by Joanna Penn
Writing Craft and Creative Business
Language
🇺🇲
Publishing Since
8/19/2019
Email Addresses
1 available
Phone Numbers
0 available
April 28, 2025
Dr. Rebecca White shares her entrepreneurial journey and the "See, Do, Repeat" framework, offering actionable steps to embrace optimism and overcome the fear of judgment in publishing as interviewed by Joanna Penn.
April 21, 2025
Derek Slaton discusses strategies for indie authors to increase audiobook revenue by leveraging YouTube and podcasting, including the use of AI tools for creation and translation, in an interview with Joanna Penn.
April 14, 2025
<br /> What are the different ways you can distribute and monetise your ebooks and audiobooks through Kobo Writing Life? How can you market them more effectively and reach more readers? With Tara Cremin.<br /> <br /> <br /> <br /> In the intro, the potential impact of tariffs and what to do about it [<a href="https://selfpublishingadvice.org/tariffs/" target="_blank" rel="noopener" title="">Self Publishing Advice</a>]; Pep talk for authors during chaotic times [<a href="https://kathleenschmidt.substack.com/p/a-pep-talk-for-authors-during-chaotic" target="_blank" rel="noopener" title="">Publishing Confidential</a>]; 8 ways to get more value from your backlist [<a href="https://insights.bookbub.com/ideas-more-value-backlist-books/" target="_blank" rel="noopener" title="">BookBub</a>]; <a href="https://www.jfpenn.com/deathvalley" target="_blank" rel="noopener" title="">Death Valley Kickstarter — and writing thrillers webinar</a>.<br /> <br /> <br /> <br /> <a href="https://www.atticus.io/" target="_blank" rel="noreferrer noopener"></a><br /> <br /> <br /> Write and format stunning books with Atticus. Create professional print books and eBooks easily with the all-in-one book writing software. Try it out at <a href="https://www.atticus.io/" target="_blank" rel="noreferrer noopener">Atticus.io</a><br /> <br /> <br /> <br /> This show is also supported by my Patrons. Join my Community at <a href="https://www.patreon.com/thecreativepenn" target="_blank" rel="noreferrer noopener">Patreon.com/thecreativepenn</a> <br /> <br /> <br /> <br /> <a href="https://www.kobo.com/writinglife" target="_blank" rel=" noreferrer noopener"></a><br /> <br /> <br /> Tara Cremin is the Director of Kobo Writing Life, Kobo's independent publishing platform.<br /> <br /> <br /> <br /> You can listen above or on <a href="https://www.thecreativepenn.com/podcasts/" target="_blank" rel="noreferrer noopener">your favorite podcast app</a> or read the notes and links below. Here are the highlights and the full transcript is below. <br /> <br /> <br /> <br /> Show Notes<br /> <br /> <br /> <br /> <br /> * Changes in the indie book industry over the past decade<br /> <br /> <br /> <br /> * How Kobo Plus compares to other subscription models<br /> <br /> <br /> <br /> * Catering to different audiences by offering different book versions <br /> <br /> <br /> <br /> * Tips for maximizing income from ebooks and audiobooks on Kobo<br /> <br /> <br /> <br /> * Applying for promotions to expand your potential audience<br /> <br /> <br /> <br /> * The payment model for Kobo Plus and library books<br /> <br /> <br /> <br /> * Kobo's stance on AI-assisted books<br /> <br /> <br /> <br /> <br /> You can find Tara and the Kobo Writing Life team at <a href="https://www.kobo.com/writinglife" target="_blank" rel="noopener" title="">Kobo.com/writinglife</a> or email them at <a href="mailto:[email protected]" target="_blank" rel="noopener" title="">[email protected]</a>.<br /> <br /> <br /> <br /> Transcript of Interview with Tara Cremin<br /> <br /> <br /> <br /> Joanna: Tara Cremin is the director of Kobo Writing Life, Kobo's independent publishing platform. Welcome back to the show, Tara.<br /> <br /> <br /> <br /> Tara: Thanks, Jo. Thanks for having me.<br /> <br /> <br /> <br /> Joanna: Oh, it is great to have you back on the show. It's actually been four years, which is crazy.<br /> <br /> <br /> <br /> Tara: I can't believe it.<br /> <br /> <br /> <br /> Joanna: I know. So I thought we'd go back to the beginning. Tell us a bit more about you.<br /> <br /> <br /> <br /> When did you get into the book business, and what are some of the changes you've seen for authors since then?<br /> <br /> <br /> <br /> Tara: Sure. So I've been working for Kobo since 2012, which feels like a lifetime. When I started, the company had created some great, but kind of relatively simple, eReaders. They were just starting to dip their toe into really expan...
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