Every week, I'm here to chat about running an immigration consulting business in Canada. I'll share my own story and experiences to help RCICs like you improve how you run your business. Let's find ways to work smarter, not harder!
Starting Her RCIC Practice from Zero: The 100-Day Blueprint
🤍 Let’s connect: chat with me on LinkedIn at https://www.linkedin.com/in/olena-weber/ (https://www.linkedin.com/in/olena-weber/) or work with me here: https://bit.ly/4lw435y (https://bit.ly/4lw435y)
In this episode of Talk with Olena, I share a detailed case study about an RCIC who started her immigration consulting business from scratch.
We dive into the first 100 days of building a business foundation, focusing on niching, pricing, marketing, systems, and data tracking, and why getting these foundational pieces right is essential for long-term success.
You’ll hear how she navigated the challenges of being brand new to the field, including defining her niche, setting her pricing strategy, building a consultation booking system, running a 90-day marketing challenge, and creating a full client and case tracking system.
📌 Join us for the Impact Events in 2026: https://www.olenaweber.com/impact-events-2026 (https://www.olenaweber.com/impact-events-2026)
Timestamps:
0:00 – Introduction & episode overview
0:30 – Story of the RCIC starting before licensing
2:15 – Importance of focusing on foundational pieces in the first 100 days
4:50 – Identifying niche and pricing strategy
9:20 – Building a consultation booking page and client flow
12:30 – Launching the 90-day marketing challenge
15:45 – Creating the full client journey from consultation to retainer
20:10 – Building data and case tracking systems
23:45 – First consultations and generating consistent sales
27:00 – Analyzing data for growth and scaling the business
30:00 – Lessons learned and foundational pieces recap
33:15 – Closing thoughts and next steps
23 Apr 2026
Great Marketing Gets You Clients. Great Casework Keeps Them with Barbara Kolvekova
In this episode of Talk with Olena, I sit down with Barbara Kolvekova to talk about a gap that’s quietly affecting many RCICs and immigration lawyers.
We dive into what really happens behind the scenes of running an immigration practice, where strong marketing isn’t always matched with strong delivery, and vice versa. More importantly, we unpack why both are essential if you want a sustainable and thriving business.
Barbara shares her journey from legal assistant to RCIC, and how that hands-on experience shaped the way she now supports other professionals in the industry. We also talk about the real challenges consultants face, from navigating complex cases alone to dealing with self-doubt, and why having the right kind of support can make all the difference.
This conversation is especially valuable if you’ve ever:
Felt unsure about how to handle a specific case
Wanted a second opinion before submitting an application
Struggled with the gap between theory and real-world practice
Questioned whether you’re “good enough” to take on certain files
If that sounds familiar, this episode will give you a new perspective and some practical ways to move forward with more confidence.
👇🏻 Let’s connect:
📍 Chat with me on LinkedIn: https://www.linkedin.com/in/olena-weber/ (https://www.linkedin.com/in/olena-weber/)
🤍 Work with me: https://bit.ly/4lw435y (https://bit.ly/4lw435y)
📌 Join us for the Impact Events in 2026: https://www.olenaweber.com/impact-events-2026 (https://www.olenaweber.com/impact-events-2026)
Timestamps:
0:00 – Introduction & topic overview
0:45 – Marketing vs delivery in immigration businesses
4:30 – Why RCICs struggle with case handling (real insights from hiring)
8:40 – The gap between education and real-world practice
12:10 – The importance of collaboration, strategy, and second opinions
15:40 – Overcoming self-doubt and asking for help
21:40 – How Barbara supports RCICs + closing thoughts
16 Apr 2026
3 Ways to Fill Your Calendar With Clients
In this episode of Talk with Olena, I break down the three main ways RCICs and immigration lawyers can become more visible, grow their audience, and book more consultations.
If you’ve been posting consistently but still not seeing the level of bookings you want, this episode will help you think about marketing in a more strategic way.
I walk through the difference between building your own audience, borrowing someone else’s audience through collaborations, and using paid ads to get in front of the right people. I also share why organic marketing is still my favorite approach, and how these methods can work even better when combined.
This conversation is for you if you’ve ever felt like:
you’re showing up online but not seeing enough consultations
your calendar isn’t filling the way you hoped
you want more visibility but you’re not sure where to focus
you need practical ways to get your services in front of more people
👇🏻 Let’s connect:
📍 Chat with me on LinkedIn: https://www.linkedin.com/in/olena-weber/ (https://www.linkedin.com/in/olena-weber/)
🤍 Work with me: https://bit.ly/4lw435y (https://bit.ly/4lw435y)
📌 Join us for the Impact Events in 2026: https://www.olenaweber.com/impact-events-2026 (https://www.olenaweber.com/impact-events-2026)
Timestamps:
0:00 – Introduction: why visibility matters
1:41 – Strategy 1: Build your own audience through organic content
4:53 – Strategy 2: Borrow an audience through collaborations and partnerships
8:29 – Strategy 3: Buy an audience through paid ads
11:28 – How to combine all three methods
13:35 – Final thoughts and invitation to connect
Who has been a guest on Talk With Olena
Names identified in recent episode analyses. Showing up to five guests.
Trami Szarabura
Shafoli Kapur
Angelica Potes
Barbara Kolvekova
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
1,462
Score snapshot 15 Sept 2025
Spotify
5.0 / 5
6 ratings
Podcast Authority Score: 47 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
42
Social presence
0
YouTube
68
Engagement
60
Host of Talk With Olena?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
