Micro-influencer marketing best practices for small business and e-commerce (like Shopify). Afluencer Founder Brett Owens interviews marketing leaders along with successful influencers and creators who work with small business.

The Afluencer Podcast
Claim This Podcastby Brett Owens
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Podcast Overview
Micro-influencer marketing best practices for small business and e-commerce (like Shopify). Afluencer Founder Brett Owens interviews marketing leaders along with successful influencers and creators who work with small business.
Language
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Publishing Since
6/13/2023
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Recent Episodes

July 24, 2025
VO2Max Secrets for Fitness & Longevity Influencers | Jamie Mueller - Maximus #80
<p>In this episode, Brett Owens, CEO of Afluencer, talks with Jamie Mueller, Founder of Maximus, a fitness innovation company helping athletes and everyday users improve their VO2 max through resistance-based cardio training. Jamie explains the science behind VO2 max, how the Maximus device enhances endurance and strength workouts, and why fitness influencers are key to spreading the word. If you're into longevity, performance, or fitness collabs—this one's for you!Collab with Maximus:https://app.afluencer.com/directory/brands/profile/16558If you are looking to Grow Your Business With Influencer Marketing join Afluencer✅ https://afluencer.com/Guest: Jamie Mueller, Founder at Maximushttps://trainmaximus.com/------------------------------------------------------------------------------------------------------------------- ⇨ We Connect Influencers with Great Merchants ⇦Influencers: We help you find awesome merchants with unique products to partner with. The best influencer programs can provide great ways to monetize your social media following, content, and business.Merchants: Launch and scale your influencer marketing efforts with our A-List influencer partners. Let us write up and feature your influencer program.-------------------------------------------------------------------------------------------------------------------00:00 - Jamie's Introduction01:54 - Being a Buffalo Fan02:39 - Starting Maximus and Maximizing VO205:46 - Adding Resistance for Cardiovascular Training07:55 - Using Device for Strength and Cycling09:24 - Maximus Studies12:59 - Adding Resistance14:28 - Launching Maximus15:46 - Learning About VO2 Max and Testing It20:33 - Ordering Maximus21;07 - Adding Referral Program22:05 - Keeping Your VO2 Max High24:34 - Cardio Impact In Strength Training26:26 - Increasing Difficulty of Your Training27:10 - Reaching Out to Jamie-------------------------------------------------------------------------------------------------------------------Afluencer Podcast:✅ https://youtube.com/playlist?list=PLQcyJaj5Yw8aYgpvv38T0fTB86ppmLDlc-------------------------------------------------------------------------------------------------------------------⭐ Afluencer Socials ⭐Website ► https://afluencer.com/Instagram ► https://www.instagram.com/afluencerapp/Twitter ► https://twitter.com/afluencerappFacebook ► https://www.facebook.com/afluencer/TikTok ► https://www.tiktok.com/@afluencerSpotify ► https://open.spotify.com/show/7DDGthLu5stIEkbuKwGc71Apple ► https://podcasts.apple.com/us/podcast/the-afluencer-podcast/id1691411573-------------------------------------------------------------------------------------------------------------------Thank you for watching. Please feel free to comment, like, or share with your friends.#JamieMueller #Maximus #InfluencerMarketing</p>

July 20, 2025
Dog Influencers Meet Paw Butter | Heidi Lipscomb - Fur & Feathers #79
<p>In this episode, Brett Owens, CEO of Afluencer, chats with Heidi Lipscomb, Founder of Fur & Feathers, about her journey from dog lover to pet care entrepreneur. Heidi shares how she created her all-natural Paw Butter, her marketing strategy to grow an e-commerce brand, and her exciting plans for influencer partnerships. If you're a dog influencer or pet parent looking to collaborate, this episode is for you!Collab with Fur & Feathers:https://app.afluencer.com/directory/brands/profile/13969If you are looking to Grow Your Business With Influencer Marketing join Afluencer✅ https://afluencer.com/Guest: Heidi Lipscomb, Founder at Fur & Feathershttps://www.furandfeathersct.com/------------------------------------------------------------------------------------------------------------------- ⇨ We Connect Influencers with Great Merchants ⇦Influencers: We help you find awesome merchants with unique products to partner with. The best influencer programs can provide great ways to monetize your social media following, content, and business.Merchants: Launch and scale your influencer marketing efforts with our A-List influencer partners. Let us write up and feature your influencer program.-------------------------------------------------------------------------------------------------------------------00:00 - Heidi's Introduction01:55 - Starting Fur & Feathers03:30 - Homemade Paw Butter04:30 - Recommendations for Outdoor Dogs04:52 - Expanding Online Presence05:29 - Main Marketing Channel06:22 - Connecting With Influencers07:02- How Partnership with Heidi Looks Like08:34 - Looking for Dog Influencers09:01- Proudest Moment for Heidi10:14 - Reaching Out to Fur & Feathers-------------------------------------------------------------------------------------------------------------------Afluencer Podcast:✅ https://youtube.com/playlist?list=PLQcyJaj5Yw8aYgpvv38T0fTB86ppmLDlc-------------------------------------------------------------------------------------------------------------------⭐ Afluencer Socials ⭐Website ► https://afluencer.com/Instagram ► https://www.instagram.com/afluencerapp/Twitter ► https://twitter.com/afluencerappFacebook ► https://www.facebook.com/afluencer/TikTok ► https://www.tiktok.com/@afluencerSpotify ► https://open.spotify.com/show/7DDGthLu5stIEkbuKwGc71Apple ► https://podcasts.apple.com/us/podcast/the-afluencer-podcast/id1691411573-------------------------------------------------------------------------------------------------------------------Thank you for watching. Please feel free to comment, like, or share with your friends.#HeidiLipscomb #FurFeathers #InfluencerMarketing</p>

July 6, 2025
Health & Wellness Micro-Influencer Collab | Leah Linder & Pam Conboy - Setas Corp #78
Setas Corp Co-Founders Leah Linder and Pam Conboy discuss their health and wellness brand's natural supplements, rigorous testing, and opportunities for micro-influencers in this interview with Brett Owens.
80 total episodes available
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- What is The Afluencer Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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