Since 2023, The Cave Project with Jenny and Greg Swan has explored the tensions of tech, culture, and life as they collide. Inspired by Plato’s Allegory of the Cave, each episode helps you make sense of the shadows, including AI, social media, digital habits, psychology, and modern identity, with humor, curiosity, and a few swear words.
Our teens will tell you they hate AI. They also read the email our family agent sends every morning, and it keeps catching things we would have missed: a homecoming dance nobody mentioned, a pickup nobody was covering, and two hotels booked for one trip and zero for the other.
AI agents went mainstream this fall. Meta's Muse shot to No. 1 on the app charts, OpenAI launched Dots, and Amazon blocked Muse from shopping on its site. In this episode, Jenny and Greg Swan get into what an agent actually is (Jenny pictured a butler), why "free" AI still runs on tokens, throttling, and your data, and what happened when Greg's agent asked him to solve a CAPTCHA because it couldn't prove it was human.
Jenny explains why she can't stand Muse but planned an entire Disneyland day with ChatGPT, why she cares more about security than privacy, and why AI that turns people into full-time bot-call answerers is creating worse jobs, not better ones. Plus: what care actually looks like when a robot can remember the birthday for you.
Get our free AI Agent Starter Kit, with five easy first jobs, five safety switches, and Greg's Muse invite code, at caveproject.co.
What would you hand an agent, and what would you never let it touch? Tell us at emailthecaveproject@gmail.com.
15 Jun 2026
The Privilege of Logging Off
In this episode of The Cave Project, Jenny and Greg Swan dig into the privilege of opting out of screens, social media, and AI, and why “just put your phone down” is not the moral flex people think it is. From working parents using tablets as survival tools to social media becoming job infrastructure, community infrastructure, and sometimes emotional regulation infrastructure, they argue for more nuance and a lot less shame.
They also get into loud iPads in public, adults on speakerphone in airports, the class dynamics of not needing to be online, and why refusing AI is not always an option when your job, income, or creative life now depends on it. Plus, Greg vibe codes a game to help Berdie go to space, The Cave Project launches CaveProject.co, and everyone is invited to your mom’s house. Spiritually, probably.
Find more on this episode and our back-catalog at our website: https://www.caveproject.co
19 May 2026
The Feed Is Fake, But We’re Still Watching the Clips
When everyone online suddenly loves the same band, meme, creator, or viral moment… is that culture happening naturally, or is someone manufacturing it behind the scenes?
This week, Jenny and Greg Swan dive into the strange world of “clipping,” bot networks, manufactured virality, and the growing feeling that the internet is becoming less authentic by the day. From Justin Bieber at Coachella to TikTok trends, fake outrage, algorithmic feeds, and digital psyops, they unpack how modern marketing is shaping not just what we buy, but what we believe is popular in the first place.
They also explore a bigger question underneath all of it: if social media is increasingly driven by fake crowds and manipulated narratives, how do humans stay human online?
Plus: Noah Kahan discourse, why Jenny thinks “normals already assume the worst,” Greg’s accidental long-term digital psyop strategy for introducing new music, AI creativity competitions in New York, and the extremely wholesome cooking creators currently healing Jenny’s algorithm.
Find all the details at www.caveproject.co
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
3,263
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
2 ratings
Podcast Authority Score: 36 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
34
Social presence
0
YouTube
65
Engagement
32
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Guest appearances
Books guests
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Questions about The Cave Project
Who hosts The Cave Project?
Greg Swan and Jenny Swan host the show. Published by Jenny and Greg Swan.
How often do new episodes come out?
The show publishes monthly, based on its RSS feed.
Does The Cave Project take guests?
Yes. Guests have been identified in episode analyses.
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