Welcome to the Be Better Podcast with Infinity Real Estate Services. True stories from Bakersfield’s business owners and entrepreneurs.
We have sold over 50,000 homes in the Kern County area and are still going! Delete your limiting beliefs; if you have a dream, turn it into a goal. Only massive, inspired action will get you to where you want to be.
If you are starting a business or looking to grow one, you are in the right spot.
Welcome to the BeBetter Experience.
Join Lee Barrison and his son Noah in this debut episode of **Story Time**, a new segment on the **Be Better Podcast** with **Infinity Real Estate Services**. Based in Bakersfield, Lee reflects on his 25-year journey from an iron worker to a successful real estate entrepreneur, sharing the humorous and valuable lessons he learned from his early mistakes.
**In this episode, you’ll hear about:**
* **The "Tiger" Treatment:** Lee's first day in the business when his broker simply pointed to a desk and phone and said, "Go get them, tiger".
* **Rookie Mistakes:** Funny stories about Lee chauffeuring unqualified buyers in the back of his 1988 Honda Civic and accidentally startling homeowners by entering houses without an appointment.
* **First Deal Hustle:** How Lee successfully navigated a high-pressure Sunday night contract session with three engineers and closed his first deal with one of Bakersfield's top agents.
* **Expert Advice:** Lee breaks down the three ways to get business—Waiting, Buying, or Finding—and explains why "Free.99" prospecting is the most sustainable way to build a predictable real estate career.
Whether you are a new agent or a seasoned business owner, Lee’s "welcome to real estate" moments offer a unique blend of humor and inspiration to help you grow your own business.
**About the Be Better Podcast:**
Hosted by Infinity Real Estate Services, we help influence people to turn their dreams into goals through massive inspired action. With over 50,000 homes sold in the Kern County area, we are here to provide value to your life and business.
**Visit us:** 2611 F Street, Bakersfield, CA.
13 Apr 2026
The Truth About the 2026 Housing Market (Most Agents Won’t Survive)
What if the problem isn’t the market… but how you show up in it?
In this episode, Lee Barrison and his son Noah break down the reality of the 2026 real estate market - and it’s not what most agents want to hear. This isn’t a crash. It’s not a boom. It’s something most agents have never actually experienced… a normal market. And in a normal market, the truth gets exposed.
With data showing that 82% of agents didn’t sell a single home last year, Lee and Noah unpack what separates the ones who last from the ones who disappear. This conversation cuts through the noise and gets back to fundamentals: prospecting, appointments, consistency, and the discipline to do the work even when it’s repetitive and uncomfortable.
They also tackle one of the biggest mistakes agents make - avoiding hard conversations. In today’s market, honesty in pricing isn’t optional… it’s the difference between wasting time and actually closing deals.
But this episode goes deeper than strategy.
It’s about mindset.
The internal voice that blames the market.
The excuses.
The stories we tell ourselves when things get hard.
Lee calls it the “drunk monkey” - and if you don’t learn how to manage it, it will cost you.
This isn’t a hype video.
It’s a reality check.
And for those willing to hear it…
a roadmap to staying in the game when most won’t.
3 Apr 2026
Four components of becoming a highly productive
In this podcast, Lee Barrison of Infinity Real Estate Services discusses the four components of becoming a highly productive real estate agent, focusing on balancing "Money-Making Activities" (MMAs) with "Income Servicing Activities".
Money-Making Activities (MMAs)
MMAs are the activities that directly produce income and commissions. Barrison identifies four key categories:
Prospecting (Lead Generation): This is the daily "vehicle" of the business that creates momentum. It requires talking to people every single day to ensure a steady stream of income.
Lead Follow-Up: This involves contacting individuals who want to take action within the next 30 days or less. The primary goal of lead follow-up is to set appointments rather than engaging in casual conversation.
Preparation: Once an appointment is set, agents must conduct research and marketing to ensure they are "spot on" when meeting with clients.
Showing Up (Appointment Time): This is the most critical phase where agents have roughly 15 minutes to present professionally and secure a signed contract.
Income Servicing Activities
These activities occur once a transaction is in escrow and include tasks such as handling disclosures and inspections. While necessary for communicating with current clients, Barrison notes that these tasks do not generate additional income.
Productivity Strategy
To achieve high productivity, Barrison recommends a specific time allocation:
80% of time should be dedicated to Money-Making Activities.
20% of time should be focused on Income Servicing Activities.
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