The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs

About The Business of Good: Ethical Marketing & Sales Strategies for Purpose-Driven Entrepreneurs

What if you could build a profitable online business that makes the world a better place? That’s exactly what you’ll learn when you tune into The Business of Good, the podcast for purpose-driven women entrepreneurs who want to create scalable businesses rooted in mission, purpose, and societal impact—while getting paid to do it. Hosted by Jan Ditchfield, an award-winning business strategist and former nonprofit leader, this show combines ethical marketing strategies, actionable business frameworks, and inspiring stories to help you grow your income, amplify your mission, and create a business that changes lives—including your own. With over 25 years of experience, Jan has mastered the art of turning big ideas into profitable results. She’s helped build multi-million-dollar campaigns, founded two national nonprofits, and shaped policies that improve society. After transitioning to the online business space, she built a multiple six-figure business that blends profit with purpose. Now, she’s here to teach you how to use proven strategies like list building, offer creation, social media, and scalable sales systems to grow your audience, increase your revenue, and make a meaningful impact—without ever compromising your values. Whether you’re launching your first course, creating a high-ticket offer, or scaling your existing business, each episode delivers step-by-step guidance and practical insights designed to help you take immediate action. If you’ve ever asked yourself, “How can I get paid to change the world?”—this is the podcast for you. Subscribe to The Business of Good today, hit play, and start building your business of impact.

Publisher

Jan Ditchfield

Category

business

Language

en

Explicit

No

First episode

31 Dec 2024

Latest episode

12 Mar 2025

Latest episodes

14 episodes in the feed.

1. 

   12 Mar 2025

   This Podcast is Moving—Here’s Where to Find It Moving Forward!

   Big news, my friend! 🎉 The Business of Good isn’t going anywhere—but it is moving back to my original podcast feed. A few months ago, I thought I needed to start fresh on a brand-new feed. I had this idea that building from the ground up would somehow prove something… but the truth? I was already sitting on an incredible foundation. This show—the one that started as No BS Business School—earned a spot in the top 3% of podcasts globally (!!!). Instead of starting over, I realized I should be b...

2. 

   5 Mar 2025

   #012: My 50th Birthday Episode: 10 Hard-Earned Lessons on Life, Business & Legacy

   It's my birthday and I'm turning the BIG 5-0! I never thought turning 50 would hit me quite like this. Sitting on a beach in Jamaica, watching the waves roll in, I found myself deep in reflection—about life, about business, about the things I wish I had known sooner. Some lessons I learned the easy way, but most? They came through the struggles, the pivots, the hard-won moments of growth. In this episode, I’m pulling back the curtain on the 10 biggest lessons I’ve learned in 50 years—th...

3. 

   26 Feb 2025

   #011: Steal My Email Marketing Strategy (+ templates)

   If you're not a fan of email marketing, you're going to love this episode more than a night in watching Schitt's Creek with a glass of rosé! I'm breaking down my easy, yet effective email marketing strategy, plus sharing over 100 email marketing templates with you. Grab your free copy of my templates at janditchfield.co/011. Imagine never having to spend time agonizing over what to use as a subject line...for the next 100 days! Oh, all that free time that's coming your way... I'm voting y...

4. 

   19 Feb 2025

   #010: What I’d Focus On to Go from $30K to My First $100K in Business

   Ever feel like you’re putting in the work but still stuck at the same revenue level? Maybe you’ve hit $30K in your business, and while that’s no small feat, scaling beyond it feels impossible. I get it because I’ve been there. In this episode, I’m breaking down exactly what I’d do if I had to start over and scale from $30K to $100K in business. Spoiler: It’s not about working harder—it’s about working smarter. I’ll walk you through the mindset shifts, sales strategies, and business decisions ...

5. 

   12 Feb 2025

   #009: How to Handle the Doubters and Build Your Business Anyway

   What do you do when the people closest to you don’t believe in your business? You’ve felt it, right? That sting when someone treats your business like a little hobby or gives you the look—you know the one. It’s frustrating, it’s discouraging, and it makes you wonder if you’re really cut out for this. In this Listener Question Episode, we’re diving into a real question from Sarah, who’s feeling exactly this struggle. She asked, “How do I handle it when the people in my life don’t take my busin...

6. 

   5 Feb 2025

   #008: Why They’re Not Buying (And How to Fix It Without Feeling Salesy)

   You’re showing up, posting content, sending emails—but when it comes to actual sales? Crickets. If people are watching but not buying, there’s a reason. And it’s not because your offer isn’t good enough. In today’s episode, I’m breaking down exactly why they’re not saying yes—and how to fix it without feeling pushy, awkward, or salesy. This is about ethical sales that actually work—the kind that feel good for you and for your audience. What You’ll Learn in This Episode: The biggest mistake en...

7. 

   29 Jan 2025

   #007: This ONE Quiz Will Silence Your Inner Critic for Good

   Have you ever felt like your inner critic is holding you back from reaching your full potential? That little voice that whispers doubts, fuels stress, and keeps you second-guessing your decisions? It’s time to silence it—for good.In this episode of The Business of Good, I’m sharing the ONE quiz that helped me uncover the root of my critical inner voice and how it’s been sabotaging my success. After taking the Positive Intelligence Saboteur Assessment, I discovered the three saboteurs wreaking...

8. 

   22 Jan 2025

   #006: Detox Your Mindset: 5 Shifts to Level Up Your Business and Life

   Are you working harder than ever but still not seeing the results you want in your business? You’re not alone.The truth is, it’s often not about strategy—it’s about mindset. Yes, even a business strategist is telling you this! In this episode of The Business of Good, I’m walking you through 5 powerful mindset shifts to help you detox the toxic thoughts holding you back and start building the business (and life) you’ve been dreaming of.What You’ll Learn in This Episode:Why your mindset—not you...

9. 

   15 Jan 2025

   #003: Trust-Building Sales Tips You’ll Actually Want to Use **5 Ethical Strategies Inside!**

   Purpose-driven entrepreneur and sales expert, host [Name], shares 5 practical strategies for building trust and growing revenue through ethical sales techniques that align with your values.

10. 

    15 Jan 2025

    #002: The REAL Reason Profit Isn’t the Enemy of Purpose (And Why You Need Both)

    Industry expert and author, Scott Harrison, shares powerful strategies for purpose-driven entrepreneurs to balance profitability with social impact, revealing how embracing both is essential for sustainable growth and preventing burnout.

11. 

    15 Jan 2025

    #004: 3 Sneaky Habits Holding Your Business Back (And How to Break Free)

    Purpose-driven entrepreneur and host, [Your Name], exposes the three stealthy business habits holding you back: overthinking, wrong opportunities, and neglected boundaries, and shows you how to break free and achieve success.

12. 

    15 Jan 2025

    #005: Let Them Be Wrong! Why You Don’t Need Everyone to Like You to Succeed in Business

    Purpose-driven entrepreneur and business coach reveals how embracing the fear of not being liked can empower entrepreneurs to show up authentically and achieve success.

13. 

    15 Jan 2025

    #001: This Is Where Your Mission and Money Goals Meet. Welcome to The Business of Good!

    Purpose-driven entrepreneur and award-winning nonprofit leader, [Your Name], shares her journey from mission-driven to profitable business strategies, proving that success and impact can coexist.

14. 

    31 Dec 2024

    Trailer: The Business of Good with Jan Ditchfield

    How do I create a business that blends profit with purpose? Scale my offers without compromising my values? Build a thriving, mission-driven business that changes lives?These are just some of the big questions that purpose-driven business strategist, Jan Ditchfield, dives into on The Business of Good—her brand-new podcast designed to help you build a profitable business that makes the world a better place.In each episode, Jan brings her 25+ years of experience in business growth, ethical mark...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Spotify

5.0 / 5

5 ratings

Podcast Authority Score: 23 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

46

Social presence

0

YouTube

0

Engagement

0