The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Hosted by Chris Schaeffer and Joey Bidner · Chris Schaeffer, Certified Google Ads Specialist

4.8from 548 ratings

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88Podcast AuthorityScore out of 100 · How it is scored
434
Episodes
129
Transcribed
548
Ratings
Daily
Cadence
2018
First episode
576K
YouTube views

About The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com

Publisher
Chris Schaeffer, Certified Google Ads Specialist
Category
business · business · technology
Language
en
Explicit
No
First episode
21 Apr 2018
Latest episode
28 Sept 2026

Latest episodes

129 of 434 episodes have a transcript.

  1. 28 Sept 2026TRANSCRIPT

    The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)

  2. 21 Sept 2026

    "Semantic Intent" Will Change How You Choose Keywords Forever (Episode 531)

  3. 14 Sept 2026TRANSCRIPT

    Let's Build a Competitor Conquest Campaign! (Episode 530)

Inside a recent episode

The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)

Published 28 Sept 2026 · Transcript excerpt

[…] And then advertiser number two has poor ad strength. What kind of experience does advertiser number two with the poor ad strength have that the excellent and good advertiser have? Well, advertiser number two with a poor ad strength has less impressions. they literally will receive less impressions. Their impression volume, no matter how much they bid, no matter how much they push on these specific keywords, they'll just be eligible to show for less searches. So this could be a really big deal for some of you. If you're perhaps running exact match keywords. And you're under the impression or were under the impression that you're not getting clicks or impressions because exact match just doesn't have enough volume. […]

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Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views
575,525
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.8 / 5
322 ratings
Spotify
4.8 / 5
226 ratings

Podcast Authority Score: 88 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality
85
Social presence
91
YouTube
86
Engagement
97

Contact The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Guest appearances
Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Who hosts The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing?

Chris Schaeffer and Joey Bidner host the show. Published by Chris Schaeffer, Certified Google Ads Specialist.

How often do new episodes come out?

The show publishes daily, based on its RSS feed.

Does The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing take guests?

Yes. Guests have been identified in episode analyses.

Where can I read transcripts?

129 of 434 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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