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That Ranching Podcast

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by Riomax

29 episodes

Updated Daily

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Podcast Overview

That Ranching Podcast is a weekly sit-down around the kitchen table to talk about real opportunities for the men and women in the ranching industry. Hosted by the folks at Riomax, we talk about what’s working for ranchers, opportunities to pick up the herd's performance, and ultimately, put more dollars and cents back in the pockets of the folks making a living out of ranching. From mineral nutrition to management decisions, we dig into the why behind the what—including demystifying the science behind Riomax tubs without turning it into a sales pitch you didn’t ask for. New episodes drop every Thursday morning—so be sure to tune in and join us on our journey of 'Driving Profitability Back to Rural North America.' Welcome to the table!

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Publishing Since

1/23/2026

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Recent Episodes

August 6, 2026

When Ranchers Don't See Results On Riomax | #29 | THAT RANCHING PODCAST

One customer asked us to pay him $5,000 to stop badmouthing us on social media. Our answer? Not a chance.This week on That Ranching Podcast, we're back tackling the naysayers... straight from the comments on Facebook. Darren wanted to know if Riomax means you can quit feeding hay altogether (spoiler: no), and we're breaking down why "I didn't see a difference" usually comes down to one thing: nobody measured it.We're talking: - Why eyeballing results almost never tells the real story - The real numbers behind our customer satisfaction survey (8 out of 10 ranchers said it paid for itself — here's what happened with the rest) - What we actually promise (and what we don't) when it comes to hay and forage savings - The story behind the $5,000 ask and why we said no - What we do when Riomax genuinely doesn't work out the way it shouldWe're a family business. Give it a watch and see where we stand.Got a question or comment you want us to tackle next? Drop it below.

July 30, 2026

Ranchers Called Us Out Online | #28 | THAT RANCHING PODCAST

Ever wonder why Riomax doesn't slap the ingredient tag on the website? Or why a $495 tub costs triple what you'd pay for a "normal" one? You're not the only one asking — and today we're answering the naysayers head-on.On this episode of That Ranching Podcast, we tackle the real questions and fair challenges coming in from social media:🐄 Why doesn't Riomax publish its ingredient tag? 🐄 What's actually in Nutrizorb — and why we protect the recipe (hint: even Colonel Sanders kept his chicken secrets in the family) 🐄 Is Riomax made in the same plant as other brands? 🐄 Is this whole thing just marketing... or something else?We're a family business, not a corporate machine — and we believe ranchers deserve straight answers, not spin. So grab a coffee, pull up a chair at the kitchen table, and let's get into it.Got a question or challenge of your own? Drop it in the comments or reach out directly through our website — we'll answer it, fair and square.

July 24, 2026

Is Riomax Real Science or Just Good Stories? We Finally Settled It | #27 | THAT RANCHING PODCAST

They called our data "anecdotal." So we spent thousands only to find out what we already knew. If you've been around this industry long enough, you've heard it a hundred times: "Where's your proof?" Fair question. We hear it constantly from ranchers who've been burned by 'snake oil' products that promised the world. So in this episode, we sat down and actually answered it. The data, the third-party trials, and the real-world results from across North America. This is a conversation about what proof actually looks like in an industry where everybody's selling something and nobody trusts anybody at first. If you've ever been skeptical of Riomax, this one's for you.

29 total episodes available

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What is That Ranching Podcast?: That Ranching Podcast is a weekly sit-down around the kitchen table to talk about real opportunities for the men and women in the ranching industry. Hosted by the folks at Riomax, we talk about what’s working for ranchers, opportunities to pick up the herd's performance, and ultimately, put more dollars and cents back in the pockets of the folks making a living out of ranching. From mineral nutrition to management decisions, we dig into the why behind the what—including demystifying the science behind Riomax tubs without turning it into a sales pitch you didn’t ask for.

New episodes drop every Thursday morning—so be sure to tune in and join us on our journey of 'Driving Profitability Back to Rural North America.'

Welcome to the table!
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Information about guest appearances is not available.

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