
The Innovative Agency
Hosted by Sharon Toerek · Sharon Toerek
5.0from 40 ratings
- 377
- Episodes
- 62
- Transcribed
- 40
- Ratings
- Daily
- Cadence
- 2018
- First episode
- 402
- YouTube views
About The Innovative Agency
The Innovative Agency is a podcast that exists to help marketing agency leaders answer the question: "What's Next?". How are agencies staying on the cutting edge of marketing trends? How are they adapting their businesses to meet new business challenges in the agency world? Hosted by marketing law and intellectual property lawyer Sharon Toerek, we'll talk with agencies who are at the cutting edge of innovation and industry experts who have a front row seat to the practice of innovation in today's marketing, communications and creative agencies. The goal is to help listeners learn to look around the corner to spot their next opportunity. Sharon will share her expertise along the way about how to legally protect your agency's assets, and how to turn your agency's innovation into cash.
- Publisher
- Sharon Toerek
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 30 Jul 2018
- Latest episode
- 7 Oct 2026
Latest episodes
62 of 377 episodes have a transcript.

7 Oct 2026TRANSCRIPT
369. Rethinking the Agency Business Model, with Eric Fulwiler

30 Sept 2026TRANSCRIPT
368. Building New Business Momentum, with Simone Mandel and Rachel Segall

23 Sept 2026TRANSCRIPT
367. The Artful Intelligence Advantage, with Park Howell
Inside a recent episode

369. Rethinking the Agency Business Model, with Eric Fulwiler
Published 7 Oct 2026 · Transcript excerpt
[…] It is certainly and will always be humans that are in the lead, not just in the loop. So this conversation of like humans in the loop, no, they need to be in the lead of architecting, initiating, overseeing the technology and the AI and the increasing portion of delivery responsibilities that I think it will be doing. The technology and AI layer, which for us is rival intelligence, I think needs to do two things. One, the orchestration of communication, information flow, and delivery within an agency is Should and will increasingly be done by AI as opposed to people. But like anything, there is a good and a bad and a better and a worse way of doing that. […]
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See plansWho has been a guest on The Innovative Agency
Names identified in recent episode analyses. Showing up to five guests.
- Eric Fulwiler
- Simone Mandel
- Rachel Segall
- Park Howell
- Jacques Spitzer
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 402
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 35 ratings
- Spotify
- 5.0 / 5
- 5 ratings
Podcast Authority Score: 84 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 89
- Social presence
- 91
- YouTube
- 66
- Engagement
- 85
Contact The Innovative Agency
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about The Innovative Agency
Who hosts The Innovative Agency?
Sharon Toerek host the show. Published by Sharon Toerek.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does The Innovative Agency take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
62 of 377 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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