To Maximilian Büsser, founder of MB&F, watchmaking is art, but most of all, it’s a mindset, a journey. The history of watchmaking is filled with adventurers - dreamers, engineers, artists who will each in their own way contribute to a better world. The watchmaking journey is first and foremost about very special individuals. Some are rebels and mavericks and most have a little touch of madness…
Over the years, MB&F has united around the brand a collectors’ circle called “The Tribe”, who are each in their own way adventurers. In this podcast, you’ll discover their amazing lives, what drives their creativity and what feeds their passion for watchmaking. Welcome to Tales from the Tribe, the MB&F’s Podcast.
Hosted by Audiomeans. Visit audiomeans.fr/politique-de-confidentialite (https://www.audiomeans.fr/politique-de-confidentialite) for more information.
EPISODE 5 - Inside the Mind of a Storyteller: From War Zones to Watchmaking with Niclas Berglund
In this episode of Tales from the Tribe, MB&F founder Maximilian Büsser sits down with someone who has spent his life chasing stories across continents and conflicts: international journalist and Bezl magazine editor Niclas Berglund.
Niclas has reported from some of the world’s most complex and volatile regions, uncovering human truths amid global crises. At the same time, he has developed a deep appreciation for the intimate, intricate world of watchmaking—where stories are told not through breaking news, but through details, craftsmanship, and time itself.
Together, Max and Niclas explore the impulses that drive a storyteller: the early moments that shaped his curiosity, the philosophy behind his on-the-ground reporting, and the emotional weight of witnessing history up close. They discuss the misconceptions around journalism, the memories that stay with him, and the surprising parallels between documenting world events and writing about horology.
Niclas also shares his evolution as a collector, the creation of Bezl magazine, and the watches that have marked chapters of his life. A conversation about adventure, truth, beauty, and the timeless quest to understand the world—one story at a time.
Hosted by Audiomeans. Visit audiomeans.fr/politique-de-confidentialite for more information.
30 Oct 2025
A Navy SEAL’s New Mission: Protecting Children at All Costs with Rob Huberty
In this episode of Tales from the Tribe, MB&F founder Maximilian Büsser speaks with Rob Huberty, a former US Navy SEAL who traded the battlefield for a new mission: protecting children.
After nearly a decade of service in one of the world’s most elite military units, Rob’s life shifted when he became a father. That moment inspired him to co-found ZeroEyes, a technology company that uses AI to help prevent school shootings in the United States.
Rob shares what he learned from his time in combat, how those lessons shape his leadership today, and the challenges of tackling one of society’s most urgent problems. He also opens up about family, resilience, and the watches that have accompanied him from the field to civilian life.
A conversation about courage, responsibility, and the pursuit of a safer future.
Hosted by Audiomeans. Visit audiomeans.fr/politique-de-confidentialite for more information.
25 Sept 2025
Grinding Beans, Building Dreams: The Birth of Brew Watch & Co. with Jonathan Ferrer
In this episode of Tales from the Tribe, MB&F founder Maximilian Büsser sits down with Jonathan Ferrer, founder of Brew Watch & Co. — one of the first true microbrands to make waves in modern independent watchmaking. From sketching his first concept in a New York café to creating timepieces celebrated for their thoughtful design and precision, Jonathan shares the origin story of Brew, and the creative philosophy that drives it. Together, they explore the balance between intuition and discipline, the challenges of staying small by design, and the joy of making watches that are both accessible and beautifully considered. Along the way, the two creators touch on design influences, motorbikes, moments of self-discovery, and of course… what’s on his wrist.
A conversation about time, creativity, and forging your own path — one meaningful detail at a time.---
Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar - Graphics : Maxime Schertenleib
Hosted by Audiomeans. Visit audiomeans.fr/politique-de-confidentialite for more information.
28 Aug 2025
EPISODE 2 - Shifting Gears: From Banking to Classic Car Racing with Xavier Micheron
In this episode of Tales from the Tribe, MB&F founder Maximilian Büsser sits down with Xavier Micheron — a former banker who left the world of finance to chase something far more visceral: the roar of engines, the thrill of endurance racing, and the beauty of mechanical heritage.
Today, Xavier is the founder of the Ascott Collection, a unique initiative that not only collects historic race cars but restores them to compete once again. In this wide-ranging conversation, he shares what it means to curate machines with soul, the philosophy behind collecting and selling with purpose, and the emotional charge of reviving motorsport legends for the modern track.
A dialogue where racing meets craftsmanship, and where the spirit of rebellion — so central to MB&F — finds a kindred home in the world of vintage endurance cars.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar - Graphics : Maxime Schertenleib
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
28 Aug 2025
EPISODE 1 - No Frills, Big Wins: How Budget Airlines Succeed with Rohit Ramachandran
In this new episode of Tales from the Tribe, MB&F founder Maximilian Büsser sits down with aviation leader and horological enthusiast Rohit Ramachandran for a far-reaching conversation that spans skies, stories, and timepieces.
From his early days at Singapore Airlines to his remarkable turnaround of Jazeera Airways, Rohit shares insights from a career spent reshaping how the world flies. Together, they explore what makes low-cost carriers soar — and why efficiency, vision, and a bit of boldness can rival luxury when it comes to impact. An episode shaping the bold choices behind carrier success, the mindset of disruption, and what it truly means to lead with vision.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar - Graphics : Maxime Schertenleib
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
This episode of Tales from the Tribe features Chia Pei Qi and Ken Kuan, the visionary founders of Delugs. What began as a passion for leather craftsmanship in their Berkeley dorm room has grown into a thriving business specialising in watch straps, redefining how collectors personalise their timepieces.
In this episode, Pei and Ken share their journey, from meeting in the Singapore Armed Forces to achieving international acclaim, including Pei's recognition as one of Forbes 30 Under 30 Asia 2024. They discuss how their love of craftsmanship and spirit of innovation has driven them forward, while building a community around their brand. The story of two young entrepreneurs who take every step as an opportunity to learn and grow as a person, showing, as Pei would say, what “two hearts, two minds, and two perspectives” can achieve together.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
2 Dec 2024
EPISODE 7 - A suitcase full of dreams with Shashi Reddy
Shashi Reddy shares his inspiring story of perseverance, boldness, and timing, from immigrating to the U.S. to partnering with Apple and launching innovative ventures.
31 Oct 2024
EPISODE 6 - Thriving on the edge with Yann Mrazek
This sixth episode of our series features Yann Mrazek. Yann has excelled in both sport and business: a four-time Swiss Basketball League champion, he is now one of the most valued and respected business lawyers in Dubai. From professional athlete to fearless entrepreneur, Yann has always pushed his limits, embracing discomfort as a driver of success. Growing up in a legendary sporting family, he recounts key moments from his 11 years as a pro player, while simultaneously building his entrepreneurial career.
In this episode, Yann explains how his athlete’s mindset helped him start his own business. He also shares insights on decision-making, finding the right people, and embracing the highs and lows. We discuss his love for independent watchmaking, which he sees as a form of pure art, emphasizing that the story behind the object is so important.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
26 Sept 2024
EPISODE 5 - A spark of adrenaline with Alex Ghotbi
This fifth episode of our series features Alexandre Ghotbi. Passionate about watchmaking, he turned his passion into a profession after a career as a lawyer. Also known for his expertise for vintage watches, he is now one of the most important auctioneers in the watch market.
In this episode, Alex tells about his childhood in Iran, the rising of his passion for watchmaking - he defines himself as a “watch nut” - and his transition into a career that feels more like a calling.
He then offers the best advice for choosing your watch in an auction room : always look for the spark of adrenaline.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
20 Aug 2024
EPISODE 4 - Helping for good with Nirdhar Khazanie
This fourth episode of our series features Nirdhar Khazanie. Better known as Ninu, he’s a Senior Product Manager, working on Facebook Messenger, Instagram, and WhatsApp security and data privacy at Meta. No less! But first and foremost he’s a true watch lover, driven by the desire to help others. Ninu is both an incredibly determined gentleman, founder of a non-profit organization who took part in building machine learning models that affect billions of people, and a family man who loves cooking and sharing good meals.
In this episode, Nirdhar shares his vision of helping people as a driving force for the tech industry, his advice on how to set and achieve one's goals, his fondness for watches’s unique fingerprint and above all, his love for surprises.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
30 Jul 2024
EPISODE 3 - Reinventing Human Body with Bill Doyle
This third episode of our series features Bill Doyle. Bill was early fascinated by the stories of engineers. He studied physics, material science and engineering, and developed while being a grad student in MIT the first practical electroluminescent lamps that were later integrated into watchmaking processes. Besides his passion for independent watchmaking and exotic materials such as zirconia, niobium or tungsten, he dedicated his career to healthcare.
In this episode, Bill shares his fascination for the human body, his work on a completely new approach to treating cancer based on electric fields and his vision of the future of healthcare, but also his bond to watchmaking as an intersectional space between science, engineering and art.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
24 Jun 2024
EPISODE 2 - The power of regrets with Todd Searle
This second episode of our series features Todd Searle. Todd defines himself as a dreamer, which is the best way to talk about him. He is so passionate about artisanal watchmaking that he left everything behind to live fully of his passion, becoming one of the main directors of watchmaking documentaries in the world.. Fierce protector of the spirit of entrepreneurship, he is the author of “32 regrets : a guide to reclaiming creativity”, where he talks about entrepreneurs who have successfully turned their life’s passion into self sustaining ventures, including Maximilian Büsser.
In this episode, Todd talks about failure as a major key to success, his love at first sight for artisanal watches, his passion for the history of Swiss watchmaking and most of all, about creativity as a major driver in his life.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar- Graphics : Maxime Schertenleib.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
24 Jun 2024
EPISODE 1 - Learn how to smell the roses with Wen Hsieh
This first episode of our series features Wen Hsieh. He was, until recently, a managing partner at Kleiner Perkins, one of the world's most prominent venture capital firms in Silicon Valley, he's an expert at fostering tech innovations through startups, and he just started his own Hardtech VC firm Matter Venture Partners. Maximilian Büsser says that meeting him is one of the high points of his last couple of years, because as successful as Wen is as an entrepreneurial venture capitalist, he still cultivates a little touch of madness in everything he does. In this episode, we’ll talk about Wen’s childhood in the Amazon jungle living like a native Indian kid, Google’s historic first fundraise, the power of imagination in his daily life, his willingness to find work life balance as a busy venture capitalist, and finally the dream he wishes to achieve in the year to come.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar - Graphics : Maxime Schertenleib
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
18 Jun 2024
TALES FROM THE TRIBE : TEASER
To Maximilian Büsser, founder of MB&F, watchmaking is art, but most of all, it’s a mindset, a journey. The history of watchmaking is filled with adventurers - dreamers, engineers, artists who will each in their own way contribute to a better world. The watchmaking journey is first and foremost about very special individuals. Some are rebels and mavericks and most have a little touch of madness…
Over the years, MB&F has united around the brand a collectors’ circle called “The Tribe”, who are each in their own way adventurers. In this podcast, you’ll discover their amazing lives, what drives their creativity and what feeds their passion for watchmaking. Welcome to Tales from the Tribe, the MB&F’s Podcast.
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Tales From The Tribe is an MB&F creation, hosted by Maximilian Büsser. Production : Lacmé Studios & Converge - Author : Hugo Baiardi - Direction : Josh Vardey - Mix : Ben Auriel - Original Soundtrack : Pablo Altar - Graphics : Maxime Schertenleib
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
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Apple Podcasts (US)
5.0 / 5
8 ratings
Spotify
5.0 / 5
6 ratings
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