Tech Marketing Trends
Hosted by Tech Marketing Trends and [Host Name] and unknown · Jakob Löwenbrand
4.7from 7 ratings
- 163
- Episodes
- 42
- Transcribed
- 7
- Ratings
- Daily
- Cadence
- 2020
- First episode
About Tech Marketing Trends
B2B Tech Marketing Trends for Growth Driven CMOs What do the most successful B2B marketers do to achieve growth? Each month, our CEO, Jakob Löwenbrand, interviews experienced people within sales and marketing at tech companies with one goal: to figure out what works and what doesn’t in the area of B2B marketing and sales. Together with our guests, we explore the latest trends and share growth marketing strategies for tech CMOs.
- Publisher
- Jakob Löwenbrand
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 23 Jan 2020
- Latest episode
- 2 Apr 2025
Latest episodes
42 of 163 episodes have a transcript.
2 Apr 2025TRANSCRIPT
Fixing B2B – Why It’s Time to Rethink the Model - Drew Neisser
26 Mar 2025TRANSCRIPT
Generative AI - Dr. Cindy Gordon
19 Mar 2025TRANSCRIPT
Innovative Outbound Marketing Strategies and the Power of Personalization with Clay - Mark Colgan
Inside a recent episode
Fixing B2B – Why It’s Time to Rethink the Model - Drew Neisser
Published 2 Apr 2025 · Transcript excerpt
[…] We might do some homework We can go on to perplexity or or Google and we search hey What do I want to buy for where's the best place for this thing or so forth? We find our information We click on a button if we're on Amazon. It's one click boom. We're done There is no friction in the buying process whatsoever We can get the research that we want we can make a decision And that goes all the way up almost to cars, you know, which there's a huge purchase decision But still all the information that we might want for the most part is available helpful And and pretty smooth and if there is a hiccup They're going to lose which is why Amazon just keeps winning because it's such a frictionless buying experience So that's our expectation as consumers and that's the expectation of the new buying group Which are all Gen Z and millennials they're not Boomers are not making decisions and buying committees anymore. […]
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See plansWho has been a guest on Tech Marketing Trends
Names identified in recent episode analyses. Showing up to five guests.
- Dr Cindy Gordon
- Mark Colgan
- Seán Reid
- Shira Abel
- David Priemer
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 2 ratings
- Spotify
- 4.6 / 5
- 5 ratings
Podcast Authority Score: 51 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 70
- Social presence
- 0
- YouTube
- 0
- Engagement
- 81
Contact Tech Marketing Trends
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Tech Marketing Trends
Who hosts Tech Marketing Trends?
Tech Marketing Trends and [Host Name] and unknown host the show. Published by Jakob Löwenbrand.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Tech Marketing Trends take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
42 of 163 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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