Talking AI in Market Research

About Talking AI in Market Research

Will and Ray Poynter, the founders of ResearchWiseAI, discuss all things relating to Artificial Intelligence (AI) and market research. Our aim is help market research professionals keep up to date with the dizzying world of AI.

Publisher

ResearchWiseAI

Category

business · technology

Language

en

Explicit

No

First episode

10 Feb 2025

Latest episode

8 Dec 2025

Latest episodes

22 episodes in the feed.

1. 

   8 Dec 2025

   Bethan Blakeley on Client-Side Insights, AI Overwhelm, and Knowing What's Inside the Black Box

   Bethan Blakeley, CX and Research Manager at SimpliSafe, explores transitioning to client-side research and stakeholder activation while navigating AI's complexities, in this interview.

2. 

   31 Oct 2025

   Embedding AI at Scale: Heineken’s Playbook with Tony Costella

   Heineken's Global Commerce AI Director Tony Costella informs host Ray Poynter about embedding AI at scale, emphasizing people and processes over tools, in this interview episode.

3. 

   15 Sept 2025

   Conversational AI and the Future of Market Insights with Tanya Berlina

   Tanya Berlina, Client Success Director at Yasna AI, discusses with Ray Poynter how AI platforms revolutionize data collection and analysis in qualitative research, especially for multilingual projects, in this interview.

Who has been a guest on Talking AI in Market Research

Names identified in recent episode analyses. Showing up to five guests.

• Bethan Blakeley
• Tony Costella
• Tanya Berlina
• Steve Phillips
• Karlien Kriegler

Podcast Authority Score: 31 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

62

Social presence

0

YouTube

0

Engagement

0

Contact Talking AI in Market Research

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Talking AI in Market Research