Underscore is not just your average podcast; it's a gateway to the captivating world of 'audio strategy'. 🎧 Tune in as we unravel the secrets of harnessing the power of audio for individuals, brands, and businesses alike. Whether you're a curious individual, a savvy marketer, or a forward-thinking entrepreneur, this podcast has something exciting in store for you.
I'm Aniruddha - Host of the podcast. I've been in the media & audio industry for almost 20 years. I run my company 'suprwork' is a full-service podcast production agency. In the podcast, I try to bring in my expertise to the forefront, delivering actionable insights, creative ideas, and strategic wisdom that'll bring value to your marketing plan.
Underscore aims to educate, inspire, entertain, and equip you with the knowledge to make waves in the world using podcasts and audio content. So grab your headphones, hit that play button, and let's dive into the audio adventure that is Underscore! 🎙️🚀
I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade.
In this short episode, we will explore the strategies and techniques for acing short form content, enabling you to make a big impact in a brevity-obsessed world. I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade. (https://in.linkedin.com/in/aniruddhapawade)
1 Dec 2023
Crafting the Perfect Podcast Pitch
Winning over sponsors for your podcast is an art that requires a well-crafted pitch that resonates with potential partners. In this episode, we will explore the strategies and techniques for crafting the perfect pitch that captivates sponsors and opens doors to successful partnerships, enabling your podcast to flourish. I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade. (https://in.linkedin.com/in/aniruddhapawade)
1 Nov 2023
How to Launch Podcast for Your Brand
On this episode of Underscore, we talk about how to launch a podcast for your brand, and unleash the power of spoken-word content to fuel your business growth. I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade. (https://in.linkedin.com/in/aniruddhapawade)
1 Oct 2023
Leveraging Sonic Branding
On this episode, we’re going to talk about branding beyond the visual medium — where sounds hold the key to building lasting connections with your audience. Let’s understand the art of sonic branding and uncover how it can be a game-changer for your business. I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade. (https://in.linkedin.com/in/aniruddhapawade)
2 Sept 2023
Storytelling for Brands
Popular Brands and Great Writers have one thing in common. They are great at telling stories! But how do they manage to tell such great stories? I try to answer this question in this episode of Underscore. I sincerely hope this brings you value. In case you'd like to connect with me on LinkedIn my profile is @aniruddhapawade. (https://in.linkedin.com/in/aniruddhapawade)
13 Sept 2021
Before you start Podcasting
Make sure you do your homework when starting a show. I share my thoughts on figuring out the why of your show, how to get people to listen to you, promoting your show, and getting feedback.
1 Sept 2021
Will A.I. & Deepfakes Hurt Audio?
In this episode I share my perspective on A.I. and Deepfakes, and how the tech will impact the audio industry & people. With the expansion of AI driven applications, the world we know is changing fast. I share my thoughts on the same. The episode also features Prateek Sharma, a Senior Journalist from Delhi. Prateek shares insights on the fight against deepfakes & misinformation, and how AI will change journalism and audio industry.
Obama Video by Buzzfeed: https://www.youtube.com/watch?v=cQ54GDm1eL0 (https://www.youtube.com/watch?v=cQ54GDm1eL0)
Experiments with Google: https://experiments.withgoogle.com (https://experiments.withgoogle.com/)
19 Jul 2021
Value Driven Voice Over Work
The competition is always tough and the client budgets at their lowest. I share my thoughts on how to give value and gain value with your work, and how to create long term partnerships with key clients. If you liked what you heard, and you work in the audio business, do subscribe to the podcast. Always open to feedback. You can DM via Linkedin (https://www.linkedin.com/in/aniruddhapawade/).
29 Jun 2021
A Great Playlist
Let’s talk about making great playlist. What factors do we consider when making a playlist. Does it make a difference if the medium changes? And what has future in store for us with ML + AI are improving the Music Recommendation Systems (MRS).
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