Selling Trust into the Sales Process (Episode 40) Trust Matters,The Podcast
Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates, and co-author of The Trusted Advisor. Jennifer from a Telecommunications company writes in and asks, “I know you’ve written about Trust-based Selling. My question is […]
5 May 2020
Applying Metrics to Immeasurable Services (Episode 39) Trust Matters,The Podcast
Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor.
A solo consultant writes in and asks, "My core services the ‘softer’ side of things – I help clients develop better internal interactions, through focusing on the corporate environment and culture. The problem that arises in my area of work is how do you demonstrate concrete, quantitative results? I’m being asked by clients, “How do you know it’s working?" or “Can you project how this will impact our revenue?” I'm realizing I don’t have a great answer for these questions. Any thoughts?”
27 Mar 2020
Trust in the Time of the COVID-19 Pandemic (Episode 38)Trust Matters,The Podcast
Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A leader in a consulting firm writes in desperately trying to figure out how to manage […]
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