Talk Systems To Me

About Talk Systems To Me

This podcast exists because something broke in how online businesses scale and CEOs like YOU are paying the price. You don't need to be less chaotic and you don't need to become a systems person. And you definitely don't need to white-knuckle your way through the next phase of growth. You do need to stop being the pin holding everything together. This show is for established business owners who lead with vision, creativity, and momentum and are tired of being the firefighter, project manager, and ops brain inside their own business. Here, we talk about what it actually looks like to lead like a CEO, not an operator. Not by doing more. Not by DIYing better systems. But by changing how responsibility, structure, and execution are held inside the business. We'll unpack: - Why brute force stops working at a certain level of growth - Why launches feel heavier than they should (even when they "work") - Why your chaos, 1,000 ideas and fast-paced action itself isn't the problem - What founders need to own vs. what should never live in their brain - How businesses scale when vision stays free and operations are held by people wired for it This isn't a systems how-to show, because the goal isn't to become more organized. It's to build a business that can carry your big dreams and visions without burning you out.

Publisher

Kate Dwinell

Category

business · business

Language

en

Explicit

Yes

First episode

31 Jan 2026

Latest episode

4 Oct 2026

Latest episodes

33 episodes in the feed.

1. 

   4 Oct 2026

   Black Friday Is Coming...Here's What Should Be Happening RNRN

   Black Friday is comingggggg and if your current plan is still somewhere around "yeahhhh we should probably do something for that"... hiiii. We need to talk. Because a successful Black Friday campaign isn't built Black Friday week. The offer decisions, audience warming, emails, funnels, automations, team assignments + all the tiny backend shit that makes the campaign actually WORK should be happening now. In this episode, I'm taking you behind the scenes of how Team KDC looks at a Black Friday campaign,cwhat needs decided first, what needs built, what needs tested + who the hell needs to own all of it so YOU aren't spending Black Friday weekend playing project manager, tech support + human Zapier. And if halfway through you find yourself thinking, "cool cool cool... but who TF is actually going to do all of this?" 😂 Hiiiiii. We can help with that too. In this episode, you'll hear: What should already be happening inside your Black Friday campaign right now Why your offer needs to be locked BEFORE your team starts building shit The emails, funnels, automations, ManyChat flows + onboarding pieces that need built AND tested The tiny backend mistakes that turn into very annoying launch week problems Why every freaking piece of the campaign needs an actual owner What YOU should be doing during Black Friday as the CEO and what should absolutely belong to someone else Here's where to go next: → One Operations Team Retainer Spot Open: https://katedwinell.co/retainer → Book Your Library Card Here: https://katedwinell.co/library-card → Connect with us on Instagram: https://www.instagram.com/katedwinellco/ → Learn more about KDC: katedwinell.co → Systems & Spice Monthly Newsletter: https://katedwinellco.myflodesk.com/systems-spice-opt-in If you know a CEO who's the visionary and the operator right now, send them this episode. Subscribe, leave a rating & follow the show so you don't miss what's coming next ⚡️

2. 

   27 Sept 2026

   You're Not Bad at Boundaries. Your Operations Keep Breaking Them.

   This episode is for CEOs who feel like they're constantly having to "get better at boundaries" - clients are DMing you where they shouldn't, everything suddenly feels urgent, you're over-delivering in ways that create resentment, and somehow you're always the person who has to be the bad guy and reinforce the standard. We're unpacking why some of the boundary problems inside your business might actually be operations problems. Because having a boundary in your head isn't enough. If your communication expectations, turnaround times, policies, team responsibilities, and client processes don't reflect that boundary, your business will keep breaking it for you. This conversation isn't about becoming more confrontational or putting a million rigid rules around your clients. It's about getting crystal clear on what your standards actually are, communicating them upfront, and building them into your systems so you don't have to personally enforce the same boundary 40 million times. If you're constantly answering DMs that were never supposed to be part of the offer, accommodating someone else's poor planning, making exceptions you secretly resent, or wondering why clients and team members keep crossing lines you thought were obvious, this episode will help you look at where the actual gap might be. In this episode, you'll hear: Why some "boundary problems" are actually operational problems How your onboarding, contracts, policies, automations, and team can reinforce your boundaries for you Why a boundary you've never clearly communicated isn't a standard your clients can realistically follow How clear turnaround times and communication expectations eliminate unnecessary urgency and awkward conversations Why constantly making exceptions teaches people where the cracks are in your boundaries Here's where to go next: → Connect with me on Instagram: https://www.instagram.com/katedwinellco/ → Learn more about me: katedwinell.co → Systems & Spice Monthly Newsletter: https://katedwinellco.myflodesk.com/systems-spice-opt-in → Free Audio Training: 🎧 The 3 Systems Every Scalable Launch Needs Learn how to stop holding your launch together with memory, adrenaline, and vibes and build systems that actually support growth. https://katedwinellco.myflodesk.com/3-systems-needed-audio If you know a CEO who's the visionary and the operator right now, send them this episode. Subscribe, leave a rating & follow the show so you don't miss what's coming next ⚡️

3. 

   20 Sept 2026

   Steal This System: They Bought… Now WTF Happens? The Client Onboarding System

   This episode is for CEOs who are selling a signature offer, course, or group program and still have pieces of the client onboarding experience that depend on someone manually making it happen after the sale. We're kicking off the Steal This System podcast series with one of the systems I think every established offer needs locked down: your onboarding system. Because the moment someone pays you, there should be a clear, seamless answer to "Okay, I bought… now what?" We're breaking down the actual onboarding flow we build behind the scenes of multi-six and seven-figure businesses - from checkout to course access, welcome emails, tagging, client tracking, and the automations connecting all of it together. Because onboarding isn't just an admin process. It's your client's first experience on the other side of their yes. And especially in a market where buyers are more cautious about where they invest, that first experience matters. Your client shouldn't be wondering where their access is, digging through their inbox, or waiting for someone on your team to manually notice they purchased. And you shouldn't have to remember 10 million things every time somebody buys, either. If your signature offer is selling consistently but every new purchase still triggers a mental checklist for you or your team, this episode will show you how to turn that into one simple system that runs automatically. In this episode, you'll hear: The four things that should happen automatically the second someone purchases your signature offer How to connect your checkout, course platform, email marketing software, and client hub into one seamless onboarding flow Why I use both a welcome email and an immediate post-purchase redirect page to create a stronger client experience How to use native automations + Zapier to remove manual onboarding tasks from your team's plate How your onboarding system can become the foundation for renewals, re-sign conversations, offboarding, and future client tracking The goal isn't to build the fanciest automation possible. It's to make the experience ridiculously simple: They pay → they get access → they know exactly what happens next → your systems track the rest. No waiting. No "Hey, where do I find this?" No team member manually granting access. No CEO trying to remember what happens after somebody buys. And the best part? You can steal the exact foundation from this episode and build it yourself. Or, if you're listening thinking, "Cute, Kate. I want this, but I absolutely do not want to build it," that's exactly what the KDC Library Card is for. Check out one of our ops girlies, hand us the onboarding headache, and let us build the damn thing for you. Steal the system. Or steal our team to build it. Here's where to go next: → Connect with me on Instagram: https://www.instagram.com/katedwinellco/ → Learn more about me: katedwinell.co → KDC Library Card 📚: https://katedwinell.co/library-card → Systems & Spice Monthly Newsletter: https://katedwinellco.myflodesk.com/systems-spice-opt-in → Free Audio Training: 🎧 The 3 Systems Every Scalable Launch Needs Learn how to stop holding your launch together with memory, adrenaline, and vibes and build systems that actually support growth. https://katedwinellco.myflodesk.com/3-systems-needed-audio If you know a CEO who's the visionary and the operator right now, send them this episode. Subscribe, leave a rating & follow the show so you don't miss what's coming next ⚡️

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Apple Podcasts (US)

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2 ratings

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