by Josh Keegan
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April 30, 2025
<p dir="ltr">Welcome to episode 34 of our Magic Moments series ✨</p> <p><strong> </strong></p> <p dir="ltr">In this week’s Moment, I break down what I've observed after working with so many business owners - particularly how clarity becomes a massive leverage point. </p> <p><strong> </strong></p> <p dir="ltr">I shared my thoughts around why knowing what you actually want is half the battle. Once you get that clarity, everything else becomes about execution and alignment. I've seen this pattern repeatedly - the entrepreneurs who can articulate their true aims are the ones who create businesses that work for them, not the other way around.</p> <p><strong> </strong></p> <p dir="ltr">I get into the whole “revenue is easy, profit is hard” concept that keeps coming up in my conversations. So many business owners chase top-line growth without understanding the profit mechanics underneath. I tried to unpack why this happens and how to shift focus to what actually matters.</p> <p><strong> </strong></p> <p dir="ltr">The predictability of success is something I'm becoming more convinced of with each passing year. When you follow certain principles consistently, the results tend to follow. I shared some examples from my own journey with business growth, publishing, and property investments to illustrate this.</p> <p><strong> </strong></p> <p dir="ltr">I hope this episode helps listeners cut through some of the noise and focus on the core elements that actually move the needle. Sometimes entrepreneurship feels complex, but the fundamentals haven't changed - clarity of purpose, understanding unit economics, and having the discipline to stick to a plan still win the day.</p> <p><strong> </strong></p> <p dir="ltr">Looking forward to hearing how this resonates with you. Let me know what you think!</p> <p><strong> </strong></p> <p dir="ltr">Did you enjoy this Magic Moment? <a href= "https://open.spotify.com/episode/0oCCCV4IbR62K3Ac9mKAez?si=949ee22efbaa4810" target="_blank" rel="noopener">Click here to listen to the full episode</a>.</p> <p> </p>
April 27, 2025
<p dir="ltr">In this week’s episode I am joined by UFD client Ashley Gray from Grey Electrical Contractors in the West Midlands. Ashley's been doing very well in the electrical contracting world while also building a pretty impressive property portfolio using the BRRR strategy (buy, refurbish, refinance).</p> <p><strong> </strong></p> <p dir="ltr">We got into the nitty-gritty of how Ashley transformed his business by getting serious about the financials. We all know cash flow is king, but hearing how Ashley shifted from taking any job that came his way to strategically pursuing long-term contracts that provide consistent revenue was eye-opening.</p> <p><strong> </strong></p> <p dir="ltr">Ashley shared some painful lessons about pricing - something I think a lot of us can relate to! He admitted to underpricing jobs early on because he wasn't properly accounting for all his overheads. Once he built proper financial models and forecasting tools, the game completely changed for him.</p> <p><strong> </strong></p> <p dir="ltr">Ashley's approach to employee retention is gold - he's created a culture where his team feels valued, and it shows in their loyalty. His journey from scrambling for jobs to building a stable, profitable operation is exactly the kind of real-world business evolution I love exploring on this podcast.</p> <p><strong> </strong></p> <p dir="ltr">It’s time to dive in - I hope you enjoy!</p> <p><strong> </strong></p> <p dir="ltr">You can connect with Ashley via his social links below:</p> <p dir="ltr"><a href= "https://www.instagram.com/newhorizonhomes/">https://www.instagram.com/newhorizonhomes/</a> </p> <p dir="ltr"><a href= "https://www.linkedin.com/in/ashley-gray-73492b285/">https://www.linkedin.com/in/ashley-gray-73492b285/</a> </p> <p><strong> </strong></p> <p dir="ltr">UFD RESOURCES: </p> <p dir="ltr">👉🏻 DOWNLOAD A COPY OF OUR BOOK SMALL BUSINESS BIG PROFIT FOR FREE: <a href= "https://ultimate-fd.webflow.io/small-business-big-profit">https://ultimate-fd.webflow.io/small-business-big-profit</a> </p> <p><strong> </strong></p> <p dir="ltr">👉🏻 HOW FINANCIALLY FIT IS YOUR BUSINESS? Take the Ultimate FD Acid test to find out and have a bespoke report in less than 5 minutes!!! Take the test here: <a href= "https://josh-dtlqxm7w.scoreapp.com/">https://josh-dtlqxm7w.scoreapp.com/</a> </p> <p> </p>
April 23, 2025
<p dir="ltr">Episode 33 of Magic Moments has landed!</p> <p dir="ltr"> </p> <p dir="ltr">This week’s moment is from an amazing conversation with Gareth Morgan that I can't wait to share with you all. Gareth is truly a systems guy with a gift for optimising business operations and driving growth. </p> <p><strong> </strong></p> <p dir="ltr">Our chat was packed with insights about how he approached buying his mortgage advisory business and immediately set it up for success through his clarity about where to focus his energy and what to delegate from day one.</p> <p><strong> </strong></p> <p dir="ltr">Gareth shared how he identified the value of his time early on and made strategic decisions about outsourcing and systems. Instead of getting bogged down in admin work like many new business owners do, he immediately invested in support structures that freed him to focus on what he does best - structuring deals and growing the business.</p> <p><strong> </strong></p> <p dir="ltr">I particularly loved Gareth's perspective on not waiting until you're drowning in admin work to build systems. He came in with a clear vision of his strengths and weaknesses and built his operation around maximising his impact.</p> <p><strong> </strong></p> <p dir="ltr">The conversation reinforced for me that sometimes the best business decisions aren't about what you do, but what you deliberately choose not to do. Gareth's success came from understanding where his unique value lies and designing everything else around supporting that.</p> <p><strong> </strong></p> <p dir="ltr">For anyone looking to acquire or scale a business, this episode offers a masterclass in strategic thinking from day one. </p> <p><strong> </strong></p> <p dir="ltr">Did you enjoy this Magic Moment? <a href= "https://open.spotify.com/episode/39wEduRphtwZoMpYmD247I?si=158fa05a7fd1402b" target="_blank" rel="noopener">Click here to listen to the full episode</a>.</p> <p> </p>
Daniel Hill
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Rob Bence and Rob Dix from The Property Hub
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James Sinclair
Dr Steve Day
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Damien Fahy
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BBC Radio 4
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