The AMA Way
Claim This Podcastby Brooklyn Longueira
Podcast Authority
Beta
Podcast Overview
<p>Our podcast aims to provide business students, especially those interested in marketing, with real-world insights from industry professionals. Through engaging discussions, we strive to reduce career anxiety, inspire future marketers, and offer valuable networking opportunities.</p>
Language
🇺🇲
Publishing Since
4/30/2025
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Recent Episodes
April 28, 2026
Episode 02 - The Creation of ISME SWIM, Turning Passion into a Brand ft. Isabella Bailey (Founder of ISME SWIM)
<p>In this episode, we sit down with <strong>Isabella Bailey </strong>— Founder of <strong>ISME SWIM</strong>, as we dive into her journey of building a swimwear brand from just $1,000 into a growing business rooted in creativity, community, and adaptability.</p><p>What you’ll learn: </p><p>How to start with nothing but an idea and $1,000: Why waiting for the “perfect moment” holds you back—and how taking action early can turn a small idea into a real, growing business </p><p>How to build a brand people genuinely connect with: From finding your niche to using storytelling, community, and word-of-mouth to create loyal customers—not just one-time buyers </p><p>How to grow by getting uncomfortable and adapting fast: The reality of entrepreneurship—facing rejection, learning as you go, and evolving with your market to keep moving forward</p><p>So, tune in and take notes!!== For more personal and professional development tips, follow The AMA Way Socials ==- </p><p>Instagram: @theamaway & @sdsuama</p><p>TikTok: @theamaway</p><p>Spotify: The AMA Way</p><p>Subscribe to YouTube: The AMA Way</p><p>SDSU AMA Website: <a target="_blank" rel="noopener noreferrer nofollow" href="http://sdsuama.com">sdsuama.com</a></p>
March 25, 2026
Episode 01 - Building Motive and Turning Ideas Into Action ft. Christian Winters (Security Strategy @ Coinbase | Founder of Motiv)
<p>In this episode, we sit down with <strong>Christian Winters</strong> — <strong>Security Strategy @ Coinbase | Founder of Motiv</strong>, as we talk about building a startup from the ground up and using accountability to create better habits, stronger motivation, and real personal growth.</p><p>What you’ll learn: </p><p>How to start before you feel ready: taking action and learning as you go </p><p>What it’s really like to build an app: the pivots, challenges, legal considerations, and lessons behind creating Motiv </p><p>The truth about entrepreneurship: building the app is only half the battle, while marketing, trust, and user growth are just as important </p><p>So tune in and take notes!!</p><p>== For more personal and professional development tips, follow The AMA Way Socials ==- Instagram: @theamaway & @sdsuama</p><p>- TikTok: @theamaway</p><p>- Spotify: The AMA Way</p><p>- Subscribe to YouTube: The AMA Way</p><p>- SDSU AMA Website: <a target="_blank" rel="noopener noreferrer nofollow" href="http://sdsuama.com">sdsuama.com</a></p>
November 19, 2025
Episode 02 - Real-World Marketing and Viewpoints ft. Liann So (Jack in the Box, Marketing Communications Coordinator)
<p>In this episode, we sit down with<strong> Liann So</strong> — the Marketing Communications Coordinator @ <strong>Jack in the Box</strong>, as we learn about breaking into marketing creatively, working hybrid or only online/in-person, and using real skills to build your own dreams and ideas.</p><p>What you’ll learn: </p><p>How to stand out: creative apps, GBM networking, and speaking up. </p><p>Hybrid Working Works: The Pros and Cons from being straight online or in-person versus being hybrid worker </p><p>Finding the Perfect Career, requires other factors to look <a target="_blank" rel="noopener noreferrer nofollow" href="http://into.So">into.</a></p><p><a target="_blank" rel="noopener noreferrer nofollow" href="http://into.So">So</a>, Tune in and take notes !!== For more personal and professional development tips, follow The AMA Way Socials</p><p> == Instagram: @theamaway & @sdsuama </p><p>TikTok: @theamaway </p><p>Spotify: The AMA Way Subscribe to YouTube: T</p><p>he AMA Way SDSU AMA Website: <a target="_blank" rel="noopener noreferrer nofollow" href="http://sdsuama.com">sdsuama.com</a></p>
10 total episodes available
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Frequently asked questions
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- What is The AMA Way?
<p>Our podcast aims to provide business students, especially those interested in marketing, with real-world insights from industry professionals. Through engaging discussions, we strive to reduce career anxiety, inspire future marketers, and offer valuable networking opportunities.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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