin.com/in/jacob-christensen-b0701027b/
➤ https://www.instagram.com/filmdudejacob/?igsh=MW15NHFhMTJudmZzdQ%3D%3D&utm_source=qr#
Follow the podcast for more conversations like this:
➤ https://www.instagram.com/tocreateishumanpod?utm_source=qr
Chapters:
0:00 Intro
0:55 If everyone's super, nobody is
3:41 Rebranding wasn't a quick fix
13:12 Story bite
14:28 Balancing existing and future audiences
21:41 Digital vs tangible creation
24:20 Artist or problem solver?
26:49 Restraint pushes creativity
30:45 Passion projects
34:02 How story affects technical decisions
36:28 What makes a story stick?
38:43 Where to find Bryson
24 Jun 2026
How to tell the same story in different ways
In this episode, I sit down with filmmaker and storyteller Mark Stebnicki to talk about what makes stories resonate, and how to get authentic moments on camera. A section of our convo dives into music and how to use that POWERFUL tool to enhance the story.
If you enjoy conversations about filmmaking, documentaries, and meaningful storytelling, this episode is for you.
Follow Mark's work:
➤ https://www.youtube.com/@ncfarmbureau/videos
Follow the podcast for more conversations like this:
➤ https://www.instagram.com/successisamythpod/?igsh=MThhNXJmcWVvazB0aQ%3D%3D#
Timestamps:
0:00 Intro
2:19 What does the word story mean to you
6:00 Getting folks to open up on camera
9:48 New ways to tell the same story
17:07 Music is POWERFUL
24:12 Getting more out of a music track
26:12 More than just a video guy
28:29 Show your audience REAL struggles
32:59 Different story than what we were expecting
36:16 What makes a story stick with you after it’s over
38:29 Get back to basics
44:19 GEAR TALK
49:10 What’s a story you want to tell?
20 Apr 2026
STOP Asking "Tell Me Your Story" (And What to Do Instead)
Stories are currency.
My favorite moments from the conversation with Robert:
➤ Stories require characters, obstacles, and a clear resolution.
➤ Being too broad like "tell me your story" can feel aggressive.
➤ Curiosity is a muscle requiring consistent and daily exercise.
➤ Facilitators must provide safety nets for those sharing vulnerabilities.
➤ Honoring a subject’s story is a creator’s ethical responsibility.
➤ Curiosity about others is the foundation for successful relationships.
Follow Robert:
➤ https://www.dearworld.com/
➤ https://www.instagram.com/robertxavierfogarty/
Follow Jacob:
➤ https://www.linkedin.com/in/jacob-christensen-b0701027b/
➤ https://www.instagram.com/filmdudejacob/?igsh=MW15NHFhMTJudmZzdQ%3D%3D&utm_source=qr#
Follow the podcast for more conversations like this:
➤ https://www.instagram.com/successisamythpod/?igsh=MThhNXJmcWVvazB0aQ%3D%3D#
Timestamps:
0:00 Trailer + Intro
2:32 Everyone's story is worthy
4:16 Turning pain into a relatable story
7:53 Hopesters
9:07 Inspiration for telling others' stories
14:53 Be relatable to those that matter
18:04 Zig when others zag
20:45 Creating is not for the faint of heart
23:48 Discovering yourself through storytelling
28:14 You can't tell one you're actively in
31:12 We've got the net to catch them
36:14 Stories are currency
40:49 Authenticity vs presentation
48:29 What makes a story stick
49:45 Every day is an opportunity for miracles to happen
53:23 The word STORY
57:51 What inspires you to create?
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
13,438
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
3 ratings
Spotify
5.0 / 5
3 ratings
Podcast Authority Score: 28 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
14
Social presence
0
YouTube
72
Engagement
32
Contact Success is a Myth
Guest appearances
Does not typically book guests
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