The CPG Guys

The CPG Guys

Hosted by PVSB and Sri · Peter V.S. Bond & Sri Rajagopalan

4.7from 123 ratings

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83Podcast AuthorityScore out of 100 · How it is scored
689
Episodes
284
Transcribed
123
Ratings
Daily
Cadence
2020
First episode
18K
YouTube views

About The CPG Guys

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution. http://cpgguys.com

Publisher
Peter V.S. Bond & Sri Rajagopalan
Category
business · business · news
Language
en
Explicit
No
First episode
8 Jun 2020
Latest episode
7 Oct 2026

Latest episodes

284 of 689 episodes have a transcript.

  1. 7 Oct 2026

    Liquid Death's Benoit Vatere - Brand Disruption in the Agentic Age

  2. 6 Oct 2026

    Commerce Riff with Sri & PVSB - October 6, 2026

  3. 30 Sept 2026

    Mondelēz International's Rick Shuman & InMarket's Stan Turek - Measurement-Led Joint Business Planning

Inside a recent episode

Spotify's Sam Bevan - Performance Marketing Through Cultural Connections

Published 16 Sept 2026 · Transcript excerpt

[…] Sam, fast moving consumer good brands have been historically heavy TV and display spenders. What's the honest conversation you have with a chief marketing officer who still sees audio as a nice to have rather than a core channel in their overall marketing portfolio? Yeah, I think this is one of the common misconceptions that I often just kind of discuss, like where does Spotify sit? I think actually if you look at our platform, we're evolving drastically in what we offer our core consumer base. Even hopefully many of you watching this on Spotify, we're a huge video platform as well. And actually earlier this year, we relaunched our free tier where what we did is we basically brought a lot of the amazing things from our premium service into free to do a better value exchange for our customer base, which drove a very different behavior on our platform where now more than ever, people are kind of dual screening with Spotify. […]

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Who has been a guest on The CPG Guys

Names identified in recent episode analyses. Showing up to five guests.

  • Benoit Vatere
  • Rich Shuman
  • Stan Turek
  • Mark Hardy
  • Sarp Tuncay

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views
18,329
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.7 / 5
123 ratings

Podcast Authority Score: 83 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality
98
Social presence
0
YouTube
76
Engagement
93

Contact The CPG Guys

Guest appearances
Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about The CPG Guys

Who hosts The CPG Guys?

PVSB and Sri host the show. Published by Peter V.S. Bond & Sri Rajagopalan.

How often do new episodes come out?

The show publishes daily, based on its RSS feed.

Does The CPG Guys take guests?

Yes. Guests have been identified in episode analyses.

Where can I read transcripts?

284 of 689 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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