That's What I Call Marketing
Claim This Podcastby Conor Byrne
Podcast Authority
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Podcast Overview
<p>That’s What I Call Marketing is the podcast for marketers who care about brand, B2B, creativity, effectiveness and the future of the profession.</p><br><p>Hosted by Conor Byrne, the show features real conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.</p><br><p>Across the episodes, we explore the ideas, decisions and tensions shaping modern marketing: how brands are built, how B2B marketing is changing, how creativity drives effectiveness, how AI is reshaping the profession, and how marketers can earn a stronger role in the business.</p><br><p>The show is for marketers who want more than tactics. It is for people who care about the craft, the evidence, the commercial impact and the human judgement behind great marketing.</p><br><p>If you want marketing conversations with substance, practical insight and a point of view, That’s What I Call Marketing is for you.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
Language
🇺🇲
Publishing Since
3/21/2022
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Recent Episodes
July 10, 2026
TWICM 204: Why Simplicity Wins in Ad Tech with Limelight Founder James MacDonald
Host Conor Byrne interviews Limelight Founder James MacDonald about building a global ad tech business and why simplicity remains crucial in programmatic advertising.
July 6, 2026
TWICM 203: Julia Linehan on PR, AI Search and Why Amplification Matters
Host Conor Byrne interviews Julia Linehan, Co-Founder and CEO of The Digital Voice, about PR, AI search, and the critical importance of amplification for modern marketers.
June 29, 2026
The Singles: The hot hits of June with The World Cup, Spotify, Brew Dog & The Lotto
Host Conor interviews Ed Parkin and Bella Harrison from Tracksuit about the World Cup, Spotify, BrewDog, and lottery ad controversies, revealing marketing insights.
204 total episodes available with 63 transcripts
Recent guests on That's What I Call Marketing
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
James MacDonald
Guest
Julia Linehan
Guest
Ed Parkin
Guest
Bella Harrison
Guest
Jon Evans
Guest
Jill Kramer
Guest
Michelle Klein
Guest
Manuel “Manolo” Arroyo
Guest
Suhayl Limbada
Guest
Maddy Cooper
Guest
Langton McCombe
Guest
Rory McDonald
Guest
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- What is That's What I Call Marketing?
<p>That’s What I Call Marketing is the podcast for marketers who care about brand, B2B, creativity, effectiveness and the future of the profession.</p><br><p>Hosted by Conor Byrne, the show features real conversations with CMOs, marketing leaders, agency leaders, authors, thinkers and practitioners about what good marketing looks like in practice.</p><br><p>Across the episodes, we explore the ideas, decisions and tensions shaping modern marketing: how brands are built, how B2B marketing is changing, how creativity drives effectiveness, how AI is reshaping the profession, and how marketers can earn a stronger role in the business.</p><br><p>The show is for marketers who want more than tactics. It is for people who care about the craft, the evidence, the commercial impact and the human judgement behind great marketing.</p><br><p>If you want marketing conversations with substance, practical insight and a point of view, That’s What I Call Marketing is for you.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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