The Business of Basketball podcast educates basketball enthusiasts on diverse career paths within and beyond the sport for a sustainable future in the industry.
Featuring a mix of guest appearances from young enthusiasts to professional athletes who found success, and solo shows with Misha, The Business of Basketball Podcast will enlighten and empower individuals at all stages of their basketball journey. It offers comprehensive knowledge and insights into the myriad of career opportunities within and adjacent to the sport of basketball.
How to Become a FULL-TIME Basketball Trainer (What Most Trainers Don’t Know)
Want to turn basketball training into a real career?
In this episode, I sit down with Justin Bright, founder of Humble Development, who recently opened a 15,000 sq ft training facility in Brooklyn in partnership with Made Hoops.
He breaks down what it actually takes to build a career in basketball beyond playing — from becoming a skills trainer, to leading a team, to scaling a business in the industry.
From what separates great trainers from the rest, to why most training doesn’t actually translate to the game, this episode gives a practical look at how to build something sustainable in basketball.
(00:00:00) Intro + meeting Justin Bright
(00:02:20) Growing up in Brooklyn + community influence
(00:04:15) Visiting Jamaica + learning from his father’s legacy
(00:07:15) What makes a great trainer?
(00:11:50) What’s missing in basketball training today
(00:13:20) What parents should look for in a trainer
(00:13:52) U.S. vs overseas development systems
(00:16:22) What separates high-level athletes from everyone else
(00:21:31) When Justin knew he could do training full-time
(00:22:47) How the Made Hoops partnership came together
(00:25:52) What it takes to lead a team
(00:30:08) Advice for trainers trying to grow
📲 Follow The Business of Basketball:
Instagram -https://www.instagram.com/businessofbasketballpod/
YouTube - https://www.youtube.com/@UC6Bwr2Tyx3vuNNSfqdR5rUg
📲 Follow Justin:
Instagram -https://www.instagram.com/humblestudd/
🎯 About the show:
The Business of Basketball is the podcast that helps you land your dream job in basketball by breaking down real pathways, strategies, and stories from people working in the game.
14 Dec 2025
How to Build a Basketball Museum
Cultural archivist, artist, and coach Jeannine Kayembe Oro is building something the basketball world has never had: a museum dedicated to Black women’s basketball history — from the Tribune Girls and early Philly basketball to the WNBA era and beyond.In this episode, Jeannine explains why preserving this history matters, how coaching young Black girls exposed a deeper problem of representation beyond the athlete, and what it really takes to build an institution without a blueprint and finding funding to execute the vision.Jeannine breaks down:◼️ How her immigrant upbringing shaped her mindset ◼️ What the museum will be◼️ The decades the museum will cover ◼️ The nuance behind records and recognition — including the conversation around Lynette Woodard and the NCAA timeline◼️ Grant-writing best practices: how to be specific about audience, impact, and execution0:00 The Need for a Black Women's Basketball Museum0:59 Introducing Guest Janine Kayembe Oro1:12 Early Life and Childhood Influences1:44 The Spark: A WNBA Family Member and First Collection Piece5:25 Immigrant Background and the Spirit of Service8:53 The Pivotal Moment: Coaching and Inequity in Women's Basketball11:44 Challenges of Building a Black Initiative and Fundraising14:29 Vision for the Black Women's Basketball Museum18:57 Uncovering 100 Years of Black Women's Basketball History25:01 Unsung Heroes and Legacy Builders in Basketball26:50 The Business Behind the Museum: Funding and Grants30:26 Grant Writing Best Practices and Narrative Change32:28 Elements of a Successful Museum34:25 Basketball's Impact on Identity and Culture38:48 Creative Pathways in Basketball: Beyond the Traditional41:47 An Inspiring Message to Young Black Girls in Basketball43:01 How Basketball Saved My Life45:20 Support the Black Women's Basketball MuseumSupport + Follow Jeannine◼️ Instagram: @bwbbmuseum◼️ Donate to the museum - https://gofund.me/583ca6c8fWant more behind-the-scenes + extended moments?Join The Business of Basketball Patreon for:◼️ Behind-the-scenes clips from recordings◼️ Extended cuts + moments that didn’t make the public episode◼️ Early episode drops + guest reveals◼️ Private community discussions◼️ Episode breakdowns (lessons + takeaways)👉 Join here: https://www.patreon.com/businessofbasketball?vanity=user
14 Dec 2025
How to Turn Fandom into a Basketball Career
In this episode of The Business of Basketball, host Misha Horsey sits down with Jen Leary, founder of Watch Party PHL — Philadelphia’s first women’s sports bar and community hub.What started as small monthly watch parties quickly became a city-wide movement. Jen has raised nearly $100,000 in crowdfunding, earned Best of Philly 2025, and is preparing to launch a permanent hub in spring 2026 — all while helping position Philly for the arrival of its new WNBA team in 2030.Together, Misha and Jen break down the mindset, strategy, and business behind turning a passion for women’s sports into a sustainable brand and thriving community.🔑 You’ll LearnHow to turn an idea into a movement – from grassroots events to a recognized brand.The business behind women’s sports culture – what it takes to build something sustainable.Why Philly is ready for its WNBA moment – and how Watch Party PHL is shaping that future.🧠 Episode HighlightsThe moment Jen realized Philly needed a women’s sports space.The power of community funding and authentic storytelling.Why basketball and the WNBA are leading the women’s sports movement.How to pitch investors and position your vision for long-term success.What to expect from the Watch Party PHL Hub launching in 2026.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
5,979
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
3 ratings
Spotify
5.0 / 5
1 ratings
Podcast Authority Score: 39 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
35
Social presence
0
YouTube
74
Engagement
32
Contact The Business of Basketball Podcast
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of The Business of Basketball Podcast?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
