Supply Chain Moves (Official Move Supply Chain Podcast)

About Supply Chain Moves (Official Move Supply Chain Podcast)

Supply Chain Moves gives DTC operators practical, no-fluff guidance, from product idea to on-time delivery, built on real numbers. Host Lara Guevara (CEO and Co-Founder, Move Supply Chain) turns vendor visits, factory audits, and live routing simulations into Monday-ready playbooks. This podcast also gives you ideas on how to have smarter China/Vietnam sourcing, logistics you can run on purpose, and tariff strategies that protect your margin. This one's for founders, COOs, and ops leads who want fewer surprises and better results. Subscribe now and listen to them all.

Publisher

Move Supply Chain

Category

business

Language

en

Explicit

No

First episode

12 Dec 2023

Latest episode

29 Sept 2026

Latest episodes

64 episodes in the feed.

1. 

   29 Sept 2026

   64 | What Moves the Needle: Bridging the Marketing-Supply Chain Gap (with Adam Pearce of Blend Commerce)

   What actually moves the needle when an e-commerce brand is trying to grow? In this episode of Supply Chain Moves, Lara sits down with Adam Pearce of Blend Commerce for an unconventional conversation at a tattoo studio in Vietnam to explore what happens when marketing and supply chain operate in separate worlds. Adam brings the CRO perspective, while Lara brings the supply chain lens, and together they unpack a common challenge for growing DTC brands: the front end can create demand faster than the back end can support it. In this episode, we explore: Why marketing and supply chain teams need to work together before growth initiatives launch How front-end e-commerce metrics can hide back-end operational challenges What happens when demand outpaces sourcing and fulfillment capacity The realities of moving production to Vietnam, Mexico, and other alternative markets How tariffs and global disruptions are reshaping sourcing decisions Where AI can accelerate work and where human judgment still matters Why communication, collaboration, and strategic thinking may be what truly moves the needle Chapters: 00:00 Introduction and Context of the Event 01:56 Onboarding Clients and Supply Chain Conversations 04:40 Internal Communication and Team Challenges in E-commerce 07:40 Supply Chain Challenges: Inventory, Cash Flow, and Tariffs 09:13 CRO Optimization and Continuous Improvement 11:21 Product Development and Market Adaptation 17:02 Client Apprehensions and Quality vs Cost Decisions 32:03 AI Integration in Supply Chain and Marketing 50:55 Agency Size, Team Dynamics, and Customer Service Importance 53:58 Supply Chain & Marketing Collaboration for Better E-commerce Outcomes A candid conversation about connecting the parts of an e-commerce business that are too often treated separately, and what it takes to build sustainable growth from the inside out. If this episode helped make your supply chain a little less painful, share it with another founder because nobody deserves to learn these lessons the hard way. Follow Supply Chain Moves wherever you get your podcasts. Connect with Adam & Blend Commerce LinkedIn - Adam (https://www.linkedin.com/in/shopifyexpertadampearce/) LinkedIn - Blend Commerce (https://www.linkedin.com/company/blend-commerce-shopify-cro-agency/home/) Website - Blend Commerce (https://blendcommerce.com/) Connect with Lara & Move Supply Chain Want to keep learning and connect with Lara and the Move Supply Chain community? Follow & Subscribe: ⁠LinkedIn – Move⁠ (https://www.linkedin.com/company/move-supplychain) ⁠LinkedIn – Lara⁠ (https://www.linkedin.com/in/laarniguevara/) ⁠X – Move⁠ (https://x.com/movesupplychain) ⁠X – Lara⁠ (https://x.com/larasupplychain) ⁠Facebook⁠ (https://www.facebook.com/p/Move-Supply-Chain-61572920475756/) ⁠Instagram⁠ (https://www.instagram.com/movesupplychain/) ⁠YouTube⁠ (https://www.youtube.com/@SupplyChainLara) Get more insights: ⁠Unboxed Weekly⁠ (https://unboxedweekly.beehiiv.com/) – Lara’s newsletter on DTC supply chain moves ⁠Lara’s AI Brain⁠ (https://www.delphi.ai/larasupplychain) – Ask Lara’s AI anything about supply chain SC Lounge⁠ (https://tinyurl.com/move-supplychain-lounge) – Join Move Supply Chain's free Slack community for DTC founders

2. 

   18 Aug 2026

   63 | The One with Modhaus: How Modhaus Learned to Scale by Letting Go

   What happens when a founder realizes that doing everything himself is actually holding the business back? In this episode, Aaron, founder of independent design studio Mud House, shares how a side project refurbishing furniture in his garage evolved into a growing DTC brand creating tech accessories from natural materials like concrete and hardwood. Aaron takes us through the early days of running the business, from DIY supply chain management and local sourcing to costly packaging, cash flow challenges, and constant stockouts. As the business grew, he reached a turning point: stop trying to do everything himself and start focusing on the parts of the business that actually drove growth. We also talk about the power of delegation, moving from working in the business to working on it, and how fractional support helped Mud House build stronger vendor relationships and streamline its operations without having to hire an entire team. Plus, Aaron shares the story behind Mud House’s recent Kickstarter success for Upright, its new Qi2 charging stand, and how customer feedback from the campaign is shaping what comes next. In this episode, we discuss: Turning a hobby into a scalable DTC business The hidden challenges of DIY supply chain management Why stockouts, packaging costs, and cash flow can hold brands back Knowing what to focus on as a founder Moving from working in the business to working on it The value of fractional expertise for growing brands Lessons from launching a product through Kickstarter Using customer feedback to guide future product development Connect with Aaron & Modhaus LinkedIn - Aaron von Kreisler (https://www.linkedin.com/in/aaron-von-kreisler/) Website - Modhaus (https://shopmodhaus.com/) Connect with Lara & Move Supply Chain Want to keep learning and connect with Lara and the Move Supply Chain community? Follow & Subscribe: ⁠⁠LinkedIn – Move⁠⁠ (https://www.linkedin.com/company/move-supplychain) ⁠⁠LinkedIn – Lara⁠⁠ (https://www.linkedin.com/in/laarniguevara/) ⁠⁠X – Move⁠⁠ (https://x.com/movesupplychain) ⁠⁠X – Lara⁠⁠ (https://x.com/larasupplychain) ⁠⁠Facebook⁠⁠ (https://www.facebook.com/p/Move-Supply-Chain-61572920475756/) ⁠⁠Instagram⁠⁠ (https://www.instagram.com/movesupplychain/) ⁠⁠YouTube⁠⁠ (https://www.youtube.com/@SupplyChainLara) Get more insights: ⁠⁠Unboxed Weekly⁠⁠ (https://unboxedweekly.beehiiv.com/) – Lara’s newsletter on DTC supply chain moves ⁠⁠Lara’s AI Brain⁠⁠ (https://www.delphi.ai/larasupplychain) – Ask Lara’s AI anything about supply chain ⁠SC Lounge⁠⁠ (https://tinyurl.com/move-supplychain-lounge) – Join Move Supply Chain's free Slack community for DTC founders

3. 

   28 Jul 2026

   62 | The One With PopSmith: Building a Premium Consumer Brand Without Sacrificing Profitability

   What does it take to launch a premium consumer product that stands out in a crowded market? In this episode of Supply Chain Moves, we're joined by David Stickland (https://www.linkedin.com/in/davestickland/), Co-Founder & President of Popsmith (https://popsmith.com/), to discuss the journey of creating a modern kitchen brand from the ground up. David shares how PopSmith transformed an overlooked product category into a premium consumer experience through thoughtful product design, strategic crowdfunding, exceptional packaging, and disciplined supply chain execution. From working with industrial designers to leveraging Kickstarter for validation and funding, this conversation is packed with practical lessons for founders launching physical products. Whether you're building a DTC brand, preparing for your first product launch, or scaling an existing ecommerce business, you'll gain valuable insights into balancing innovation, operational excellence, and long-term profitability. In this episode, you'll learn: How PopSmith developed a premium product in a traditional category Why encouraging bold product design often leads to better innovation Lessons from launching successfully on Kickstarter How crowdfunding can validate demand and build a loyal customer community Why packaging is a critical part of the customer experience and brand perception The role of New Product Introduction (NPI) teams in reducing manufacturing risk Why building an audience before launching is one of the smartest growth strategies How consumable products can increase repeat purchases and customer lifetime value Why sustainable profitability matters more than chasing rapid growth David also shares how decades of experience in retail and supply chain management have shaped his approach to product development, manufacturing, and making difficult business decisions that create long-term value. If this episode helped make your supply chain a little less painful, share it with another founder because nobody deserves to learn these lessons the hard way. Follow Supply Chain Moves wherever you get your podcasts. Connect with Dave & Popsmith: LinkedIn - David Stickland (https://www.linkedin.com/in/davestickland/) Website - Popsmith (https://popsmith.com/) Connect with Lara & Move Supply Chain Want to keep learning and connect with Lara and the Move Supply Chain community? Follow & Subscribe: ⁠LinkedIn – Move⁠ (https://www.linkedin.com/company/move-supplychain) ⁠LinkedIn – Lara⁠ (https://www.linkedin.com/in/laarniguevara/) ⁠X – Move⁠ (https://x.com/movesupplychain) ⁠X – Lara⁠ (https://x.com/larasupplychain) ⁠Facebook⁠ (https://www.facebook.com/p/Move-Supply-Chain-61572920475756/) ⁠Instagram⁠ (https://www.instagram.com/movesupplychain/) ⁠YouTube⁠ (https://www.youtube.com/@SupplyChainLara) Get more insights: ⁠Unboxed Weekly⁠ (https://unboxedweekly.beehiiv.com/) – Lara’s newsletter on DTC supply chain moves ⁠Lara’s AI Brain⁠ (https://www.delphi.ai/larasupplychain) – Ask Lara’s AI anything about supply chain SC Lounge⁠ (https://tinyurl.com/move-supplychain-lounge) – Join Move Supply Chain's free Slack community for DTC founders Keywords: David Stickland, PopSmith, Kickstarter, crowdfunding, product development, consumer products, DTC brands, ecommerce, product launch, supply chain management, product innovation, packaging design, manufacturing, NPI, retail operations, startup growth, brand building #SupplyChain #Ecommerce #ProductDevelopment #StartupGrowth

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Public platform figures. Ratings count people who left a rating, not total listeners.

Spotify

5.0 / 5

4 ratings

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Based on episode analysis; this does not confirm that the show is currently accepting guests.