I have been where you are right now: feeling excited about turning my handmade candles into a business, researching online information like crazy, and simultaneously feeling overwhelmed by all of the things you have to do in order to "make it". My name is Erica Marie Morris and I run a candle business called Memory Box Candle Co. as well as a youtube channel of the same name where I have documented my business journey since September 2019. To say I've learned a lot would be an understatement. The Candle Business podcast addresses topics such as the fear of failure, marketing, mental health struggles, personal growth and development, and how no one really knows what they are doing as small business owners. This podcast is here to help educate, inspire and motivate you throughout your own candle business journey.
He Expanded His Candle Business to a Warehouse...Then Realized It Was a Mistake | Jeff Standley
In this episode, I sit down with Jeff Standley to have an honest conversation about what it really takes to grow a candle business. We discuss the hidden costs of scaling, hiring employees, warehouse space, work-life balance, knowing when (or if) to quit your full-time job, and why bigger revenue doesn't always mean a better business. If you've ever wondered what success truly looks like as an entrepreneur, this conversation offers a refreshingly realistic perspective.
Standley Handcrafted Youtube Channel: https://www.youtube.com/@StandleyHandcrafted (https://www.youtube.com/@StandleyHandcrafted)
Jeff's Fragrance Oil Company:
https://bohosoft.com/ (https://bohosoft.com/)
DIY Maker Market:
https://www.westsoundcandlesupply.com/ (https://www.westsoundcandlesupply.com/)
DIY Candle Making Beginner to Advanced FB Group: https://www.facebook.com/groups/diycandlemaking/ (https://www.facebook.com/groups/diycandlemaking/)
⮕ DOWNLOAD MY FREE CANDLE BUSINESS LAUNCH CHECKLIST: https://www.ericamariemorris.com/checklist (https://www.ericamariemorris.com/checklist)
❤️ START YOUR SHOPIFY STORE: https://shopify.pxf.io/Qy7Rqx (https://shopify.pxf.io/Qy7Rqx)
💙 MY INVENTORY SOFTWARE (INVENTORA): https://inventora.com/?via=memoryboxcandleco (https://inventora.com/?via=memoryboxcandleco)
26 Jan 2026
Why I Don’t Cure My Candles
In this episode, I share my thoughts on candle cure times, testing, and why I don't always follow traditional candle making advice after years of working with the same materials. We'll discuss the difference between testing and selling candles, how cure time affects performance, and why becoming deeply familiar with your products can help you make more confident business decisions.
⮕ DOWNLOAD MY FREE CANDLE BUSINESS LAUNCH CHECKLIST: https://www.ericamariemorris.com/checklist (https://www.ericamariemorris.com/checklist)
❤️ START YOUR SHOPIFY STORE: https://shopify.pxf.io/Qy7Rqx (https://shopify.pxf.io/Qy7Rqx)
💙 MY INVENTORY SOFTWARE (INVENTORA): https://inventora.com/?via=memoryboxcandleco (https://inventora.com/?via=memoryboxcandleco)
19 Jan 2026
I Started a Monthly Candle Subscription Box!
In this episode, I share why I finally launched a monthly candle subscription box after nearly six years in business. I'll walk through my thought process, how I designed the customer experience, chose the first exclusive fragrance, and the lessons I've learned about keeping a subscription simple and sustainable.
⮕ DOWNLOAD MY FREE CANDLE BUSINESS LAUNCH CHECKLIST: https://www.ericamariemorris.com/checklist (https://www.ericamariemorris.com/checklist)
❤️ START YOUR SHOPIFY STORE: https://shopify.pxf.io/Qy7Rqx (https://shopify.pxf.io/Qy7Rqx)
💙 MY INVENTORY SOFTWARE (INVENTORA): https://inventora.com/?via=memoryboxcandleco (https://inventora.com/?via=memoryboxcandleco)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
4.7 / 5
15 ratings
Podcast Authority Score: 20 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
20
Social presence
0
YouTube
0
Engagement
51
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