In today's crowded market, standing out is crucial for success. But with so many brands vying for attention, how can you make sure your brand rises above the noise? The answer lies in differentiation strategy.
Whether you're a small business owner or a marketing professional, this episode will give you the tools and insights you need to stand out in a crowded market and build a brand that truly resonates with your audience. So tune in to "Rising Above: Differentiation Strategy in a Crowded Market" and learn how to take your brand to the next level!
30 Jan 2023
#5 - Competitive Analysis
In this episode, we disect competitive analysis, exploring the "what," "how," and "why" of this crucial aspect of brand strategy.
Join me as I walkthrough a simple framework that you can use to take your brand to the next level!
15 Jan 2023
#4 - Buyer Persona
Uncustomary Talk; Demystifying the Buyer Persona
Join me as we explore the concept of the buyer persona and how it can help you better understand your target audience and tailor your marketing efforts to their unique needs and preferences.
1 Jan 2023
#3 - Brand Core
How to uncover the Brand core? Exploring Practical exercises and real world examples
18 Dec 2022
#2 - Brand Strategy, the what, why and how?
Answering key questions about brand strategy. What is brand strategy, Why we need it, the difference between visuals and strategy and how to create a brand strategy.
1 Dec 2022
#1 - What is a Brand?
Exploring what "brand" really means.
30 Nov 2022
Uncustomary Talk
Uncustomary Talk introduction, was originally aired on linkedin
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