Industry pioneers, business leaders and bright young minds in the design and manufacturing sector share their stories of digital transformation. Learn how companies are using cutting-edge technology to make better products, streamline production processes and monetize innovation. The Art of the Impossible is hosted by Asif Moghal, Senior Industry Manager, Design & Manufacturing at Autodesk.
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Starline Windows makes over 10,000 entirely custom windows every month, no two the same. As Chief Operating Officer, Lesley Noland has spent more than two decades turning that complexity into an advantage, driving a run of industry-first moves in materials, automation, and digital design. In this episode, she traces Starline’s path from early powder-coat adoption to Autodesk-based BIM workflows and AI-driven automation, and reflects on the culture beneath it all: stay ahead of the curve, empower your people, celebrate failure, and never mistake a crazy idea for a bad one.
Shaping what comes next
Autodesk gives design and engineering teams the tools to innovate faster, work more sustainably, and go to market with confidence.
Explore our manufacturing ecosystem (https://www.autodesk.com/industry/design-manufacturing/overview?mktvar002=7385097008&utm_medium=affiliate&utm_source=partner&utm_campaign=7385097dmdm-emea-podcast-series&utm_id=7385097008)
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22 Sept 2026
Transformation never ends
Tom Loader joined Multiplex in 2018 as an architect by background. Today, he leads the global contractor’s digital transformation across technology, data, AI, and digital skills. In this episode of The Art of the Impossible, he argues that the grand phrase ‘digital transformation’ hides what’s really a slow, incremental, never-finished process, and that setting that expectation early is one of the most important things any transformation leader can do. From the early work of rationalising shadow IT to a Microsoft Copilot rollout now running at 92% utilisation, Tom traces a journey that’s fundamentally about people and helping them become the most effective version of themselves, not simply making them faster.
Shaping what comes next
Autodesk gives design and engineering teams the tools to innovate faster, work more sustainably, and go to market with confidence.
Explore our manufacturing ecosystem (https://www.autodesk.com/industry/design-manufacturing/overview?mktvar002=7385097008&utm_medium=affiliate&utm_source=partner&utm_campaign=7385097dmdm-emea-podcast-series&utm_id=7385097008)
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
1 Sept 2026
Taking play seriously
What does play have to do with design and manufacturing? Everything. In this episode Michelle Lee, Partner and Executive Managing Director at IDEO, reframes play not as a fun distraction but as a discipline: a deliberate practice of curiosity, creativity, and experimentation that has helped global brands crack their hardest problems. Drawing on a career spanning aerospace engineering, the toy industry, and the world’s most influential design consultancy, she makes a compelling case: the leaders willing to ask the dumb question and prototype the bold idea are the ones who land on genuinely transformative answers. Technology, she argues, is only ever as powerful as the human curiosity behind it.
Shaping what comes next
Autodesk gives design and engineering teams the tools to innovate faster, work more sustainably, and go to market with confidence.
Explore our manufacturing ecosystem (https://www.autodesk.com/industry/design-manufacturing/overview?mktvar002=7385097008&utm_medium=affiliate&utm_source=partner&utm_campaign=7385097dmdm-emea-podcast-series&utm_id=7385097008)
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
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