The Brand Revivalist speaks to founders building legacy brands with conviction. Expect strategy-first conversations on positioning, messaging, offers, and brand experience, so you stop blending in and start leading with clarity.
Take the connection further: thebrandrevivalist.com (https://thebrandrevivalist.com/)
Premium Brand Secrets: Taking Cues from the Ritz-Carlton
Raising your rates and focusing on quality won't alone make your brand premium. In this video, I share four traits that separate truly premium brands from the rest, and why they matter if you want to charge premium prices with confidence.
I use the Ritz-Carlton in Manhattan as a real-world example of a brand that runs like clockwork.
In this video:
Why premium pricing takes more than higher rates and good quality
What my stay at the Ritz-Carlton demonstrates about the customer experience
What customers are really paying for when they choose a premium brand
How to spot the gaps that make customers hesitate
Chapters:
0:00 Why premium pricing takes more than higher rates
0:35 What the Ritz-Carlton gets right
2:04 What customers are really paying for
2:53 The second thing you can't ignore
4:12 The third thing you can't ignore
5:29 The final trait that sets you apart
7:05 Your turn: your favorite premium brands
Which premium brands do you love, and what makes them feel premium? Tell me in the comments.
Subscribe for more on building a brand and business you love.
#RitzCarlton #PremiumBrand #BrandStrategy #PremiumPricing #SmallBusiness
29 Oct 2026
Elevate Your Events - Interview with Jara Potts
The conversation explores the intricacies of event planning, particularly in the context of the Conestoga House and Gardens, highlighting the challenges and opportunities presented among different event types.
LaTricia Morris and Jara Potts discuss the importance of creating memorable experiences through thoughtful details and collaboration with local businesses.
The conversation focuses on the intricacies of event planning, emphasizing the importance of being present as a host, budgeting effectively, and the significance of post-event follow-ups and promotions. LaTricia Morris shares insights on how to enhance guest experiences and maximize the impact of events, particularly for nonprofits.
Takeaways
Event planning requires collaboration
Creating memorable experiences matters Importance of host presence
Effective budgeting strategies
Chapters
00:00 Introduction to Event Planning
03:13 Navigating Challenges Post-COVID
05:49 Types of Events at Conestoga House
09:03 The Importance of Experience
11:50 Creative Event Ideas
15:04 Making Events Shareable
18:12 Planning Timeline and Budgeting
22:38 The Art of Being Present as a Host
23:59 Budgeting Pitfalls in Event Planning
27:03 Post-Event Strategies for Success
38:22 Navigating Nonprofit Event Challenges
8 Oct 2026
Live Interview with Jackie Hess, Owner of Rise Bake Shoppe and Coffee Bar
Take 2! Okay, so we had a bit of a sound malfunction during the live interview I got to do with Rise Bake Shoppe and Coffee Bar. Working with some editing, I was able to improve the sound so you could hear more of the amazing things she had to share. Ah, man!
Jackie is truly a most remarkable woman, mom, business owner, and well-respected peer in our community for so many great reasons. If you'd started to listen in but found it hard to hear, here's your chance to catch it again!
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
1 ratings
Contact The Brand Revivalist
Guest appearances
Does not typically book guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of The Brand Revivalist?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
