Tap Into An Expert Podcast
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Podcast Overview
<p><b>Tap Into An Expert </b><b>is your go-to podcast for unlocking the secrets of Retail Media Networks, eCommerce, and Omnichannel marketing. Each episode features in-depth conversations with industry experts, tackling the pressing questions you want answered. Whether you're a marketer, retailer, or business leader, our show is designed to provide you with actionable insights and strategies that can elevate your understanding and effectiveness in this rapidly evolving sector.</b></p><p><br></p><p><b>Join us as we explore a diverse range of topics, from the latest trends in retail media to innovative advertising strategies and best practices. Our expert guests from all facets of the industry share their knowledge and experiences, offering you a unique perspective on how to navigate challenges and seize opportunities within the retail landscape.</b></p><p><br></p><p><b>Tune in to </b><b>Tap Into An Expert</b><b> and empower yourself with the expertise needed to thrive in today's competitive market. Subscribe now and get ready to transform your approach to retail media!</b></p><p><br><br></p>
Language
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Publishing Since
12/18/2024
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Recent Episodes
June 11, 2025
Challenger RMNs & the Retail Media Flywheel: How Content and Omnichannel Strategy Will Shape the Future | Andrew Lipsman
Andrew Lipsman explores how challenger retail media networks are rewriting the rules and building powerful flywheels to capture brand attention and connect with shoppers, in this interview episode.
May 28, 2025
Omnichannel Advantage: Driving Growth with Smarter Metrics, Upskilling, and Accountability | Chris Perry
Chris Perry discusses omnichannel marketing strategies with host Eric Sheinkop, highlighting smarter metrics and upskilling to drive growth for retail media and eCommerce leaders in this interview.
May 14, 2025
Unlocking Mid-Funnel and Loyalty Program Opportunities in Retail Media Networks
In this episode of the Tap Into An Expert Podcast, host Eric Sheinkop sits down with Rick Ton, a renowned retail media strategist and former growth marketing leader at Meta, Sam’s Club/Walmart, Under Armour, and Walgreens, to explore how brands can unlock the full potential of mid-funnel retail media and loyalty programs. Rick draws on over 15 years of experience to demystify the “mid-funnel,” explaining why this critical stage where shoppers are considering options but not yet ready to buy i...
13 total episodes available
Recent guests on Tap Into An Expert Podcast
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Andrew Lipsman
Guest
Chris Perry
Guest
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Frequently asked questions
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- What is Tap Into An Expert Podcast?
<p><b>Tap Into An Expert </b><b>is your go-to podcast for unlocking the secrets of Retail Media Networks, eCommerce, and Omnichannel marketing. Each episode features in-depth conversations with industry experts, tackling the pressing questions you want answered. Whether you're a marketer, retailer, or business leader, our show is designed to provide you with actionable insights and strategies that can elevate your understanding and effectiveness in this rapidly evolving sector.</b></p><p><br></p><p><b>Join us as we explore a diverse range of topics, from the latest trends in retail media to innovative advertising strategies and best practices. Our expert guests from all facets of the industry share their knowledge and experiences, offering you a unique perspective on how to navigate challenges and seize opportunities within the retail landscape.</b></p><p><br></p><p><b>Tune in to </b><b>Tap Into An Expert</b><b> and empower yourself with the expertise needed to thrive in today's competitive market. Subscribe now and get ready to transform your approach to retail media!</b></p><p><br><br></p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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