About The Appliance Repair Marketing Podcast - Internet Marketing Tips For Appliance Service Businesses
The Appliance Repair Internet Marketing Podcast helps appliance repair business owners build stronger, more valuable companies through better marketing, customer relationships, and long-term visibility. Hosted by Marlon, each episode shares practical strategies for Google Business Profile optimization, online reviews, local SEO, AI, customer retention, Visibility Assets™, Customer Ownership™, and proven marketing systems designed specifically for appliance repair businesses. Whether you’re looking to generate more service calls, reduce dependence on paid leads, or build a business that grows through its own marketing assets, this podcast provides actionable ideas you can implement right away.
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The Appliance Repair Marketing Podcast - Internet Marketing Tips For Appliance Service Businesses
The Visibility Disconnect™: Why Great Appliance Repair Companies Can Still Be Difficult to Find | Episode 19
Why can an experienced appliance repair company with great reviews still be difficult to find? Discover The Visibility Disconnect™ and how Visibility Assets™ can turn real-world expertise into greater online discoverability.
The post The Visibility Disconnect™: Why Great Appliance Repair Companies Can Still Be Difficult to Find | Episode 19 (https://www.appliancerepairmarketingsecrets.com/the-visibility-disconnect-appliance-repair/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
15 Sept 2026
Customer Ownership™: Stop Renting Customers and Start Building an Asset | Episode: 18
What happens to a customer after the repair? Discover the Customer Ownership™ system for turning completed appliance repair jobs into reviews, relationships, repeat business, referrals and long-term Visibility Assets™.
The post Customer Ownership™: Stop Renting Customers and Start Building an Asset | Episode: 18 (https://www.appliancerepairmarketingsecrets.com/customer-ownership-stop-renting-customers-and-start-building-an-asset-episode-18/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
What happens after you've completed the repair?
For many appliance repair companies, the relationship ends when the invoice is paid. Months later, when another appliance breaks, even satisfied customers often return to Google and start searching again.
In this episode, I introduce the concept of Stop Renting Customers™ and explain why building Customer Ownership™ may be one of the most important long-term marketing strategies for appliance repair businesses.
What happens after you've completed the repair?
For many appliance repair companies, the relationship ends when the invoice is paid. Months later, when another appliance breaks, even satisfied customers often return to Google and start searching again.
In this episode, I introduce the concept of Stop Renting Customers™ and explain why building Customer Ownership™ may be one of the most important long-term marketing strategies for appliance repair businesses.
You'll learn:
Why great service doesn't always create repeat customers
The hidden cost of relying solely on Google for new business
How Customer Ownership™ differs from customer acquisition
Why your existing customer relationships may be your most valuable marketing asset
Practical ideas to help customers remember your business long after the repair is complete
If you're looking to build a more sustainable appliance repair business with less dependence on paid advertising and search rankings alone, this episode is for you.
28 Jul 2026
2026 Appliance Repair Marketing Plan | Episode 16
Episode 16 Welcome Back! After a long hiatus, The Appliance Repair Internet Marketing Podcast is back. In this episode, I share the complete 2026 Appliance Repair Marketing Plan and the marketing frameworks I’ve developed over the past several years to help appliance repair businesses build stronger Visibility Assets™, improve Customer Ownership™, and create […]
The post 2026 Appliance Repair Marketing Plan | Episode 16 (https://www.appliancerepairmarketingsecrets.com/2026-appliance-repair-marketing-plan-podcast/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
30 May 2019
State Of The Local Air Conditioning Repair & Appliance Repair SEO Industry Report 2019
Today we’re going to cover local search marketing for hvac companies and appliance repair companies in 2019: Local search marketing or local search engine optimization connects your hvac company or appliance repair business to local consumers. The Internet is a bridge to the places where consumers not only buy things but also where […]
The post State Of The Local Air Conditioning Repair & Appliance Repair SEO Industry Report 2019 (https://www.appliancerepairmarketingsecrets.com/state-of-the-local-appliance-repair-seo-industry-report-2019/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
27 Feb 2019
Google Local Service Ads: The “New Kid” On The AC Repair & Appliance Repair Lead Generation Block
WHAT’S INSIDE? Webinar Replay: Google Local Service Ads Overview What Is Google Local Service Ads And How It Works? What Cities Are Google Local Service Ads Available In? Benefits to Google’s Local Service Ads The Google Guarantee – Gain Trust For Your Heating And Cooling Or Appliance Repair Company Why You Need To Show […]
The post Google Local Service Ads: The “New Kid” On The AC Repair & Appliance Repair Lead Generation Block (https://www.appliancerepairmarketingsecrets.com/google-local-service-ads-appliance-repair-lead-generation/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
4 Feb 2019
2019 AC Repair Company & Appliance Repair Online Marketing Plan
WHAT’S INSIDE? Webinar Replay: The 2019 Online Marketing Plan What Are Your Goals For 2019? Who Is Your Ideal Customer? How To Craft Your Advertising Message Why You Need A Mobile Friendly Website? Why You Should Have A Referral Program In Place The Key AC Repair Or Appliance Repair Marketing Trends For 2019 Today we […]
The post 2019 AC Repair Company & Appliance Repair Online Marketing Plan (https://www.appliancerepairmarketingsecrets.com/2019-appliance-repair-online-marketing-plan/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
21 Dec 2018
The Google Maps Guide For AC Repair & Appliance Repair Businesses
How To Get Your HVAC Company Or Appliance Repair Company Ranked On Page One Using Google Maps If you were to search on Google for any local business near you, you will notice that there is a section on the search engine that will show 3 Google Map listings. If you claim your Google […]
The post The Google Maps Guide For AC Repair & Appliance Repair Businesses (https://www.appliancerepairmarketingsecrets.com/the-google-maps-guide-for-appliance-repair-businesses/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
2 Nov 2018
How To Optimize Your HVAC Company Or Appliance Repair Website For Conversions
There’s no doubt about it, every air conditioning repair company or appliance repair service provider needs more customers. In today’s digital age, one of the most effective ways to get new customers, is from making sure your air conditioning repair company or appliance repair company has an online presence that is optimized to attract more […]
The post How To Optimize Your HVAC Company Or Appliance Repair Website For Conversions (https://www.appliancerepairmarketingsecrets.com/how-to-optimize-your-appliance-repair-website-for-conversions/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
12 Sept 2018
PPC For Air Conditioning Repair & Appliance Repair Businesses – Increase Your Leads With Paid Search
Pay Per Click Advertising is one of the best sources for hvac company or appliance repair businesses that are looking for fast scalability and increase air conditioning repair or appliance service leads. With PPC marketing you can have your finger on the switch to turn on and off leads on-demand to increase phone calls […]
The post PPC For Air Conditioning Repair & Appliance Repair Businesses – Increase Your Leads With Paid Search (https://www.appliancerepairmarketingsecrets.com/ppc-for-appliance-repair-businesses-increase-your-leads-with-paid-search/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
2 Jun 2018
2018 AC Repair & Appliance Repair SEO Formula
Search engine optimization or SEO for hvac company or appliance repair businesses is still a very important part of the air conditioning repair or appliance repair marketing puzzle. In fact, many of ac repair or appliance service company owners see amazing increases to their bottom line revenue numbers within a short period of time after […]
The post 2018 AC Repair & Appliance Repair SEO Formula (https://www.appliancerepairmarketingsecrets.com/2018-appliance-repair-seo-formula/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
13 Apr 2018
2018 HVAC Company & Appliance Repair Online Marketing Plan For AC Repair & Appliance Service Companies
This ac repair and appliance repair marketing webinar goes over EVERYTHING you need to know to create an effective online marketing plan for your heating and cooling company or appliance repair company in 2018. Marlon shares everything with you, holding nothing back in this webinar. You will also find a free downloadable workbook below the […]
The post 2018 HVAC Company & Appliance Repair Online Marketing Plan For AC Repair & Appliance Service Companies (https://www.appliancerepairmarketingsecrets.com/2018-appliance-repair-online-marketing-plan-for-appliance-service-companies/) appeared first on Appliance Repair Leads (https://www.appliancerepairmarketingsecrets.com).
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