Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Claim This Podcastby Melina Palmer
4.7(252 reviews)
582 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
96
Podcast Authority
BetaExcellentBased on show quality, social media presence, reviews, charts, and more
Quality100
Social100
YouTube85
Engagement98
Podcast Overview
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Language
🇺🇲
Publishing Since
7/5/2018
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96
Podcast Authority
BetaExcellentBased on show quality, social media presence, reviews, charts, and more
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Social100
YouTube85
Engagement98
11
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Recent Episodes
June 18, 2026
582. How to Get What You Want
Host Melina Palmer interviews author Joshua Bandoch about mastering persuasion by understanding others' desires and creating shared action.
June 11, 2026
581. The Science of Cool: How to Make Your Brand Stand Out
Host Melina Palmer interviews Chief Scientist Troy Campbell about the psychological science behind what makes brands and people cool, offering insights for standing out.
June 4, 2026
580. Building Incorruptible Companies
Host Melina Palmer interviews author Eric Ries about building incorruptible companies that resist financial gravity and short-term thinking for lasting success.
582 total episodes available with 216 transcripts
Recent guests on The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Joshua Bandoch
Guest
Troy Campbell
Guest
Eric Ries
Guest
Goldie Chan
Guest
Roger Dooley
Guest
Bri Williams
Guest
Michael Manniche
Guest
Wolfgang Linden
Guest
Matt Johnson
Guest
Ben Wise
Guest
Darren Chiu
Guest
Luke Freeman
Guest
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- What is The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics?
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This podcast updates daily.
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This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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