
The Bottleneck Podcast
Hosted by Rory Sutherland and Elfried Samba · Bottleneck Podcast
4.9from 36 ratings
- 28
- Episodes
- 9
- Transcribed
- 36
- Ratings
- Bi-weekly
- Cadence
- 2025
- First episode
About The Bottleneck Podcast
Rory Sutherland, Vice Chairman of Ogilvy UK, and Elfried Samba, CEO and Co-Founder of Butterfly Effect and former Global Head of Social at Gymshark, explore the hidden blocks that slow teams down, from flawed strategies to missed cultural signals and outdated thinking. Each episode breaks down a real challenge through the lens of behavioural science, digital strategy, and lived experience. Through conversations with industry pioneers and creative thinkers, they unpack why teams fail and reveal secrets for driving progress. Joined by guests who’ve built, rebuilt, or reimagined entire industries, Rory and Elfried challenge assumptions, unpack failure, and explore what moves the needle. Powered by Sassy+ www.sassyplus.com (http://www.sassyplus.com) Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
- Publisher
- Bottleneck Podcast
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 4 Sept 2025
- Latest episode
- 18 Oct 2026
Latest episodes
9 of 28 episodes have a transcript.

18 Oct 2026TRANSCRIPT
Caroline Orange-Northey with Rory Sutherland and Elfried Samb discuss the Fear of Better Options

3 Oct 2026TRANSCRIPT
Rory Sutherland, Elfried Samba and Les Binet discuss physics, emotion, and the metrics trap

19 Aug 2026TRANSCRIPT
Rita McGrath with Rory Sutherland on why big companies kill their best ideas
Inside a recent episode

Caroline Orange-Northey with Rory Sutherland and Elfried Samb discuss the Fear of Better Options
Published 18 Oct 2026 · Transcript excerpt
[…] It's being durable and enduring. But also, so we release about 21 trends a year. So we confidently expect 18, 19 of them to work. So this is over multiple, multiple years. But We also, for this year's trends, we commissioned some research with Wade on the Curb looking at the bigger cultural shifts that are underpinning the trends. And I think one of the things that's really interesting is we talk a lot about AI. We're really passionate about AI at Pinterest. It's what powers things like our taste graph. But at the same time, I think there's a craving for people to have sometimes kind of more analogue experiences. […]
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See plansWho has been a guest on The Bottleneck Podcast
Names identified in recent episode analyses. Showing up to five guests.
- Caroline Orange-Northey
- Les Binet
- Rita McGrath
- Richard Harpin
- Joe Martin
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 3 ratings
- Spotify
- 4.9 / 5
- 33 ratings
Contact The Bottleneck Podcast
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about The Bottleneck Podcast
Who hosts The Bottleneck Podcast?
Rory Sutherland and Elfried Samba host the show. Published by Bottleneck Podcast.
How often do new episodes come out?
The show publishes bi-weekly, based on its RSS feed.
Does The Bottleneck Podcast take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
9 of 28 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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